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Show Results For
- All HBS Web
(2,366)
- People (7)
- News (364)
- Research (1,332)
- Events (10)
- Multimedia (14)
- Faculty Publications (871)
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- 2021
- Working Paper
First Law of Motion: Influencer Video Advertising on TikTok
By: Jeremy Yang, Juanjuan Zhang and Yuhan Zhang
This paper engineers an intuitive feature that is predictive of the causal effect of influencer video advertising on product sales. We propose the concept of m-score, a summary statistic that captures the extent to which a product is advertised in the most engaging... View Details
Keywords: Influencer Advertising; Video Advertising; Computer Vision; Machine Learning; Advertising; Online Technology
Yang, Jeremy, Juanjuan Zhang, and Yuhan Zhang. "First Law of Motion: Influencer Video Advertising on TikTok." Working Paper, March 2021.
- 2017
- Article
High-Skilled Migration and Agglomeration
By: Sari Pekkala Kerr, William R. Kerr, Çağlar Özden and Christopher Parsons
This paper reviews recent research regarding high-skilled migration. We adopt a data-driven perspective, bringing together and describing several ongoing research streams that range from the construction of global migration databases, to the legal codification of... View Details
Keywords: Migration; Talent; Diaspora; Agglomeration; Diasporas; Industry Clusters; Talent and Talent Management; Immigration
Kerr, Sari Pekkala, William R. Kerr, Çağlar Özden, and Christopher Parsons. "High-Skilled Migration and Agglomeration." Annual Review of Economics 9 (2017): 201–234.
- 2024
- Working Paper
“If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation
By: James Riley and Ezra Zuckerman Sivan
This paper, an 18-month ethnographic investigation of international art fairs (IAFs), shows how market platforms can have a coercive effect, inducing sellers (i.e., art galleries) to participate despite ambivalence over their value and anxiety over the process by which... View Details
- January 2017 (Revised April 2019)
- Case
The Olmos Project: Value Creation and Value Capture
By: John Macomber, Fernanda Miguel, Laura Urdapilleta and Valeria Moy
Private investment in public infrastructure can be encouraged when there are multiple avenues to capture and to share the value created by such a project. Gains in the market value of land adjacent to projects are not customarily channeled back into defraying the... View Details
Keywords: Value Capture; Infrastructure; Decision Making; Agribusiness; Value Creation; South America; Peru
Macomber, John, Fernanda Miguel, Laura Urdapilleta, and Valeria Moy. "The Olmos Project: Value Creation and Value Capture." Harvard Business School Case 217-052, January 2017. (Revised April 2019.)
- Research Summary
On-line social networks
Professor Piskorski's current research examines why and how people use on-line social networks, both in the US and abroad. Using extensive fieldwork and large scale empirical analyses, he constructed theories of social failures and networks as covers... View Details
Keywords: Social Networks
- July 2006 (Revised May 2007)
- Case
Dubailand: Destination Dubai
Under the leadership of the al-Maktoum family, Dubai, a member of the United Arab Emirates, invested heavily in its infrastructure to reduce national dependence on oil and gas reserves. As an established international destination for shipping, business initiatives, and... View Details
Keywords: Geographic Location; Entertainment; Forecasting and Prediction; Projects; Cross-Cultural and Cross-Border Issues; Entertainment and Recreation Industry; Dubai
Goetzmann, William N., and Irina Tarsis. "Dubailand: Destination Dubai." Harvard Business School Case 207-005, July 2006. (Revised May 2007.)
- July 2022
- Article
The Pass-Through of Uncertainty Shocks to Households
By: Marco Di Maggio, Amir Kermani, Rodney Ramcharan, Vincent Yao and Edison Yu
Using new employer-employee matched data, this paper investigates the impact of uncertainty, as measured by idiosyncratic stock market volatility, on individual outcomes. We find that firms provide at best partial insurance to their workers. An increase in firm-level... View Details
Keywords: Employment Risk; Consumption; Employment; Risk and Uncertainty; System Shocks; Insurance; Household; Spending
Di Maggio, Marco, Amir Kermani, Rodney Ramcharan, Vincent Yao, and Edison Yu. "The Pass-Through of Uncertainty Shocks to Households." Journal of Financial Economics 145, no. 1 (July 2022): 85–104. (2023 Fama-DFA Prize for the Best Paper Published in the Journal of Financial Economics in Asset Pricing, 2nd place.)
- 17 Nov 2016
- Working Paper Summaries
Sovereign Risk, Currency Risk, and Corporate Balance Sheets
Keywords: by Wenxin Du and Jesse Schreger
- 2014
- Chapter
Better Timing of Cyber Conflict
By: Elisabeth Paulson and Christopher Griffin
In this paper, we construct a model of cyber-weapon deployment and attempt to determine an optimal deployment time for cyberweapons using this model. We compare and contrast our approach to that in Axelrod and Iliev (R. Axelrod and R. Iliev. Timing of cyber conflict.... View Details
Paulson, Elisabeth, and Christopher Griffin. "Better Timing of Cyber Conflict." In Proceedings of the Third ASE International Conference on Cyber Security. Los Angeles, CA: Academy of Science and Engineering, 2014.
