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All HBS Web
(427)
- People (1)
- News (58)
- Research (322)
- Events (3)
- Multimedia (2)
- Faculty Publications (169)
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- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
Beset by changes on several fronts, the media industry, traditionally comprising the familiar print and broadcast channels of mass communication, has been undergoing a major transformation in recent years, change that appears certain to...
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- 04 Feb 2014
- First Look
First Look: February 4
These new establishments were concentrated in industries where women entrepreneurs have been traditionally active and the entry was mainly found among household-based establishments. We measure and discuss the extent to which this heightened entrepreneurship is due to...
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Sean Silverthlorne
- 13 May 2014
- First Look
First Look: May 13
eligible for a discount on the purchase price conditional on their achieving the sales targets set by the franchisor. We show that car dealers (franchisees) who exclusively deal in cars of the brand offered by the franchisor receive...
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Sean Silverthorne
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
not doing this to increase our sales ... or our profits." Our sample cases have exhibited remarkable correlation between altruistic drives and family companies. From an ethical point of view, it is to be expected that individuals...
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- 07 Dec 2010
- First Look
First Look: Dec. 7
win in the marketplace. This means channeling resources into the right efforts, striking a balance between innovation and control, and getting everyone to pull in the same direction. How do you accomplish all this? Continually ask the...
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Sean Silverthorne
- 26 Jan 2016
- First Look
January 26, 2016
entrepreneurial channel using data from the Longitudinal Business Database of the U.S. Census Bureau. The marginal effect of taxation for growth for a state at the 10th or 25th percentile of corruption is significantly positive; on the...
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Sean Silverthorne
- 12 Feb 2008
- First Look
First Look: February 12, 2007
reserves and channeling them (until very recently) almost exclusively into U.S. government securities, China has kept nominal and real long-term interest rates artificially low. In our view, it is this wedge between returns on capital and...
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Martha Lagace
- 29 Mar 2016
- First Look
March 29, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=45842 Strategic Channel Selection with Online Platforms: An Empirical Analysis of the Daily Deal Industry By: Zhang, Lingling, and Doug J. Chung Abstract—The platform—a business model that...
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Sean Silverthorne
- 20 Mar 2018
- First Look
First Look at New Research and Ideas, March 20, 2018
aims to maximize revenue from multiple products with limited inventory constraints. As common in practice, the retailer does not know the consumer's purchase probability at each price and must learn the mean demand from sales data. We...
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Sean Silverthorne
- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
calculated so that directional recommendations can be made. 'What if' analysis or simulations: A small number of marketing plans are considered by simulating their effects on sales and profit. The best plan can then be chosen from this...
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by Sean Silverthorne
- 13 Sep 2011
- First Look
First Look: September 13
Advertising (DTCA), detailing, and Meetings and Events (M&E). We then propose an alternative choice model specification that relaxes the IPS property-the so-called "flexible substitution" logit (FSL) model. The (random coefficient) FSL model predicts that...
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Sean Silverthorne
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
accuracy of daily sales forecasts. We collaborated with an online apparel retailer to assemble a dataset that combines (1) detailed internal operational information, including data on sales, advertising, and promotions, as well as (2)...
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Dina Gerdeman
- 09 May 2017
- First Look
New Research and Ideas, May 9
sovereign default induced by legal rulings in the case of Republic of Argentina v. NML Capital. We find that a 10% increase in the probability of default causes a 6% decline in the value of Argentine equities and a 1% depreciation of a measure of the exchange rate. We...
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Sean Silverthorne
- 10 Apr 2006
- Research & Ideas
Lessons from the Browser Wars
simplified access to the online world, transforming the Internet from a communications vehicle for academics into a mass consumer phenomenon. At the same time, the growing usefulness of the Internet drove sales of personal computers off...
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- 19 Aug 2008
- First Look
First Look: August 19, 2008
large-store formats, multiple-store formats and extensive channel blurring in the U.S. retail industry. Our analysis is based on aggregate segment-level data from the Annual Retail Trade Survey (ARTS), the Monthly Retail Trade Survey...
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Sean Silverthorne
- 29 May 2018
- First Look
New Research and Ideas, May 29, 2018
countries for the period 2001–2010. We uncover the following stylized facts: In emerging Asia, real depreciations are associated with faster growth of firm-level total factor productivity (TFP), sales and cash-flow, higher probabilities...
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Dina Gerdeman
- 16 Sep 2014
- First Look
First Look: September 16
channel is the most relevant one. Download working paper: http://ssrn.com/abstract=2419522 Competition and Social Identity in the Workplace: Evidence from a Chinese Textile Firm By: Kato, Takao, and Pian Shu Abstract—We study the impact...
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Sean Silverthorne
- 20 Mar 2012
- First Look
First Look: March 20
whether or not employees are selected via channels that are likely to sort on the alignment of their preferences with organizational objectives. I find that employees selected through such channels are more...
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Sean Silverthorne
- 16 Feb 2016
- First Look
February 16, 2016
retailers. Consistent with managerial wisdom, we find that authorized retailers are more likely to comply with MAP than are unauthorized partners. By contrast to managerial wisdom, we find that authorized and unauthorized markets are largely separate, and that...
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Sean Silverthorne
- 14 May 2008
- Research & Ideas
Getting Down to the Business of Creativity
and behaviors of both consumers and the distribution channels so that Montague folding bicycles have legitimacy." Harry Montague, an avid cyclist, is an example of the sort of "user-entrepreneur" studied by Tripsas....
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