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Show Results For
- All HBS Web
(3,003)
- People (5)
- News (815)
- Research (1,878)
- Events (4)
- Multimedia (30)
- Faculty Publications (1,067)
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
planning shouldn't be so contrived and serious. "The corporate culture is such that line executives don't want to get playful," Deighton says. "As soon as you try to come up with your positioning line and try to translate that into content, you sound like somebody... View Details
- 09 Apr 2012
- Research & Ideas
Who Sways the USDA on GMO Approvals?
companies. "The average seed company earns about $2 million per day of revenue for high- selling GMO crops such as soybeans," notes Hiatt. "That's a substantial amount." He stresses that these findings only concern the... View Details
- 11 May 2010
- First Look
First Look: May 11
the next phase of his life. For the first two years after selling CircleLending—a pioneer in the person-to-person lending field—to Richard Branson, he stayed on as president and CEO of Virgin Money USA. Now resigned, he has decided to... View Details
Keywords: Martha Lagace
- 24 Nov 2009
- First Look
First Look: Nov. 24
are trying to decide whether and how to sell their company. Purchase this case: http://cb.hbsp.harvard.edu/cb/product/810041-PDF-ENG Wiwa v. Royal Dutch/Shell Lynn S. Paine and Lara AdamsonsHarvard Business School Case 310-038 On the eve... View Details
Keywords: Martha Lagace
- 13 Jul 2009
- Research & Ideas
Diagnosing the Public Health Care Alternative
public health insurance market might work, imagine an automobile dealership run by the feds that sells cars made by Toyota and others, along with cars made by the government itself, manufactured with money borrowed from our children. As... View Details
- 24 Apr 2006
- Research & Ideas
Managing Alignment as a Process
new product lines. The new retail stores could be located in space contiguous to existing Sport-Man stores to make for convenient cross selling opportunities with existing customers. Finally, SMI's competency, developed over the... View Details
- 10 Jul 2000
- Research & Ideas
IT Links for Boundaryless Companies
"There are huge switching costs in information technology. If you're selling stuff, you can lock in the buyer around your proprietary standards. But the buyer has to beware they're not locking themselves into a closed standard.... View Details
Keywords: by Kenneth Liss
- Profile
Dana Hoffmann
science graduate, and the pair immediately began discussing new venture ideas. They entered the startup world with a company to sell a sensor for tennis rackets to help improve performance. But it was classes such as the Founders’... View Details
- 04 Nov 2021
- Blog Post
STUDENT SPOTLIGHT: JESSE LOU (MBA 2022) – WORKING TO CHANGE THE FOOD SYSTEM
oils, using a lot less land and resources. It’s no secret that these are powerful organisms, but past attempts to scale production have faced challenging unit economics (high up-front capital costs for facilities, selling into commodity... View Details
- 15 Jun 2021
- News
Case Study: Inside Story
reach a lot of people that way.” The alternative might be less targeted initially but with bigger potential in the long term: pursuing partnerships or affiliate programs with larger entities that already sell to families, like the AARP.... View Details
- 17 May 2018
- News
Creating Opportunity for Indian Entrepreneurs
sell seeds, submitted his business plan, and secured a startup loan from a local bank. Samad’s older brother, Abdus Subur, also took the I Create training and started a seed farm. The brothers now own two seed farms––Kaveri Seeds and... View Details
Keywords: Jennifer Myers
- 04 Nov 2021
- Blog Post
STUDENT SPOTLIGHT: JESSE LOU (MBA 2022) – WORKING TO CHANGE THE FOOD SYSTEM
oils, using a lot less land and resources. It’s no secret that these are powerful organisms, but past attempts to scale production have faced challenging unit economics (high up-front capital costs for facilities, selling into commodity... View Details
- 26 May 2022
- News
Bidding Up
Editor Julia Hanna talks to Wilson about thinking beyond standard economic models, what collaboration looks like to him, and the work that has fundamentally changed the way governments and corporations buy and sell essential goods and... View Details
- 13 Oct 2011
- Lessons from the Classroom
Building a Business in the Context of a Life
company. After selling Spire in 2010, Kraus decided that she was not ready to found a third company and instead wanted to spend more time at home with her twin daughters, who are now 4. "Then this opportunity to be on the HBS faculty... View Details
- 29 Mar 2011
- First Look
First Look: March 29
non-fundamental risk. We define an asset to be fragile if it is susceptible to non-fundamental trading shocks. An asset can be fragile because of concentrated ownership or because its owners face correlated liquidity shocks, i.e., they must buy or View Details
Keywords: Sean Silverthorne
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
operations. The pricing and profitability toolkit provides guidance for calculating revenue, variable costs, fixed costs, contribution margin, gross margin, and net income. In addition, for those firms that sell their products through... View Details
Keywords: by Sarah Jane Gilbert
- 17 Jun 2002
- Research & Ideas
A Litmus Test for Entrepreneurs
initial caution, growth when it came was both fast and steady. When he sold the company in 1999 to the Spanish food conglomerate Campofrio, TelePizza spanned six countries with more than 600 outlets selling some $250 million worth of... View Details
Keywords: by Walter Kuemmerle
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
we’re selling them Coke Zero, Jettas, and GTIs. We’ve grown up with them, and that experience gave us a leg up on the learning curve about this cohort’s acceptance of the Internet, instant messaging, and many other technologies. That... View Details
- 14 Nov 2006
- First Look
First Look: November 14, 2006
device company selling products to physicians for use with patients suffering chronic end-stage disease, to a medical technology company providing life-long solutions for people with chronic diseases. With the new vision setting... View Details
Keywords: Sean Silverthorne
- 29 Jul 2002
- Research & Ideas
Get Off the Dime!
next day with a videocamera to record what he was saying. I'm sure he was taken aback, but I told him I was serious and that I thought this could help us both. We talked some more, and with a little bit of selling he agreed. A few of my... View Details
Keywords: by John P. Kotter & Dan S. Cohen