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All HBS Web
(879)
- News (238)
- Research (508)
- Multimedia (3)
- Faculty Publications (255)
- Web
Research - Global
enabled risk... September 2024 Case InfraCredit and the Project Inception Facility By: John Macomber , Namrata Arora and Maagatha Kalavadakken Around the world, large infrastructure projects are frequently stymied View Details
- 02 May 2017
- First Look
First Look at New Research: May 2, 2017
April 14, 2017 Harvard Business Review Companies Like United Need to Cultivate Good Judgment, and Free Their Employees to Use It By: Deighton, John A. Abstract—United Airlines has pledged to improve its...
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Keywords:
Carmen Nobel
- 01 Feb 2001
- News
What Makes a Good Leader
of the 21st century. by Deborah Blagg and Susan Young Name: John Kotter, Konosuke Matsushita Professor of Leadership Director: HBS Global Leadership Initiative Most recent book: View Details
Keywords:
Management
- November 2018
- Case
Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)
By: John A. Quelch and Katherine B. Hartman
Shelby Diaz, country manager for Cepuros Foods International—Malaysia (CFI-M), must decide a growth strategy for the expansion of CFI-M's line of salsas, particularly regarding whom to target and how to allocate marketing investments. CFI-M could expand aggressively by...
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Keywords:
Growth and Development Strategy;
Marketing Strategy;
Marketing Communications;
Product Positioning
Quelch, John A., and Katherine B. Hartman. "Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)." Harvard Business School Brief Case 919-513, November 2018.
- Web
Finance - Faculty & Research
Facility By: John Macomber , Namrata Arora and Maagatha Kalavadakken September 2024 | Case | Faculty Research Around the world, large infrastructure projects are frequently stymied by the high cost and high...
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- July 1993
- Supplement
Ethics in Marketing
By: John A. Quelch
Compilation of commercials for six marketing case studies included in the book Ethics in Marketing by N. Smith and J.A. Quelch, published by Richard D. Irwin, Homewood, IL.
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Quelch, John A. "Ethics in Marketing." Harvard Business School Video Supplement 593-512, July 1993.
- 2009
- Chapter
On the Goals of Successful Family Companies
By: John A. Davis and Renato Tagiuri
Providing clear goals for a company and communicating them are among the most powerful means for guiding the behavior of the people in an organization. In this article, we explore the range of objectives or goals of family-owned and -managed companies and identify...
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Keywords:
Family Business;
Interpersonal Communication;
Goals and Objectives;
Organizational Culture;
Family Ownership
Davis, John A., and Renato Tagiuri. "On the Goals of Successful Family Companies." Chap. 17 in Family Business. Vol. 12, edited by Joseph H. Astrachan, Torsten M. Pieper, and Peter Jaskiewicz. International Library of Critical Writings on Business and Management. Northampton, MA: Edward Elgar Publishing, 2009.
- Web
California - Global
minute walk from Burlingame Caltrain station . The closest BART stop is Millbrae station which is a 10 minute taxi ride to the CRC. New Research on the Region May 2024 Case LinkedIn Corporation, 2024 By: David B. Yoffie , George Gonzalez and Emily Grandjean View Details
- January 2011
- Case
Clean Edge Razor: Splitting Hairs in Product Positioning
By: John A. Quelch and Heather Beckham
After three years of development, Paramount Health and Beauty Company is preparing to launch a new technologically advanced vibrating razor called Clean Edge. The innovative new design of Clean Edge provides superior performance by stimulating the hair follicles to...
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Keywords:
Project Management;
Interdepartmental Relations;
Organizational Change;
Organizational Change and Adaptation;
Leadership;
Conflict Management;
Product Positioning;
Marketing Strategy;
Relationships;
Product Development;
Consumer Products Industry;
Beauty and Cosmetics Industry
Quelch, John A., and Heather Beckham. "Clean Edge Razor: Splitting Hairs in Product Positioning." Harvard Business School Brief Case 114-249, January 2011.
- September 2014 (Revised February 2015)
- Case
Pfizer and AstraZeneca: Marketing an Acquisition (A)
By: John A. Quelch and James Weber
In 2014, Pfizer proposed a friendly acquisition of AstraZeneca, but the AstraZeneca board resisted over price and strategy concerns. Was this good for pharmaceutical consumers? Pfizer, like pharmaceutical companies in general, faced difficulties in growing sales due to...
