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  • 03 Apr 2018
  • First Look

New Research and Ideas, April 3, 2018

Reminders of Future Busyness Encourage Consumers to Buy Time By: Whillans, A.V., Elizabeth W. Dunn, and Michael I. Norton Abstract—Spending money on time-saving purchases improves happiness. Yet, people often fail to spend their View Details
Keywords: Sean Silverthorne
  • 2009
  • Working Paper

Do Friends Influence Purchases in a Social Network?

By: Raghuram Iyengar, Sangman Han and Sunil Gupta

Social networks, such as Facebook and Myspace have witnessed a rapid growth in their membership. Some of these businesses have tried an advertising-based model with very limited success. However, these businesses have not fully explored the power of their members to... View Details

Keywords: Marketing; Network Effects; Sales; Power and Influence; Social and Collaborative Networks; Web Sites; South Korea
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  • 07 Mar 2011
  • Research & Ideas

Why Companies Fail—and How Their Founders Can Bounce Back

a potential for improvement. The statistics are disheartening no matter how an entrepreneur defines failure. If failure means liquidating all assets, with investors losing most or all the money they put into the company, then the failure... View Details
Keywords: by Carmen Nobel
  • 30 Sep 2014
  • First Look

First Look: September 30

regimes and codes of conduct-that diffuse global standards. But little is known about the conditions under which companies adhere to these standards. We conduct one of the first large-scale comparative studies to determine which international, domestic, civil society,... View Details
Keywords: Sean Silverthorne
  • 06 Apr 2009
  • Research & Ideas

Cheers to the American Consumer

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. A recent... View Details
Keywords: by John Quelch
  • 21 Aug 2007
  • First Look

First Look: August 21, 2007

decisions confronting the founding management team of a new online financial services company. Prosper Marketplace is an internet-based market for individuals to borrow money from other individuals who wish... View Details
Keywords: Martha Lagace
  • 06 Oct 2015
  • First Look

October 6, 2015

University Press The Cambridge Handbook of Consumer Psychology By: Norton, Michael I., Derek D. Rucker, and Cait Lamberton, eds. Abstract—Why do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of... View Details
Keywords: Sean Silverthorne
  • 11 Apr 2024
  • In Practice

Why Progress on Immigration Might Soften Labor Pains

company and drawing upon native and foreign talent as befits their local situation. While the employment-based and family reunification pathways are distinct, the tight labor market makes them more alike. Whether it's very high- or... View Details
Keywords: by Rachel Layne
  • 24 Oct 2018
  • Sharpening Your Skills

Startup or Established Company? Which Is Best for You?

who have "seen this movie before." They likely had no issue raising money and were selective on who their investors were and who sits on their board. They will know how to get the flywheel moving incited by past mistakes or... View Details
Keywords: by Julia B. Austin
  • 10 Dec 2007
  • HBS Case

One Laptop per Child

bit more complicated than originally anticipated. A new Harvard Business School case study called "Marketing the '$100 PC'" spells out these opportunities, problems, and challenges from a marketing point of view. As the case... View Details
Keywords: by Martha Lagace; Computer
  • 09 Jul 2014
  • Research & Ideas

How Business Leaders Can Strengthen American Schools

money is spent, or its effectiveness. The U.S. Competitiveness Project and its partners surveyed business leaders and school superintendents to gain a clearer understanding of the two groups' interactions. The picture that emerges is a... View Details
Keywords: by Julia Hanna; Education
  • 16 Feb 2023
  • HBS Case

ESG Activists Met the Moment at ExxonMobil, But Did They Succeed?

The impact-investment hedge fund Engine No. 1 made a big splash in May 2021 when it managed to get three nominees elected to the ExxonMobil board of directors. It was an open effort to prod the oil giant toward renewable energy and test whether activist investing could... View Details
Keywords: by Lane Lambert; Financial Services
  • 12 Sep 2007
  • Op-Ed

Building Sandcastles: The Subprime Adventure

relied on mortgage brokers to find the loans. The brokers made money when borrowers signed on the bottom line—regardless of the long-term prospects of owners' solvency. If the borrower defaulted, the broker bore no responsibility. The... View Details
Keywords: by Nicolas P. Retsinas; Banking; Construction; Real Estate
  • January 2000 (Revised April 2000)
  • Case

StarMedia: Launching a Latin American Revolution

By: Thomas R. Eisenmann and Jon K Rust
By the fall of 1999, StarMedia had sprinted to a sizable lead in the race to acquire Latin American Internet users. Its pan-regional, horizontal portal was the first to target Spanish- and Portuguese-language speakers on the Internet, registering 1.2 billion page views... View Details
Keywords: Private Ownership; History; Risk Management; Business Cycles; Corporate Entrepreneurship; Infrastructure; Media; Emerging Markets; Cross-Cultural and Cross-Border Issues; Web; Information Technology Industry; Web Services Industry
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  • 07 Apr 2022
  • Research & Ideas

Giving Back: Consumers Care More About How Companies Donate Than How Much

over others.” Keenan studied corporate donations with Leslie John, professor of business administration at HBS, and Anne Wilson, a lecturer at the Wharton School of the University of Pennsylvania. Their findings will appear in a forthcoming issue of View Details
Keywords: by Pamela Reynolds
  • 26 Aug 2009
  • Op-Ed

Where Cash for Clunkers Ran Off the Road

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Today, let... View Details
Keywords: by John Quelch; Auto
  • January 2019 (Revised December 2019)
  • Case

CrossBoundary Energy

By: John Macomber
Almost 500 million people are without electricity in sub-Saharan Africa. Governments and public utilities are challenged to bring generation and distribution to most of them. Considerable promise exists in “off-grid” or “mini-grid” technologies, notably using renewable... View Details
Keywords: Energy Investing; Economic Development; Renewable Energy; Business Growth and Maturation; Developing Countries and Economies; Project Finance; Emerging Markets; Industry Structures; Infrastructure; Segmentation; Private Equity; Decision Choices and Conditions; Energy Industry; Utilities Industry; Africa; Tanzania; Ghana
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  • 17 Mar 2009
  • First Look

First Look: March 17, 2009

Microfinance in particular has often been argued, but not without controversy, to be a tool for empowering women. Here, using a randomized controlled trial, we examine whether access to, and marketing of, an individually held commitment... View Details
Keywords: Martha Lagace
  • 06 Oct 2003
  • Research & Ideas

The Problem with Hedge Funds

entrust their money to one of the big investment banks or brokerages—Citibank, Chase, Merrill Lynch, or Bear Sterns—which then invests it for them in hedge funds. Funds of funds, the word is on Wall Street, are the next bubble—the next... View Details
Keywords: by D. Quinn Mills
  • 24 May 2011
  • First Look

First Look: May 24

and field hospitals). In 13 years it developed from a start-up garage business into a successful firm of global reach and reputation. In 2010 its founder and CEO Philippe Prévost must decide the product and market strategy for the next... View Details
Keywords: Sean Silverthorne

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