Publications

August 2009 (Revised September 2009)
Case

Tenova: Mining for Growth in an Economic Crisis

By: Gary P. Pisano, Elena Corsi and Elisa Farri

In December 2008, Gianluigi Nova, CEO of Tenova SpA, a technology and equipment supplier to the metals and mining industry, had to choose between two options. The first was to continue growing in the company's core business: equipment for the steel production. The... View Details

Keywords: Decision Choices and Conditions; Financial Crisis; Leadership; Crisis Management; Growth and Development Strategy; Market Entry and Exit; Diversification; Industrial Products Industry; Mining Industry

June 2001 (Revised July 2001)
Case

Boston Lyric Opera

By: Robert S. Kaplan and Dennis Campbell

The Boston Lyric Opera was the fastest growing opera company in North America during the 1990s. Having successfully completed a move to a larger facility in 1999, the board and general director recognize the need to develop a formal strategic planning and governance... View Details

Keywords: Balanced Scorecard; Strategic Planning; Arts; Growth and Development Strategy; Governing and Advisory Boards; Fine Arts Industry; Massachusetts

Teaching Interest

IFC: London; Entrepreneurship in the UK and Europe

By: Jeffrey F. Rayport

This immersion course is designed to provide “a view from the bridge” between the HBS campus and Europe for those who are interested in understanding the region’s extraordinary recent explosion of entrepreneurial activity and capital deployment, who want to meet... View Details

February 2008 (Revised May 2009)
Case

The Center for Creative Leadership

By: Srikant M. Datar, David A. Garvin and Carin-Isabel Knoop

The Center for Creative Leadership (CCL) was founded in 1970 on the notion that leadership was not innate but could be learned. CCL evolved into one of the world's top leadership development organizations, involved in both research and program design and delivery. This... View Details

Keywords: Competency and Skills; Learning; Training; Leadership Development; Personal Characteristics

March 1974 (Revised June 1995)
Case

First National City Bank Operating Group (B)

By: Jay W. Lorsch

Growth in demands on the bank's "back office" required a totally new approach to management. New stress on systems orientation, objectives, measurement, process design and control has resulted in lower costs, fewer people, and higher quality. Also resulted in fear,... View Details

Keywords: Change Management; Transition; Banks and Banking; Management Practices and Processes; Managerial Roles; Production; Outcome or Result; Banking Industry

14 May 2012
News

Message to Managers: Your Strategy Is Not What You Say It Is

News

Zetwerk recognised as a rocket ship in a Harvard's professor report

23 Nov 2015
News

The secrets behind how CEO salaries are determined

September 1988
Case

Vicks Health Care Division: Project Scorpio (D)

Reveals that Vicks chose a multi-condition positioning for the product. Describes testing of name and concept, and extensively reports on a four-city test market. Students are expected to evaluate both the design and results of the test, and face options ranging from... View Details

Keywords: Product Positioning; Health Industry

May 1988 (Revised November 1990)
Case

Airbus vs. Boeing (B): The Storm Intensifies

By: Malcolm S. Salter

Discusses the growing competition faced by U.S. producers of civil aircraft due to the success and expanding product line of Airbus Industries. Designed to foster discussion of international trade policy as it affects producers in the industry and to encourage firm... View Details

Keywords: Trade; Policy; Negotiation; Competition; Competitive Strategy; Aerospace Industry; United States

August 2012
Case

Polar Sports, Inc.

By: W. Carl Kester and Wei Wang

Polar Sports, Inc. is a fashion skiwear manufacturing company in Littleton, Colorado. The company has a unique design for skiwear using a special synthetic material that improves insulation and durability. The ski apparel industry is highly competitive and the best way... View Details

Keywords: Production; Decision Choices and Conditions; Competitive Strategy; Corporate Finance; Manufacturing Industry; Apparel and Accessories Industry; Sports Industry; Colorado

2017
Supplement

Uncommon Schools (B): Seeking Excellence at Scale through Standardized Practice

By: John J-H Kim and Sarah McAra

The (B) case provides an update to the (A) case by illustrating how charter school management organization Uncommon Schools responded to the disparity in its students’ 2013 standardized test results. In 2015, CEO Brett Peiser and his management team decided to align... View Details

Keywords: Charter Schools; Nonprofit Organizations; Strategy; Teaching; Talent And Talent Management; Innovation; Education; Early Childhood Education; Middle School Education; Organizational Structure; Performance Consistency; Growth and Development Strategy; Innovation and Invention; Education Industry

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11 Sep 2008
Working Paper Summaries

Competing Complements

Keywords: by Ramon Casadesus-Masanell, Barry Nalebuff & David B. Yoffie

Program

Behavioral Economics—Virtual

outcomes for your company. Details Understand the actions of your customers and employees Discover the subtle forces driving choices and become your organization's go-to problem-solver Develop a user-oriented, outcome-driven mindset... View Details

Program

Owner/President Management

designed to foster collaborative learning and accelerate personal growth. Review Our Campus Health & Safety Protocols Alumni Status Upon completing the Owner/President Management program, you will become a lifetime member View Details

March 2020 (Revised August 2020)
Case

Last Mile Health (A)

By: Brian Trelstad and V. Kasturi Rangan

As the Ebola outbreak threatens the fragile health system of Liberia, Raj Panjabi, the founder of Last Mile Health, faces a dilemma: should he expand beyond the organizaton's core mission to help the country build emergency health care capacity, or should he stick to... View Details

Keywords: Healthcare; Ebola; Nonprofit Organizations; Health Care and Treatment; Rural Scope; Health Pandemics; Growth and Development; Decisions; Health Industry; Africa

Professor Yoshino holds the Herman C. Krannert Chair in Business Administration at the Harvard Business School and is a Director of Research. He specializes in global strategy and management, competitive strategy, and general management. A founding member of the... View Details

April 19, 2018
Article

4 Ways to Improve Your Content Marketing

By: Frank V. Cespedes and Russ Heddleston

In the past decade, content marketing has become a widely established practice. Companies have hired writers and chief content officers to run departments as well as create blogs and other materials—in the process, some have assured sales people that content marketing... View Details

Keywords: Marketing; Marketing Communications; Sales; Performance Improvement

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2014
Book

Managerial Accounting: Making Decisions and Motivating Performance

By: Srikant M. Datar and Madhav Rajan

Managerial Accounting: Making Decisions and Motivating Performance enables future managers and business owners to attain the core skills they need to become integral members of their company’s decision-making teams. This new program from established authors... View Details

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