- September 2018
- Article
Aggregation of Consumer Ratings: An Application to Yelp.com
By: Weijia Dai, Ginger Jin, Jungmin Lee and Michael Luca
Because consumer reviews leverage the wisdom of the crowd, the way in which they are aggregated is a central decision faced by platforms. We explore this "rating aggregation problem" and offer a structural approach to solving it, allowing for (1) reviewers to vary in... View Details
Keywords: User Generated Content; Crowdsourcing; Yelp; Social and Collaborative Networks; Information; Internet and the Web; Learning; Mathematical Methods; E-commerce
Dai, Weijia, Ginger Jin, Jungmin Lee, and Michael Luca. "Aggregation of Consumer Ratings: An Application to Yelp.com." Quantitative Marketing and Economics 16, no. 3 (September 2018): 289–339.
- April 2012
- Article
The Changing Ecology of Teams: New Directions for Teams Research
By: Ruth Wageman, Heidi K. Gardner and Mark Mortensen
The nature of collaboration has been changing at an accelerating pace, particularly in the last decade. Much of the published work in teams research, however, is still focused on the archetypal team that has well-defined membership, purposes, leadership, and standards... View Details
Keywords: Groups and Teams; Research; Change Management; Leadership; Standards; Performance Effectiveness; Theory; Civil Society or Community
Wageman, Ruth, Heidi K. Gardner, and Mark Mortensen. "The Changing Ecology of Teams: New Directions for Teams Research." Journal of Organizational Behavior 33, no. 3 (April 2012): 301–315.
- 2012
- Comment
The Balanced Scorecard: Comments on Balanced Scorecard Commentaries
By: Robert S. Kaplan
This paper provides the author's insights about five papers written in this volume about his published work on the balanced scorecard (BSC). The author finds that academic commentary on the BSC often ignores its role in strategy execution. The paper discusses how the... View Details
Keywords: Strategy Execution; Performance Management; Strategy; Public Sector; Balanced Scorecard; Performance
Kaplan, Robert S. "The Balanced Scorecard: Comments on Balanced Scorecard Commentaries." Journal of Accounting & Organizational Change 8, no. 4 (2012): 539–545.
- July 1989
- Background Note
Learning by the Case Method in Marketing
Introduces learning by the case method, with application to marketing learning. Places case learning in the stream of experiential learning and explains the advantages and disadvantages of experiential learning methods. Turning to case learning specifically, the note... View Details
Bonoma, Thomas V., and Thomas J. Kosnik. "Learning by the Case Method in Marketing." Harvard Business School Background Note 590-008, July 1989.
- December 2020
- Article
Taking Innovation to the Streets: Micro-geography, Physical Structure and Innovation
By: Maria P. Roche
In this paper, we analyze how the physical layout of cities affects innovation by influencing the organization of knowledge exchange. We exploit a novel data set covering all Census Block Groups in the contiguous United States with information on innovation outcomes,... View Details
Keywords: Microgeography; Innovation; Street Infrastructure; Knowledge Exchange; Interactions; Geography; City; Innovation and Invention; Knowledge Sharing
Roche, Maria P. "Taking Innovation to the Streets: Micro-geography, Physical Structure and Innovation." Review of Economics and Statistics 102, no. 5 (December 2020): 912–928.
- June 2016
- Article
Local Currency Sovereign Risk
By: Wenxin Du and Jesse Schreger
We introduce a new measure of emerging market sovereign credit risk: the local currency credit spread, defined as the spread of local currency bonds over the synthetic local currency risk-free rate constructed using cross-currency swaps. We find that local currency... View Details
Du, Wenxin, and Jesse Schreger. "Local Currency Sovereign Risk." Journal of Finance 71, no. 3 (June 2016): 1027–1070.
- January 2009
- Case
Microsoft's Search
By: Jan W. Rivkin and Eric J. Van den Steen
In 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past, how Google has gained a dominant position in... View Details
Rivkin, Jan W., and Eric J. Van den Steen. "Microsoft's Search." Harvard Business School Case 709-461, January 2009.
- April 1999 (Revised August 1999)
- Case
R&B Falcon
R&B Falcon is the world's leading offshore drilling contractor. Amid surging exploration budgets and increasing deepwater drilling activity, the company makes huge investments in several new state-of-the art $300 million ultra-deep-water drilling rigs. As day rates and... View Details
Keywords: Technology; Change Management; Industry Growth; Mining; Product Marketing; Mining Industry
Corts, Kenneth S. "R&B Falcon." Harvard Business School Case 799-110, April 1999. (Revised August 1999.)
- Article
Know Your Customers' 'Jobs to Be Done'
By: Clayton M. Christensen, Taddy Hall, Karen Dillon and David S. Duncan
Firms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors, product developers focus too much on building customer profiles and looking for correlations in data. To create... View Details
Keywords: Customer Relationship Management
Christensen, Clayton M., Taddy Hall, Karen Dillon, and David S. Duncan. "Know Your Customers' 'Jobs to Be Done'." Harvard Business Review 94, no. 9 (September 2016): 54–62.
- August 2000 (Revised February 2002)
- Case
Arepa
By: Jay O. Light and Daniel J. Green
This case illustrates the importance of structuring negotiations with large companies and investors that are critical to a start-up's success. It depicts a firm with innovative technology that contracts with giant companies in order to survive. It also demonstrates how... View Details
Keywords: Negotiation; Organizational Structure; Entrepreneurship; Technological Innovation; Business or Company Management; Business Model; Partners and Partnerships; Business Startups
Light, Jay O., and Daniel J. Green. "Arepa." Harvard Business School Case 201-008, August 2000. (Revised February 2002.)
- Research Summary
Conceptualizing and measuring environmental sustainability
This research involves developing clarity around the murky construct of environmental sustainability, and improving techniques to measure corporate environmental performance. My prior research in this domain includes View Details