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  • All HBS Web  (4,146)
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    • News  (946)
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Show Results For

  • All HBS Web  (4,146)
    • People  (11)
    • News  (946)
    • Research  (2,748)
    • Events  (7)
    • Multimedia  (21)
  • Faculty Publications  (1,499)
← Page 15 of 4,146 Results →
  • February 2018 (Revised October 2019)
  • Case

HubSpot and Motion AI: Chatbot-Enabled CRM

By: Jill Avery and Thomas Steenburgh
HubSpot, an inbound marketing, sales, and customer relationship management (CRM) software provider, announced that it had acquired Motion AI, a software platform that enabled companies to easily build and deploy chatbots, fueled by artificial intelligence, to interact... View Details
Keywords: CRM; Sales Management; Customer Service; Artificial Intelligence; B2B Vs. B2C; Business Marketing; SaaS; Marketing; Marketing Strategy; Brands and Branding; Customer Focus and Relationships; Sales; Salesforce Management; Technological Innovation; Applications and Software; Customer Relationship Management; AI and Machine Learning; Technology Industry; Service Industry; United States; North America
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Avery, Jill, and Thomas Steenburgh. "HubSpot and Motion AI: Chatbot-Enabled CRM." Harvard Business School Case 518-067, February 2018. (Revised October 2019.)
  • Research Summary

Managing the Manufacturer-Retailer Interface

By: Janice H. Hammond
Janice H. Hammond is studying the impact of coordination on the performance of manufacturing and retail channels. The focus of her research is on the supply "channel", the set of firms that undertakes the chain of activities that begins with acquisition of raw... View Details
  • 16 Nov 2021
  • News

How to Develop a Sales Strategy That Actually Works with the Author and Harvard Business School Professor Frank Cespedes

  • Awards

Strategic Management Society Annual Conference PhD Paper Prize

Winner of the 2020 Strategic Management Society (SMS) Conference Best PhD Student Paper for “Algorithm-Augmented Work Performance and Domain Experience: The Countervailing Forces of Ability and Aversion” with Prithwiraj Choudhury. View Details
  • April 2010
  • Article

Managed Globalization: Doctrine, Practice, and Promise

By: Rawi Abdelal and Sophie Meunier
Two alternate visions for shaping and explaining the governance of economic globalization have been in competition for the past 20 years: an ad hoc, laissez-faire vision promoted by the United States versus a managed vision relying on multilateral rules and... View Details
Keywords: Financial Crisis; Trade; Globalized Economies and Regions; Governing Rules, Regulations, and Reforms; Competition; European Union; United States
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Abdelal, Rawi, and Sophie Meunier. "Managed Globalization: Doctrine, Practice, and Promise." Journal of European Public Policy 17, no. 3 (April 2010): 350–367.
  • 10 Aug 2009
  • Research & Ideas

High Commitment, High Performance Management

strengths of and barriers to commitment and performance. These task forces are clearly instructed by the CEO or business unit manager (depending on the level of the organization in which this process is... View Details
Keywords: by Martha Lagace
  • June 2008
  • Case

Treadway Tire Company: Job Dissatisfaction and High Turnover at the Lima Plant

By: C. Wickham Skinner and Heather Beckham
Treadway Tire's plant in Lima, Ohio must confront strong job dissatisfaction and high turnover among its line foremen. The foremen are caught in the middle of an adversarial relationship between the union and management, and they must cope with the needs and interests... View Details
Keywords: Superior & Subordinate; Labor Relations; Work Force Management; Human Resource Management; Hiring; Job Satisfaction; Management; Leadership; Retention; Rank and Position; Organizational Culture; Change Management; Selection and Staffing; Satisfaction; Personal Development and Career; Labor and Management Relations; Manufacturing Industry; Auto Industry; Ohio
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Skinner, C. Wickham, and Heather Beckham. "Treadway Tire Company: Job Dissatisfaction and High Turnover at the Lima Plant." Harvard Business School Brief Case 082-189, June 2008.
  • February 2025
  • Case

Managing Complexity at mymuesli

By: Thomas Graeber and Stacy Straaberg
In April 2009, direct-to-consumer e-commerce muesli brand mymuesli faced a flood of customer questions. The breakfast cereal startup enabled users to order personalized muesli on its website by choosing from 75 organic ingredients for a total of 566 quadrillion... View Details
Keywords: Customer Satisfaction; Decisions; Food; Product Marketing; Product Positioning; Product Launch; Problems and Challenges; Behavior; Competitive Advantage; Customization and Personalization; Segmentation; Internet and the Web; Food and Beverage Industry; Europe; Germany
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Graeber, Thomas, and Stacy Straaberg. "Managing Complexity at mymuesli." Harvard Business School Case 925-008, February 2025.
  • 15 Dec 2003
  • Research & Ideas

The New Global Business Manager

outsourcing were symptoms of companies undergoing the biggest and most fundamental change in the corporate model, the organizational form, and the role of management in seventy-five years. Globalization is one View Details
Keywords: by Cynthia Churchwell
  • June 2001 (Revised May 2002)
  • Case

