Publications

April–June 2012
Article

Hybrid Organizations: The Next Chapter in Sustainable Business

By: Nardia Haigh and Andrew J. Hoffman

In this article, we describe how hybrid organizations are developing business models that are competitive and create positive social and environmental change. We discuss the distinctive characteristics of the hybrid business model, both conceptually and in practice. We... View Details

Keywords: Business Model; Mission and Purpose; Environmental Management; Social Enterprise

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22 Oct 2020
Working Paper Summaries

Estimating Causal Effects in the Presence of Partial Interference Using Multivariate Bayesian Structural Time Series Models

Keywords: by Fiammetta Menchetti and Iavor Bojinov

2020
Book

Experimentation Works: The Surprising Power of Business Experiments

By: Stefan Thomke

Don’t fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition,... View Details

Keywords: Experimentation; Experiments; Market Research; Innovation and Invention; Innovation and Management; Customers; Research

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21 Feb 2005
Op-Ed

Is Business Management a Profession?

scientific reasoning and method appear to be applicable to business, thus helping to legitimate the study of business as an activity within the university. Yet what exactly a "science" of management should study would be puzzled... View Details

Keywords: by Rakesh Khurana, Nitin Nohria & Daniel Penrice

December 1999 (Revised April 2002)
Case

International Business Machines Corporation (A)

By: David F. Hawkins

Perform financial ratio analysis to identify changes in IBM's business mix and profitability. Teaching purpose: Ratio analysis. View Details

Keywords: Information Infrastructure; Capital Structure; Performance Efficiency; Business Earnings; Business Model; Private Sector; Commercialization; Computer Industry; Accounting Industry

03 May 2004
Research & Ideas

Business History around the World

driving the wealth of nations. It also demonstrates that there has never been a single model for successful or unsuccessful capitalism. To give only one example, business and economic historians have often... View Details

Keywords: by Cynthia Churchwell

Article

When Being a Model Minority Is Good...and Bad: Realistic Threat Explains Negativity Toward Asian Americans.

By: W.W. Maddux, A. Galinsky, A.J.C. Cuddy and M. Polifroni

The current research explores the hypothesis that realistic threat is one psychological mechanism that can explain how individuals can hold positive stereotypical beliefs toward Asian Americans yet also express negative attitudes and emotions toward them. Study 1... View Details

Keywords: Business Model; Prejudice and Bias; Ethnicity; Groups and Teams; Attitudes; Emotions

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February 2015 (Revised September 2016)
Teaching Note

Making stickK Stick: The Business of Behavioral Economics

By: Leslie K. John and Michael Norton

Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: Making sticK Stick: The Business of Behavioral Economics (514019). The case focuses on a... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

December 2018 (Revised April 2020)
Case

Fluidity: The Tokenization of Real Estate Assets

By: Marco Di Maggio, David Lane and Susie Ma

In December 2018, the blockchain startup Fluidity was about to participate in its first tokenization deal, which would create digital access to property rights in a 12-unit Manhattan condominium complex. The deal was proof-of-concept for Fluidity, which hoped to... View Details

Keywords: Blockchain; Tokenization; Data Security; Revenue Model; Finance; Technological Innovation; Strategy

06 Oct 2008
Research & Ideas

Updating a Classic: Writing a Great Business Plan

Sean Silverthorne: "How to Write a Great Business Plan" has been one of the most downloaded articles on Harvard Business Publishing since you wrote it in 1997. Why do you think you hit a nerve?... View Details

Keywords: by Sean Silverthorne

September 2010 (Revised January 2016)
Case

Grameen Danone Foods Ltd., a Social Business

By: V. Kasturi Rangan and Katharine Lee

Grameen Danone is a joint venture between the Grameen Group (a sister company of Grameen Bank) and Groupe Danone, a $2 billion (revenues) French food company. The company's goal was to provide nutritional yogurt (brand name Shoktidoi) for the nearly 50 million... View Details

Keywords: Business Model; Social Entrepreneurship; Food; Distribution; Supply Chain Management; Corporate Social Responsibility and Impact; Food and Beverage Industry; Bangladesh; France

October 2022
Case

Volt Lines: Leading a B2B Service Provider through a Crisis (A)

