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  • 18 Jul 2023
  • Interview

Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More

By: Jeffrey F. Rayport and Doug Levin
This episode of "Lessons from Startup Life" podcast features Jeffrey Rayport, Senior Lecturer of Business Administration at the Harvard Business School. Jeffrey specializes in teaching and researching growth-stage technology ventures and their scalability. Prior to... View Details
Keywords: Scaling And Growth; Start-up; Diversity; Equity; Inclusion; Technology; Business Startups; Product Marketing; Business Growth and Maturation
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  • Research Summary

Informing Brand Marketing Practice

Susan M. Fournier is involved with several projects relating more generally to brand managment issues. These include boardroom-level projects (with Professors Thomas Madden and Franke Fehle of the University of South Carolina, and sponsored by Interbrand) on the... View Details
  • 29 Mar 2016
  • First Look

March 29, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=50648 2016 New York: Oxford University Press Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business By: Quelch, John A. Abstract—The public health footprint... View Details
Keywords: Sean Silverthorne
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

how new products or services would perform at various prices or with different characteristics. The machine learning algorithms that might power such a device are, at least for now, incapable of producing such promising results. But what... View Details
Keywords: by Kristen Senz
  • Web

Business Economics Online Course | HBS Online

work and firms compete to craft successful business strategies. 8 weeks 6-8 hours per week 5 modules Self-Paced with regular deadlines This course earns you a Certificate of Completion from HBS Online. What you earn . Overview Syllabus... View Details
  • January 2008
  • Case

Lenovo: Building A Global Brand (Multimedia case)

By: John A. Quelch and Carin-Isabel Knoop
Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was... View Details
Keywords: Marketing Strategy; Multinational Firms and Management; Information Infrastructure; Global Strategy; Acquisition; Brands and Branding; Manufacturing Industry; Computer Industry; China
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  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

Self-Policing in the Shadow of the Regulator Authors:Jodi L. Short and Michael W. Toffel Abstract As part of a recent trend toward more cooperative relations between regulators and industry, novel government programs are encouraging firms... View Details
Keywords: Martha Lagace
  • 16 Sep 2008
  • First Look

First Look: September 16, 2008

Strategy Harvard Business School Case 705-477 The Turkish home appliances firm Arcelik is revisiting its growth strategy. Options for growth include continuing to promote currently owned brands in international markets, acquiring View Details
  • Web

Courses by Faculty Unit - Course Catalog

Operations Studio (SOS) Julia Austin Spring 2025 Q3Q4 1.5 Field Course: Venture Capital Journey Jeffrey Bussgang Fall 2024 Q1Q2 3.0 Financial Management of Smaller Firms (also listed under Finance) Richard Ruback Royce Yudkoff Fall 2024... View Details
  • 19 Nov 2013
  • First Look

First Look: November 19

entry of new female candidates, no change in female or male voter turnout, and no spillover effects to neighboring areas. Further analysis points to a reduction in party bias against women candidates as the main mechanism driving the... View Details
Keywords: Sean Silverthorne
  • 20 Oct 2010
  • Op-Ed

Export Competitiveness: Reversing the Logic

increased more easily or with more value being generated. More prosperous countries tend to be more diversified and present in different product categories that other countries (Hausmann/Hwang/Rodrik; 2005). Most of the new literature... View Details
Keywords: by Christian Ketels
  • January 2011 (Revised January 2014)
  • Case

Rebranding Gallagher

By: Rohit Deshpande and Keith Chi-ho Wong
Steve Tucker, the Deputy CEO of Gallagher Group Limited (GGL), the world's largest electric fence company, was about to present a new branding strategy to the company's senior managers and Bill Gallagher, Jr., CEO. After spending more than 18 months with brand... View Details
Keywords: Globalized Firms and Management; Brands and Branding; Marketing Strategy; Distribution; Industrial Products Industry
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  • Web

Outdoor Spaces | About

designed to encourage continued learning outside of the classroom, promote collaboration, and build a sense of community. The firm of Frederick Law Olmsted, designer of New York’s Central Park and Boston’s... View Details
  • 22 Aug 2005
  • Research & Ideas

The Hard Work of Failure Analysis

which physicians convene to discuss significant mistakes or unexpected deaths) as a forum for identifying, discussing, and learning from failures. This analysis can only be effective if people speak up openly about what they know and if others listen, enabling a View Details
Keywords: by Amy Edmondson & Mark D. Cannon
  • 29 May 2007
  • First Look

First Look: May 29, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=607082 CommonAngels Harvard Business School Case 807-149 Describes the motivations behind the founding of CommonAngels—a group of successful business owners who provide capital, connections, and expertise... View Details
Keywords: Martha Lagace
  • 17 Nov 2020
  • Research & Ideas

Why a Blended Workforce May Be Key to Lasting Competitive Advantage

In recent years, companies have been anxious about the lack of skilled workers to fill pivotal jobs. But then came COVID-19 and a subsequent recession. The ensuing business turmoil and record-high unemployment may have temporarily distracted companies from their... View Details
Keywords: by Joseph B. Fuller
  • 17 Sep 2021
  • Research & Ideas

The Trial of Elizabeth Holmes: Visionary, Criminal, or Both?

Ramesh Balwani, had long known that Theranos’ home blood test didn’t work, but misled investors to keep money flowing in. Holmes and Balwani are accused of defrauding patients, doctors, and investors of over $700 million. At its peak in 2013-14, the privately held... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Biotechnology; Technology; Medical Devices & Supplies
  • 27 May 2014
  • First Look

First Look: May 27

for almost 25 percent of Internet use. Practically overnight, social media seems indispensable to our lives-from friendship and dating to news and business. What makes social media so different from traditional media? Answering that... View Details
Keywords: Sean Silverthorne
  • 31 Aug 2020
  • What Do You Think?

Why Don’t More Organizations Understand the Power of Diversity and Inclusion?

have an edge in their markets. These firms are “more innovative—stronger at anticipating shifts in consumer needs and consumption patterns that make new products and services possible, potentially generating... View Details
Keywords: by James Heskett
  • 01 Oct 1997
  • News

High Fives

Morgan Stanley & Co., Inc. New York, New York In 1973,Joe Perella founded First Boston's mergers and acquisitions group, which flourished under his fifteen-year tenure.After serving briefly as cohead of... View Details