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- Faculty Publications (353)
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- All HBS Web (433)
- Faculty Publications (353)
- December 2000
- Background Note
Intellectual Asset Valuation
By: Lynda M. Applegate and Gavin Clarkson
Discusses the shortcomings of the current "rules of thumb" for intellectual asset valuation in the context of intellectual property licensing transactions. As an alternative to the present scheme, this note proposes quantitative methods for such valuations in order to...
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Applegate, Lynda M., and Gavin Clarkson. "Intellectual Asset Valuation." Harvard Business School Background Note 801-192, December 2000.
- February 2000
- Case
Bluemercury: Leveraging the Click and Mortar Business Model
By: Lynda M. Applegate and Karen Barone
Keywords:
Business Model
Applegate, Lynda M., and Karen Barone. "Bluemercury: Leveraging the Click and Mortar Business Model." Harvard Business School Case 800-296, February 2000.
- 1 Apr 2001
- Conference Presentation
Knowledge Sharing Practices and Technology Use Norms in Dispersed Development Teams
By: Deborah Soule and Lynda M. Applegate
- 01 Jun 2003
- News
Up Against The Firewall
This is a major, long-term, company-wide initiative.” HBS professor Lynda M. Applegate examines cyber security issues as part of her MBA course Building Businesses in Turbulent...
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- 07 Aug 2012
- First Look
First Look: August 7
edited by Roderick M. Kramer and Todd L. Pittinsky. Oxford University Press, 2012 Abstract An abstract is unavailable at this time. Publisher's Link:...
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Keywords:
Sean Silverthorne
- 05 May 2009
- First Look
First Look: May 5, 2009
Survive—Thrive: Leading Innovation in Good Times and Bad Authors:Lynda M. Applegate and Bruce Harreld Abstract Battered by contracting markets and frozen credit, many...
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Keywords:
Martha Lagace
- December 2016 (Revised August 2017)
- Case
Tesla in 2015
By: Lynda M. Applegate and Arnold B. Peinado
Applegate, Lynda M., and Arnold B. Peinado. "Tesla in 2015." Harvard Business School Case 817-081, December 2016. (Revised August 2017.)
- July 1995 (Revised October 1995)
- Background Note
Electronic Commerce: Trends and Opportunities
By: Lynda M. Applegate and Janis Lee Gogan
In a 1966 Harvard Business Review article, Felix Kaufman implored general managers to think beyond their own organizational boundaries to the possibilities of interorganizational systems (IOS)--networked computers that enable companies to share information and...
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Applegate, Lynda M., and Janis Lee Gogan. "Electronic Commerce: Trends and Opportunities." Harvard Business School Background Note 196-006, July 1995. (Revised October 1995.)
- March 1992 (Revised September 1995)
- Background Note
Note on Chemical Bank Lotus Notes Demonstration Software: Windows & Macintosh Versions
By: Lynda M. Applegate and Donna B. Stoddard
Applegate, Lynda M., and Donna B. Stoddard. "Note on Chemical Bank Lotus Notes Demonstration Software: Windows & Macintosh Versions." Harvard Business School Background Note 192-112, March 1992. (Revised September 1995.)
- March 1990 (Revised December 1995)
- Teaching Note
Westinghouse Electric Corp.: Automating the Capital Budget Process Series, Teaching Note
By: Lynda M. Applegate and Julie H. Hertenstein
- December 1989 (Revised September 1995)
- Supplement
Westinghouse Electric Corp.: Automating the Capital Budgeting Process (B)
By: Lynda M. Applegate and Julie H. Hertenstein
Applegate, Lynda M., and Julie H. Hertenstein. "Westinghouse Electric Corp.: Automating the Capital Budgeting Process (B)." Harvard Business School Supplement 190-068, December 1989. (Revised September 1995.)
- October 1996 (Revised January 1997)
- Case
Internet Securities
By: Lynda M. Applegate and Janis Lee Gogan
Keywords:
Internet
Applegate, Lynda M., and Janis Lee Gogan. "Internet Securities." Harvard Business School Case 397-052, October 1996. (Revised January 1997.)
- November 1990 (Revised March 1994)
- Supplement
Digital Equipment Corp.: The Kodak Outsourcing Agreement (B)
By: Lynda M. Applegate and Herminia M. Ibarra
Describes "Frantic Friday," the day the Digital-Kodak contract was scheduled to be signed. Designed to be handed out in class.
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Applegate, Lynda M., and Herminia M. Ibarra. "Digital Equipment Corp.: The Kodak Outsourcing Agreement (B)." Harvard Business School Supplement 191-040, November 1990. (Revised March 1994.)
- November 1990 (Revised March 1994)
- Case
Digital Equipment Corp.: The Kodak Outsourcing Agreement (A)
By: Lynda M. Applegate and Herminia M. Ibarra
Describes grassroots effort which culminated in Digital's winning a competitive bid for the outsourcing of Kodak's internal telecommunications business. Describes the "Telstar" project, from the initial identification of the business opportunity to the process of...
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Keywords:
Innovation and Management;
Partners and Partnerships;
Leading Change;
Agreements and Arrangements;
Business or Company Management;
Bids and Bidding;
Decision Making;
Management Teams;
Telecommunications Industry
Applegate, Lynda M., and Herminia M. Ibarra. "Digital Equipment Corp.: The Kodak Outsourcing Agreement (A)." Harvard Business School Case 191-039, November 1990. (Revised March 1994.)
- November 2023
- Case
AEEC: Building Ecosystem Partnerships for Digital Transformation
By: Lynda M. Applegate and James Short
Applegate, Lynda M., and James Short. "AEEC: Building Ecosystem Partnerships for Digital Transformation." Harvard Business School Case 324-027, November 2023.
- October 2020
- Case
Holden Forests & Gardens: Leading in Turbulent Times
By: Lynda M. Applegate and Ankita Panda
Applegate, Lynda M., and Ankita Panda. "Holden Forests & Gardens: Leading in Turbulent Times." Harvard Business School Case 821-051, October 2020.
- December 2016
- Teaching Note
Cravia: Launching High Growth Ventures in the Middle East
By: Lynda M. Applegate and Michael Norris
Teaching Note for HBS No. 315-049.
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- 2014
- Other Teaching and Training Material
Entrepreneurship Reading: Developing Business Plans and Pitching Opportunities
By: Lynda M. Applegate and Carole Carlson
Applegate, Lynda M., and Carole Carlson. "Entrepreneurship Reading: Developing Business Plans and Pitching Opportunities." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8062, 2014.
- November 1995 (Revised October 2001)
- Teaching Note
Taco Bell Series TN
By: Lynda M. Applegate and Sarah Gant
Teaching Note for (9-692-058) and (9-694-076).
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Keywords:
Food and Beverage Industry