Publications

July 1994 (Revised August 1998)
Case

The King-Size Company

By: David E. Bell and Dinny Starr Gordon

King-Size is a mail-order company specializing in apparel for big and tall men. The case describes their operations in some detail. Issues include appropriate marketing decisions and expansion strategy. View Details

Keywords: Decisions; Marketing Strategy; Operations; Perception; Expansion; Apparel and Accessories Industry; Web Services Industry

July 1994 (Revised May 1995)
Background Note

Note on Retail Economics

Reviews some elementary statistics on financial ratios that are commonly used to evaluate retailing companies. View Details

Keywords: Economics; Retail Industry

July 1994
Background Note

Note on Retail Organizations

Describes a typical organizational structure for retailers and discusses duties of various individuals such as buyer, category manager, etc. View Details

Keywords: Customers; Managerial Roles; Organizational Structure; Retail Industry

July 1994
Background Note

Retail Expansion Strategies

Describes issues that should be considered by a retailer who is thinking of expanding the number of stores from one or two to many. View Details

Keywords: Growth and Development Strategy; Marketing Strategy; Cognition and Thinking; Expansion; Retail Industry

November 1993 (Revised December 1994)
Case

RCI, Inc. (D2)

November 1993 (Revised December 1994)
Supplement

Southeastern Electric Co. (D2)

November 1993 (Revised September 1994)
Case

Food Distribution in Russia: The Harris Group and the LUX Store

By: David E. Bell, Walter J. Salmon and Dinny Starr

Discusses the challenges facing businesses entering the Russian business environment, especially focusing on food retailing and distribution in that country. Highlights one small, entrepreneurial company, The Harris Group, which, with the help of both Russian partners... View Details

Keywords: Business Ventures; Marketing Strategy; Market Entry and Exit; Distribution; Partners and Partnerships; Expansion; Food and Beverage Industry; Retail Industry; Russia

November 1993 (Revised June 1998)
Teaching Note

Filene's Basement TN

Teaching Note for (9-594-018). View Details

Keywords: Retail Industry

October 1993 (Revised May 1994)
Case

Sears, Roebuck and Co.: The Merchandise Group--1993

By: David E. Bell and Dinny Starr

Keywords: Retail Industry

October 1993
Teaching Note

Nordstrom TN

Keywords: Retail Industry

October 1993 (Revised June 1995)
Teaching Note

Wholesale Club Industry TN

Teaching Note for (9-594-035). View Details

Keywords: Distribution Industry

October 1993 (Revised September 1994)
Case

Catalina Marketing Corp.

By: David E. Bell, Walter J. Salmon and Dinny Starr

Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via... View Details

Keywords: Advertising; Information Management; Expansion; Product; Salesforce Management; Information Technology; Growth and Development Strategy; Customer Value and Value Chain; Advertising Industry

October 1993 (Revised March 1995)
Teaching Note

CUC International: Shoppers Advantage TN

Keywords: Retail Industry

September 1993
Teaching Note

Duncan's Department Stores TN

Keywords: Retail Industry

September 1993 (Revised May 1994)
Case

CUC International: Shoppers Advantage

Keywords: Consumer Products Industry

August 1993 (Revised April 1998)
Case

Filene's Basement

By: David E. Bell and Dinny Starr

Filene's Basement is in the process of deciding where, and if, to locate two new stores in its new Chicago area of operations. The existing Chicago area stores have been performing well, however, management is concerned with over saturation of the market. At the time... View Details

Keywords: Forecasting and Prediction; Growth Management; Marketing Strategy; Market Entry and Exit; Business Processes