By: Navid Mojir and Gamze Yucaoglu

Volt Lines was a next-generation transportation service in Istanbul, Turkey. The company was trying to disrupt the traditional corporate transportation market by developing software that allowed it to offer subscription-based transportation. Under the subscription... View Details

Keywords: Business To Business Marketing; B2B Marketing; B2B Pricing; Subscription Model; Crisis Marketing; Startup; Service Management; Information Technology; Transportation; COVID-19 Pandemic; Disruptive Innovation; Digital Platforms; Business Model; Price; Crisis Management; Opportunities; Transportation Industry; Technology Industry; Turkey

27 Aug 2008
Research & Ideas

Creating Leaders for Science-Based Businesses

some of the unusual, fresh thinking—such as IBM's radical collaboration model in semiconductor R&D—that business leaders are using to approach the challenges associated with science-based businesses. We... View Details

Keywords: by Garry Emmons; Biotechnology; Health

2010
Working Paper

Introductory Reading for Being a Leader and the Effective Exercise of Leadership: An Ontological Model

By: Werner Erhard, Michael C. Jensen, Steve Zaffron and Kari L. Granger

This paper is the sixth of six pre-course reading assignments for an experimental leadership course developed by the authors over five years (2004-2008) at the U. of Rochester Simon School of Business working with students, alumni, executives, and faculty from various... View Details

Keywords: Leadership Development; Curriculum and Courses; Strategy; Performance Capacity; Attitudes; Behavior; United States; Netherlands; Texas

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2012
Working Paper

'Power from Sunshine': A Business History of Solar Energy

By: Geoffrey Jones and Loubna Bouamane

This working paper provides a longitudinal perspective on the business history of solar energy between the nineteenth century and the present day. It covers early attempts to develop solar energy, the use of passive solar in architecture before World War 2, and the... View Details

Keywords: Renewable Energy; Business History; Policy; Entrepreneurship; Innovation and Invention; Business Model; Energy Industry

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October 2021 (Revised September 2022)
Case

SmartOne: Building an AI Data Business

By: Karim R. Lakhani, Pippa Armerding, Gamze Yucaoglu and Fares Khrais

The case opens in August 2021, as Habib and Shahysta Hassim, husband and wife co-founders of the data labeling company SmartOne, contemplate the strategy of the high growth company. Between 2016 and 2021, SmartOne had kept doubling its size every two years and now,... View Details

Keywords: Artificial Intelligence; Data Labeling; Entrepreneurship; Strategy; Operations; Business Model; Growth Management; Growth and Development Strategy; AI and Machine Learning; Africa; Madagascar; Europe; France; United States

04 Apr 2007
Research & Ideas

The Business of Global Poverty

is increasingly being called on to be part of the solution. How business can do this most effectively is the focus of the GPP's research and scholarly activity. Multinationals Leading The Way While GPP faculty note that it is too early to... View Details

Keywords: by Garry Emmons

2015
Chapter

The Fourth Wave: Business Management and Business Education in the Age of the Anthropocene

By: Andrew J. Hoffman and John Ehrenfeld

Sustainability has become mainstream in both management practice and management research. Firms incorporate sustainability strategies into their core mission. University administrators promote sustainability as central to their curricula. Scholars pursue sustainability... View Details

Keywords: Environmental Sustainability; Social Issues; Natural Environment; Leading Change; Management Systems

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June 2012
Case

Innovating at AT&T: Partnering to Lead the Broadband Revolution

By: Lynda M. Applegate, Phillip Andrews and Kerry Herman

In 2010, the U.S. retail market value for next-generation non-handset wirelessly-enabled devices was just over $1 billion. By 2011 it had grown 1,141% to $13.2 billion and was forecast to reach $24.7 billion in 2015. At the same time, user demand for data was surging... View Details

Keywords: Innovation ＆ Entrepreneurship; Team Leadership; Emerging Technologies; Business Models; Business To Business; Corporate Vision; Growth Strategy; Corporate Culture; Innovation and Invention; Corporate Entrepreneurship; Partners and Partnerships; Leadership; Mobile and Wireless Technology; Growth and Development Strategy; Globalized Firms and Management; Business Model; Technology Industry; United States