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- All HBS Web
(3,091)
- Faculty Publications (420)
- February 2011 (Revised December 2012)
- Case
The Ford Fiesta
By: John Deighton and Leora Kornfeld
Executives at Ford wondered if social media could be the marketing solution for the launch of the youth-oriented 2010 Fiesta. But with social media came a ceding of control. Some at the company believed that if Ford was going to move beyond its conservative brand image... View Details
Keywords: Advertising Campaigns; Digital Marketing; Leadership; Goals and Objectives; Brands and Branding; Marketing Strategy; Product Launch; Market Entry and Exit; Standards; Auto Industry
Deighton, John, and Leora Kornfeld. "The Ford Fiesta." Harvard Business School Case 511-117, February 2011. (Revised December 2012.) (request a courtesy copy.)
- 10 Feb 2011
- Keynote Speech
Performance vs. Compliance: A Global Leader's Guide to Managing Business Conduct
By: Lynn S. Paine
- February 2011
- Teaching Note
CHS Inc.: Cooperative Leadership in a Global Food Economy (TN)
By: Ray A. Goldberg and Matthew Preble
Teaching Note for 911409. View Details
- January 2011
- Case
Shar Matin (A)
By: David A. Thomas and Elisa Farri
The head of the subsidiary of a US company faced the decision to present an aggressive growth plan despite his CFO's lack of support. View Details
Keywords: Business Subsidiaries; Decision Choices and Conditions; Globalized Firms and Management; Leadership; Growth and Development Strategy; Management Teams; United States
Thomas, David A., and Elisa Farri. "Shar Matin (A)." Harvard Business School Case 411-082, January 2011.
- November 2010 (Revised January 2012)
- Case
CHS Inc.: Cooperative Leadership in a Global Food Economy
By: Ray A. Goldberg and Matthew Preble
CHS- the largest farm cooperative in the US- was planning its 2020 vision statement and the role the cooperative should play in the food system. View Details
Keywords: Agribusiness; Global Strategy; Goals and Objectives; Cooperative Ownership; Strategic Planning; Agriculture and Agribusiness Industry; United States
Goldberg, Ray A., and Matthew Preble. "CHS Inc.: Cooperative Leadership in a Global Food Economy." Harvard Business School Case 911-409, November 2010. (Revised January 2012.)
- November 2010
- Teaching Note
Belco Global Foods (TN)
By: C. Fritz Foley and Matthew Johnson
Teaching Note for 211033. View Details
- October 2010
- Supplement
Global Expansion at Sanford C. Bernstein (B) (Abridged)
By: Linda A. Hill and Dana Teppert
Sanford C. Bernstein, a premier sell-side research firm, is expanding globally, and has recently opened an office in Hong Kong. Global Director of Research Robert van Brugge must consider how best to organize the firm's research department to enhance cross-sector and... View Details
Keywords: Leadership; Problems and Challenges; Global Strategy; Perspective; Adaptation; Expansion; Organizational Culture; Cross-Cultural and Cross-Border Issues; Financial Services Industry; Hong Kong
Hill, Linda A., and Dana Teppert. "Global Expansion at Sanford C. Bernstein (B) (Abridged)." Harvard Business School Supplement 411-066, October 2010.
- October 2010 (Revised June 2014)
- Case
Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard
By: Robert S. Kaplan and Ricardo Reisen de Pinho
A new management team at VW do Brazil develops and deploys a strategy map and Balanced Scorecard to accomplish a turnaround and cultural change after eight consecutive years of financial losses and market share declines. The team uses the strategy map to align... View Details
Keywords: Business Cycles; Developing Countries and Economies; Management Teams; Leadership; Balanced Scorecard; Strategic Planning; Balance and Stability; Motivation and Incentives; Communication Strategy; Competitive Advantage; Auto Industry; Brazil; Germany
Kaplan, Robert S., and Ricardo Reisen de Pinho. "Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard." Harvard Business School Case 111-049, October 2010. (Revised June 2014.)
