Publications

January–February 2012
Article

Do You Need a New Product-Development Strategy?

By: Alan MacCormack, W. Crandall, P. Toft and P. Henderson

Many firms rely on a single new-product development process for all projects. But designing new products for different business contexts requires that a firm deploy different new-product development processes. Products designed for stable and mature end-user markets... View Details

Keywords: Strategy; Product Development

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26 Oct 2009
Lessons from the Classroom

The New Deal: Negotiauctions

known, unknown, and potential competitors. In February 2010, Subramanian will publish Negotiauctions: New Dealmaking Strategies for a Competitive Marketplace, a book that draws on his experience studying and advising on complex corporate... View Details

Keywords: by Julia Hanna

28 Sep 2015
Research & Ideas

Six Lessons from Mobile Money Ventures in Developing Countries

prospective operators—and perhaps entrepreneurs in other industries as well—take an educated shot at developing a winning service. He outlined his advice in a July working paper, Mobile Money Services—Design and View Details

Keywords: by Dina Gerdeman; Financial Services; Telecommunications

August 2000
Case

Developing Nurse Practitioners at the College of St. Catherine

By: Clayton M. Christensen and Sarah S. Khetani

Margaret McLaughlin has just begun her new appointment as the Dean of Health Professions at the College of St. Catherine in Minneapolis/St. Paul, Minnesota. As an education leader, her charge is to develop Minnesota's health care workforce for the future. She is... View Details

Keywords: Trends; Debates; Decision Choices and Conditions; Higher Education; Teaching; Growth and Development; Technological Innovation; Leading Change; Goals and Objectives; Value Creation; Health Industry

December 1999 (Revised October 2001)
Case

Introducing New Coke

On April 23, 1985, the Coca-Cola Co. announced a decision that would rock the world. The old Coke formula would be taken off the market and replaced with a smoother, sweeter taste. The reaction of the American people was immediate and violent, causing three months of... View Details

Keywords: Failure; Product Development; Brands and Branding; Manufacturing Industry; Food and Beverage Industry

08 Dec 2023
News

New Leadership Role and Structure

innovative approaches to increase financial aid and ensure affordability for students; responded to the myriad challenges of COVID; and introduced a new framework to support diversity, inclusion and belonging in the MBA and Doctoral... View Details

November 2009 (Revised December 2009)
Case

GTC Biotherapeutics: Developing Medicines in the Milk of Goats

By: Ray A. Goldberg and Sarah Morton

GTC is the first company in the animal world to receive FDA approval of a transgenic pharmaceutical. What are the implications for other firms in plants and animals and their opportunities to produce new medicines in an economical and safe fashion? View Details

Keywords: Health Care and Treatment; Animal-Based Agribusiness; Plant-Based Agribusiness; Science-Based Business; Medical Specialties; Product; Technological Innovation; Health Industry; Pharmaceutical Industry; United States

03 Jul 2018
First Look

New Research and Ideas, July 3, 2018

link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54665 forthcoming R&D Management An Exploratory Study of Product Development in Emerging Economies: Evidence from Medical Device Testing in India By: Gupta, Budhaditya, and Stefan... View Details

Keywords: Dina Gerdeman

17 Mar 2016
News

Why Leadership Development Has to Happen on the Job

01 Mar 2012
News

Capitalism’s New Agenda

nations, across nations, and across regions. Half the world’s poor are projected to be in sub-Saharan Africa, living on incomes a small fraction of those in developed countries. Of 4.1 billion workers, 3.3 billion will be unskilled and... View Details

Keywords: Joseph L. Bower, Herman B. Leonard, and Lynn S. Paine; social activism; Occupy Wallstreet; Corporate Services; Finance

11 Jun 2015
News

Capitalizing on America's New Energy Advantage

26 Feb 2020
News

Alumni-Led Biotech Developing Vaccine to Combat Coronavirus

As reported in the Boston Globe, Stéphane Bancel (MBA 2000, AMP 170) and his firm Moderna Therapeutics are working with the National Institutes of Health (NIH) to develop a vaccine for coronavirus. Vials of its vaccine, the company told... View Details

Web

Developing Instructor Style - Christensen Center for Teaching & Learning

expense. Instructors can draw on verbal and non-verbal signals, such as facial expression, gesture, posture, and movement, in order to convey two basic messages to students: "You are in good hands" and "Now, it's up to you." Instructors View Details

April 2009
Case

Invest Early: Early Childhood Development in a Rural Community

By: Stacey M. Childress and Geoff Eckman Marietta

Invest Early was an early childhood development partnership in rural northern Minnesota between 14 different organizations, which worked together through an advisory board, governing board, and leadership team in order to deliver coordinated early childhood services to... View Details

Keywords: Early Childhood Education; Rural Scope; Management Teams; Managerial Roles; Organizational Change and Adaptation; Business and Community Relations; Partners and Partnerships; Social and Collaborative Networks

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April 2019 (Revised December 2019)
Case

Exporting Livability: Investing in New Urban Centers

By: John D. Macomber and Essie Alamsyah

Can Singapore urban design, policy continuity, and system of laws be exported outside of Singapore to accelerate the effective development of new urban agglomerations? Nina Yang, CEO of Sustainable Urban Development at Ascendas-Singbridge, a large real estate company... View Details

Keywords: Urban Development; Projects; Design; City; Business and Government Relations; Expansion; Real Estate Industry; China; Singapore

November 2023
Teaching Plan

Geely SEA: New Electric Vehicle Platforms

By: Willy Shih

Teaching Plan for HBS Case No. 622-001. Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized... View Details

Keywords: Product Innovation; Product Architecture; Product Engineering; Platform Design; Platform Strategy; Product Design; Product Development; Cost Management; Competitive Strategy; Industry Structures; Product Positioning; Auto Industry; China; Sweden