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Show Results For
- All HBS Web
(10,489)
- People (18)
- News (2,909)
- Research (5,608)
- Events (61)
- Multimedia (262)
- Faculty Publications (4,482)
- 2021
- Working Paper
Accounting for Product Impact in the Consumer-Packaged Foods Industry
By: Amanda Rischbieth, George Serafeim and Katie Trinh
We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the consumer-packaged goods industry. We design a methodology that allows us to calculate monetary impact estimates on customer... View Details
Keywords: Product Innovation; Impact; Impact Investing; Impact Measurement; ESG; ESG (Environmental, Social, Governance) Performance; ESG Ratings; Social Corporate Responsibility; Corporate Social Responsibility; Social Impact; Nutrition Database; Nutritional Information; CPG; Consumer Packaged Goods; IWAI; Product Design; Product Positioning; Society; Environmental Sustainability; Corporate Social Responsibility and Impact; Nutrition; Product; Safety; Consumer Products Industry
Rischbieth, Amanda, George Serafeim, and Katie Trinh. "Accounting for Product Impact in the Consumer-Packaged Foods Industry." Harvard Business School Working Paper, No. 21-051, October 2020. (Revised October 2021.)
- Teaching Interest
Building and Sustaining a Successful Enterprise (BSSE); HBS MBA Elective; 2018-2021
- Teaching fellow for popular MBA course on strategy, entrepreneurship, and disruptive innovation
- Helped develop course materials, including teaching cases, teaching notes, and module notes
- Guided students in developing capstone semester... View Details
- April 1999
- Teaching Note
Finding New Markets for New and Disruptive Technologies: Managing Innovation, Overview Teaching Note for Module 2
By: Clayton M. Christensen
Provides instructors with an overview teaching note for the second module of the Managing Innovation course in which students explore the challenges and methods for defining and creating new markets for new technologies. In addition to summarizing each of the cases... View Details
- 05 Oct 2014
- News
The Steve Jobs Industrial Complex
- 10 Mar 2016
- News
Salary negotiation classes teach women how to "push back"
- 13 May 2020
- Video
Runa Khan
Runa Khan, Founder and Executive Director of Friendship, an NGO supporting some of the poorest regions in Bangladesh, discusses the innovative strategy for creating schools and training teachers in remote and rural areas, stressing the importance of teaching ethics... View Details
- November 2002
- Case
Siemens ShareNet: Building a Knowledge Network
By: Alan D. MacCormack, Sven Volpel and Kerry Herman
Describes the development of ShareNet, an innovative knowledge management system used by a division of Siemens. ShareNet attempts to capture the knowledge and experience of Siemen's many dispersed sales and marketing units around the globe, making it available to all.... View Details
Keywords: Cost Management; Investment Return; Revenue; Knowledge Acquisition; Knowledge Management; Sales
MacCormack, Alan D., Sven Volpel, and Kerry Herman. "Siemens ShareNet: Building a Knowledge Network." Harvard Business School Case 603-036, November 2002.
- 02 Dec 2014
- Blog Post
Building a Consumer-Centric Strategy: Highlights from the Marketing & CPG Club’s Conference
On November 16th, 2014, the Marketing & CPG Club hosted the 2014 Marketing Innovation Conference at Harvard Business School. This year’s theme was “Building a Consumer-Centric Strategy” and the conference drew MBA attendees from HBS,... View Details
- July 2002 (Revised August 2002)
- Case
Washington Hospital Center (B): The Power of Insight
By: Rosabeth M. Kanter and Michelle Heskett
Dr. Craig Feied considers how to take a major technical innovation beyond his own department into a large hospital system. Reviews how proprietary information systems became indispensable in the department of emergency medicine and what it took to introduce the change... View Details
Patent Trolls
We develop a theoretical model of, and provide the first large-sample evidence on, the behavior and impact of non-practicing entities (NPEs) in the intellectual property space. Our model shows that NPE litigation can reduce infringement and support small inventors.... View Details
- 23 Nov 2009
- Research & Ideas
Management’s Role in Reforming Health Care
Despite the urgency of debate on the U.S. national stage about health-care reform, an issue now before the U.S. Senate, one crucial element of change has been less visible: advances in the delivery of medical services. Innovations in... View Details
- 05 Sep 2023
- Book
Failing Well: How Your ‘Intelligent Failure’ Unlocks Your Full Potential
trying to develop a new type of storage battery: “I have not failed. I’ve just found 10,000 ways that won’t work.” “It’s natural to hunker down and imply that failure is to be avoided in tough times, but this is exactly when innovation is... View Details
Keywords: by Michael Blanding
- March 2005 (Revised April 2007)
- Case
Comergent Technologies Inc.: Enterprise E-Commerce
By: V. Kasturi Rangan and Marie Bell
Coming out of the 2001 high-tech industry recession, this venture capital start-up has to come up with a marketing plan to break even and grow. Its innovative e-commerce software provides unique customer relationship management solutions, but it has to convince... View Details
Keywords: Business Startups; Customer Relationship Management; Financial Crisis; Collaborative Innovation and Invention; Business or Company Management; Marketing Strategy; Problems and Challenges; Software; Information Technology Industry
Rangan, V. Kasturi, and Marie Bell. "Comergent Technologies Inc.: Enterprise E-Commerce." Harvard Business School Case 505-016, March 2005. (Revised April 2007.)
- 26 Sep 2014
- News
Makers, unite
- May 2006
- Case
Esterline Technologies: Lean Manufacturing
By: Richard L. Nolan, Karen A. Brown and Subodha Kumar
Raises the issue of the appropriate role of IT in lean manufacturing. Most large manufacturing companies have implemented ERP IT systems to support lean manufacturing practices. The Kerry plant of Esterline Technologies attempted an ERP implementation and then... View Details
Keywords: Decisions; Technological Innovation; Management Analysis, Tools, and Techniques; Management Systems; Production; Information Technology; Technology Adoption; Manufacturing Industry
Nolan, Richard L., Karen A. Brown, and Subodha Kumar. "Esterline Technologies: Lean Manufacturing." Harvard Business School Case 906-417, May 2006.
- 04 Oct 2018
- Working Paper Summaries
Corruption, Government Subsidies, and Innovation: Evidence from China
- 14 Feb 2008
- News
Harvard Business School Sets Out Centennial Activities
- Teaching Interest
Advanced Management Program
Market volatility and disruptive innovation are changing the way companies compete in every industry—and increasing the demand for business leaders who can manage globally in the age of digital transformation. Whether you are looking to move up to the executive... View Details