- October 2010 (Revised July 2012)
- Case
Global Expansion at Sanford C. Bernstein
By: Linda A. Hill and Dana Teppert
Sanford C. Bernstein, a premier sell-side research firm, is expanding globally and has recently opened an office in Hong Kong. Global Director of Research Robert van Brugge must consider how best to organize the firm's research department to enhance cross-sector and... View Details
Keywords: Change Management; Talent and Talent Management; Globalized Firms and Management; Knowledge Sharing; Leading Change; Organizational Change and Adaptation; Organizational Design; Research; Financial Services Industry; Hong Kong
Hill, Linda A., and Dana Teppert. "Global Expansion at Sanford C. Bernstein." Harvard Business School Case 411-051, October 2010. (Revised July 2012.)
- September 2010
- Case
Quanta Research Institute: Rainforest or Hothouse?
By: Willy C. Shih, Jyun-Cheng Wang and Ho Howard Yu
Barry Lam, the CEO and founder of Quanta Computer (the largest notebook computer manufacturer worldwide), has recognized for many years that he had to transform the company to decrease its dependence on producing commodity hardware for other global brands and move the... View Details
Keywords: Change Management; Leading Change; Growth and Development Strategy; Product Development; Organizational Change and Adaptation; Research and Development; Computer Industry; Taiwan
Shih, Willy C., Jyun-Cheng Wang, and Ho Howard Yu. "Quanta Research Institute: Rainforest or Hothouse?" Harvard Business School Case 611-024, September 2010.
- August 2010 (Revised January 2012)
- Case
Leaders Who Make a Difference: Sam Palmisano's Smarter IBM: Day 1
By: Joseph L. Bower and Sonja Ellingson Hout
Sam Palmisano became CEO of IBM in 2002. He dramatically energized the organization through portfolio changes and a values driven approach to managing the company. View Details
Keywords: Values and Beliefs; Multinational Firms and Management; Leadership; Growth and Development Strategy; Emerging Markets; Organizational Change and Adaptation; Corporate Strategy; Information Technology Industry; New York (state, US)
Bower, Joseph L., and Sonja Ellingson Hout. "Leaders Who Make a Difference: Sam Palmisano's Smarter IBM: Day 1." Harvard Business School Case 311-030, August 2010. (Revised January 2012.)
- July 2010 (Revised December 2010)
- Case
Post-Crisis Compensation at Credit Suisse (A)
By: Clayton S. Rose and Aldo Sesia
On October 20, 2009, Brady Dougan, the CEO of Credit Suisse Group, announced a new compensation plan for the bank. The announcement had followed quickly on the heels of the G-20 meeting the prior month where, in the wake of the financial crisis, the major governments... View Details
Keywords: Financial Crisis; Globalized Firms and Management; Governing Rules, Regulations, and Reforms; Taxation; Compensation and Benefits; Organizational Culture; Business and Shareholder Relations; Banking Industry; Financial Services Industry; Switzerland; United Kingdom
Rose, Clayton S., and Aldo Sesia. "Post-Crisis Compensation at Credit Suisse (A)." Harvard Business School Case 311-005, July 2010. (Revised December 2010.)
- June 2010
- Teaching Note
Monsanto: Helping Farmers Feed the World (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for [510025]. View Details
- June 2010
- Article
The China Rules: A Practical Guide for CEOs Managing Multinational Corporations in the People's Republic
By: Lynn S. Paine
To achieve growth and profitability in the world's third-largest economy, multinationals need strong leadership--but China is tough on top executives. Pulsating with opportunity, China attracts foreigners, yet HR professionals continue to rank it as one of the most... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Leadership; Management Skills; Organizational Change and Adaptation; Adaptation; China
Paine, Lynn S. "The China Rules: A Practical Guide for CEOs Managing Multinational Corporations in the People's Republic." Harvard Business Review 88, no. 6 (June 2010).
