Publishing - Publications - Faculty & Research

25 Oct 2016
News

Wikipedia is fixing one of the Internet’s biggest flaws

Iavor I. Bojinov

Iavor Bojinov is an Assistant Professor of Business Administration and the Richard Hodgson Fellow at Harvard Business School. He is the co-PI of the AI and Data Science Operations Lab and a faculty affiliate in the Department of Statistics at Harvard University and... View Details

August 2018
Teaching Note

Magpie: Developing and Using Buyer Personas

By: Frank V. Cespedes

Teaching Note for HBS No. 818-013. Magpie is a startup with a platform that allows publishers to natively tag the products discussed in their content and thus allows consumers to purchase those products without needing to leave that publisher’s web page. A key aspect... View Details

Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Fashion Industry; United States

Citation

Purchase

03 Nov 2011
News

Harvard Business School Professor Paul. R. Lawrence Dies at 89

2018
The Significance of Race Research in the 21st Century

Sankofa: Learning about and from Black experiences of Leadership, Race and Work

Alison Wood Brooks

Alison Wood Brooks is the O'Brien Associate Professor of Business Administration and Hellman Faculty Fellow in the Negotiation, Organizations & Markets Unit at Harvard Business School. She teaches a cutting-edge course in the MBA elective curriculum called "How... View Details

2001
Case

Encyclopedia Britannica (B)

By: Vijay Govindarajan and Praveen Kopalle

In response to the threat from Encarta (Microsoft), Encyclopedia Britannica (EBI) published its text on a two-CD set that was offered free to consumers who purchased the print set and charged $995 if the consumer wanted solely to purchase the CD. By 1996, the company... View Details

Keywords: Marketing Strategy; Software; Acquisition; Information Publishing

Citation

Read Now

Rakesh Khurana is the Marvin Bower Professor of Leadership Development at the Harvard Business School. He is also Professor of Sociology at Harvard University, co-Master of Cabot House at Harvard College, and the Danoff Dean of Harvard College.

Professor... View Details

Keywords: executive search

02 Jul 2018
News

Too many leaders make the same mistake when scheduling their workdays

03 Jan 2022
News

Xfund Spotlight: Tom Eisenmann of Harvard Business School

08 Jan 2013
News

Study Suggests Fix for Gender Bias on the Job

17 Jan 2013
News

Home or abroad?: Herd instinct

Dennis A. Yao

Dennis Yao is the Lawrence E. Fouraker Professor of Business Administration and Chair of the Doctoral Programs at Harvard Business School. He joined the faculty in 2004 after having been at the Wharton School, University of Pennsylvania. From 1991-1994 he served as... View Details

Keywords: automotive; defense; federal government; high technology

Rajiv Lal

Rajiv Lal, is the Stanley Roth, Sr. Professor of Retailing at Harvard Business School. He is currently teaching an elective MBA course on the Business of Smart Connected Products/IOT. He has been responsible for the retailing curriculum and has served as the course... View Details

Joshua D. Coval

Joshua Coval, Professor of Business Administration in the Finance Area, joined HBS in July 2001. Prior to joining HBS, Joshua was an Assistant Professor of Finance at the University of Michigan Business School where he was on the faculty since 1996.... View Details

25 Apr 2022
News

What Other CEOs Can Learn from Elon Musk’s Aggressive, Unorthodox Twitter Takeover

24 Oct 2013
News

Business School Professor Examines 'Cheater's High'

01 Jan 2002
News

01 May 2015
News

May Day: Job Outlook Grim For Younger Generation

08 Sep 2020
News

Publications