Spir-It, Inc. (B): Managing People

When Jack Sindler founded Spir-it, Inc. in 1934, he was the company's sole employee. By 1999, Sindler's firm more than survived its first 55 years. Employment was up to nearly 200, with facilities in two states and work done in three shifts. The product line--which had... View Details
Keywords: Growth Management; Production; Business Growth and Maturation; Interpersonal Communication; Logistics; Human Resources; Diversity Characteristics; Manufacturing Industry
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Spear, Steven J. "Spir-It, Inc. (B): Managing People." Harvard Business School Case 601-091, June 2001. (Revised May 2002.)
  • 21 Feb 2005
  • Op-Ed

Is Business Management a Profession?

executives is to imply that business management itself is a profession—but is it? Sociologists who study the professions have employed a wide range of perspectives and criteria for determining what makes an occupation a profession. For... View Details
Keywords: by Rakesh Khurana, Nitin Nohria & Daniel Penrice
  • July 2005 (Revised February 2009)
  • Case

Eureka Forbes Ltd.: Managing the Selling Effort (A)

By: Das Narayandas and Kerry Herman
The CEO of EFL (India), a direct sales organization, must decide which changes to the sales compensation systems would better motivate his sales reps and improve their sales performance. View Details
Keywords: Compensation and Benefits; Management; Performance Improvement; Sales; Motivation and Incentives; India
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Narayandas, Das, and Kerry Herman. "Eureka Forbes Ltd.: Managing the Selling Effort (A)." Harvard Business School Case 506-003, July 2005. (Revised February 2009.)
  • 18 Dec 2020
  • News

Making Doctors Effective Managers and Leaders

  • March 2018
  • Teaching Note

Project Titan at Northrop Grumman

By: C. Fritz Foley, Lauren G. Pickle, David Lane and F. Katelynn Boland
Teaching Note for HBS No. 215-001. In March of 2011, Northrop Grumman divested shipbuilding assets through the spin-off of Huntington Ingalls Industries. This case reviews many of the key questions faced by Northrop's CEO, CFO, and top management team during this... View Details
Keywords: Corporate Reorganization; Spin Off; Asset Sales; Managing Portfolios Of Businesses; Managing Change; Diversification; Change Management; Restructuring; Corporate Strategy; Financial Strategy; Manufacturing Industry
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Foley, C. Fritz, Lauren G. Pickle, David Lane, and F. Katelynn Boland. "Project Titan at Northrop Grumman." Harvard Business School Teaching Note 218-103, March 2018.
  • December 2004 (Revised April 2006)
  • Case

Managing Diversity at Cityside Financial Services

By: Robin J. Ely and Ingrid Vargas
Cityside Financial Services, a disguised consumer bank, serves both a largely African-American urban community and a more affluent, predominantly white clientele. To match the gender and racial makeup of its staff to that of its customers, Cityside's sales division... View Details
Keywords: Selection and Staffing; Situation or Environment; Race; Employees; Gender; Customer Satisfaction; Diversity; Cross-Cultural and Cross-Border Issues; Banks and Banking; Banking Industry
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Ely, Robin J., and Ingrid Vargas. "Managing Diversity at Cityside Financial Services." Harvard Business School Case 405-047, December 2004. (Revised April 2006.)
  • October 1994
  • Case

Olympus Optical Company, Ltd. (B): Functional Group Management

Documents the emergence of the functional group management system at Olympus's camera manufacturing facility. This system increases the pressure on the work force to decrease costs and improve output by treating the facility's 10 autonomous groups as profit centers,... View Details
Keywords: Cost Management; Performance Improvement; Manufacturing Industry; Japan
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Cooper, Robin. "Olympus Optical Company, Ltd. (B): Functional Group Management." Harvard Business School Case 195-073, October 1994.
  • Web

Managing the Future of Work

Managing the challenges posed by the changing nature of work Managing the challenges posed by the changing nature of work Multiple forces of change – demographics, technology,... View Details
  • 12 Dec 2014
  • News

The Inescapable Paradox of Managing Creativity

  • April 6, 2023
  • Article

A New NFT Launch Strategy: The Wave Mint

By: Scott Duke Kominers and 1337 Skulls Sers
In an NFT project, the mint—the process by which tokens are initially allocated—largely determines who your community is and how they and the broader market view the project going forward. In this piece, we review a new minting strategy recently introduced by 1337... View Details
Keywords: NFTs; Mechanism Design; Sales Management; Sales Model; Crypto Economy; Non-fungible Tokens; Networks; Product Launch; Auctions; Market Design
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Kominers, Scott Duke, and 1337 Skulls Sers. "A New NFT Launch Strategy: The Wave Mint." a16zcrypto.com (April 6, 2023).
  • 01 Dec 2000
  • News

Opening Doors: Inside the World of Museum Management

advertising savvy are but two of the myriad skills that are required of today's museum manager. Traditionally, museums have been run by academics who worked their way through the curatorial ranks, but more and more museum trustees are putting their faith in people with... View Details
Keywords: Susan Young; museums; marketing; management; nonprofits; education; facilities; Internet; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Advertising, Public Relations, and Related Services; Professional Services
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