- May 20, 2010
- Article
Leaders’ Blindspots Undermine Their Global Language Policies
By: Tsedal Neeley
Editor’s note: This post is part of a six-week blog series on how leadership might look in the future. The conversations generated by these posts will help shape the agenda of a symposium on the topic in June 2010, hosted by HBS’s Nitin Nohria, Rakesh Khurana, and... View Details
Neeley, Tsedal. "Leaders’ Blindspots Undermine Their Global Language Policies." Harvard Business Review (website) (May 20, 2010).
- May 2010
- Case
CEIBS: A Global Business School Made in China
By: John A. Quelch
In 2009, just 15 years after it was founded, the China Europe International Business School (CEIBS) has achieved the remarkable 8th position in the Financial Times Global MBA rankings. The case describes the short history of the school and the reasons for its success.... View Details
Keywords: Product Positioning; Quality; Business History; Competitive Advantage; Business Education; Global Strategy; Growth and Development Strategy; Education Industry; China
Quelch, John A., S. Ramakrishna Velamuri, and Shengjun Liu. "CEIBS: A Global Business School Made in China." Harvard Business School Case 510-088, May 2010.
- May 2010
- Teaching Note
Clayton Industries, Inc.: Peter Arnell, Country Manager for Italy (Brief Case)
By: Christopher A. Bartlett and Benjamin H. Barlow
Teaching Note for 4199. View Details
Keywords: Organizational Behavior; International Business; Subsidiaries, Leadership; Project Management; Multinational Corporations; Implementing Strategy; Management; International Finance; Leadership; Business Subsidiaries; Multinational Firms and Management; Organizational Structure; Corporate Strategy; Labor Unions; Organizational Culture; Projects
- May 2010
- Supplement
Clayton Industries, Inc.: Peter Arnell, Country Manager for Italy, Spreadsheet for Instructors (Brief Case)
By: Christopher A. Bartlett and Benjamin H. Barlow
Keywords: Organizational Behavior; International Business; Subsidiaries; Project Management; Multinational Corporations; Implementing Strategy; Leadership; Business Subsidiaries; Behavior; Multinational Firms and Management; Corporate Strategy; Organizations; Labor Unions; Organizational Culture; Product Development
- 2010
- Working Paper
The Limits of Nonprofit Impact: A Contingency Framework for Measuring Social Performance
By: Alnoor Ebrahim and V. Kasturi Rangan
Leaders of organizations in the social sector are under growing pressure to demonstrate their impacts on pressing societal problems such as global poverty. We review the debates around performance and impact, drawing on three literatures: strategic philanthropy,... View Details
Keywords: Development Economics; Philanthropy and Charitable Giving; Leadership; Corporate Social Responsibility and Impact; Performance Expectations; Nonprofit Organizations; Social Issues
Ebrahim, Alnoor, and V. Kasturi Rangan. "The Limits of Nonprofit Impact: A Contingency Framework for Measuring Social Performance." Harvard Business School Working Paper, No. 10-099, May 2010. (Recipient of 2010 Academy of Management, Public and Nonprofit Division, Carlo Masini Award for Innovative Scholarship runner-up prize; and, selection for the Best Papers proceedings.)
- 2010
- Book
Rethinking the MBA: Business Education at a Crossroads
By: Srikant M. Datar, David A. Garvin and Patrick Cullen
"Business Schools Face Test of Faith." "Is It Time to Retrain B-Schools?" As these headlines make clear, business education is at a major crossroads. For decades, MBA graduates from top-tier schools set the standard for cutting-edge business knowledge and skills. Now... View Details
Keywords: Change Management; Transformation; Business Education; Curriculum and Courses; Organizational Change and Adaptation; Problems and Challenges
Datar, Srikant M., David A. Garvin, and Patrick Cullen. Rethinking the MBA: Business Education at a Crossroads. Boston: Harvard Business Press, 2010. (Selected by Strategy + Business as one of the Best Business Books of 2010.)