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Keywords:
Health Care Policy;
Mergers And Acquisitions;
Marketing;
Government Relations;
Crisis Management;
Decision Making;
Growth and Development;
Management;
Markets;
Strategy;
Pharmaceutical Industry;
United Kingdom;
United States
Quelch, John A., and James Weber. "Pfizer and AstraZeneca: Marketing an Acquisition (A)." Harvard Business School Case 515-007, September 2014. (Revised February 2015.)
- Web
Alumni - Global
Michael W. Toffel (Senator John Heinz Professor of Environmental Management); Ramon Casadesus-Masanell (Herman C. Krannert Professor of Business Administration Unit Head, Strategy); Dante Roscini (MBA Class of 1952 Professor of Management...
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- May 2015 (Revised September 2015)
- Case
Philips Healthcare: Marketing the HealthSuite Digital Platform
By: John A. Quelch and Margaret L. Rodriguez
In June 2014, leading healthcare and consumer technology company, Royal Philips ("Philips"), announced its HealthSuite Digital Platform to house healthcare data and enable applications used by physicians and patients. Philips had strong equity in the healthcare...
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Keywords:
Health;
Healthcare;
Digital;
Platform;
Ecosystem;
Health Care and Treatment;
Technological Innovation;
Information Technology;
Product Development;
Applications and Software;
Digital Platforms;
Health Industry;
Medical Devices and Supplies Industry;
Netherlands;
United States
Quelch, John A., and Margaret L. Rodriguez. "Philips Healthcare: Marketing the HealthSuite Digital Platform." Harvard Business School Case 515-052, May 2015. (Revised September 2015.)
- 15 Nov 2011
- First Look
First Look: November 15
institutionalize empathy as part of its delivery of care. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/611015-PDF-ENG GoodGuide George Serafeim, Robert G. Eccles, and Tiffany A. ClayHarvard Business School Case 112-031...
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Keywords:
Sean Silverthorne
- Web
Faculty & Research - Race, Gender & Equity
career outcomes and experiences of alumni. Faculty Lynda M. Applegate Jill J. Avery Julie Battilana Max H. Bazerman Anke Becker John Beshears Edward H. Chang Katherine B. Coffman Robin J. Ely Alexandra C. Feldberg Sara L. Fleiss Frances...
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- Web
Partners - Case Method Project
Modesto, CA CA 18 of 65 Isaac Farhadian John H. Pitman High School Turlock, CA Subjects: AP U.S. Government and Politics, College Prep U.S. Government, College Prep Economics CA 19 of 65 Miguel Flores St. Pius X-St. Matthias Academy...
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- Web
Resources - Christensen Center for Teaching & Learning
Press Teaching and the Case Method (3rd Ed) by C.R. Christensen, L.B. Barnes & A. Hansen This is a book of cases used in the development of Case Teachers. 01 JUL 1992 Harvard Business School Press Education...
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- Web
HBR Classics - Alumni
A. Heifetz and Marty Linsky Cracking the Code of Change , Michael Beer and Nitin Nohria Leading Change - Why Transformation Efforts Fail , John P. Kotter Tipping Point Leadership , W. Chan Kim and Renee...
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- March 1991 (Revised June 1993)
- Case
Chevron Corp.: Corporate Image Advertising
By: John A. Quelch
Describes a series of advertising research studies conducted by Chevron to monitor the effectiveness of its corporate advertising. Specific research approaches covered include the McCollum-Spielman and Communications Techniques. The Vals Typology developed by Stanford...
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Keywords:
Surveys;
Multinational Firms and Management;
Research;
Advertising;
Brands and Branding;
Energy Industry;
United States
Quelch, John A. "Chevron Corp.: Corporate Image Advertising." Harvard Business School Case 591-005, March 1991. (Revised June 1993.)
- Web
Healthy Outcomes - Managing the Future of Work
Stacey Vanek Smith & Cardiff Garcia 24 Dec 2018 | The Indicator William Kerr on ‘The Gift of Global Talent’ James Pethokoukis 21 Dec 2018 | AEI: Political Economy The Global HR Challenge William R. Kerr 18 Dec 2018 | HR.com The Innovation Engine View Details
- Web
Leadership Fellows | Social Enterprise | Harvard Business School
The Leadership Fellows program offers nonprofit and public sector organizations the opportunity to leverage the experience, energy, and analytical skills of MBAs for one year. In addition to the salary provided by the organization, HBS...
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