Filter Results
:
(9,744)
Show Results For
-
All HBS Web
(9,744)
- People (21)
- News (2,365)
- Research (5,825)
- Events (43)
- Multimedia (132)
- Faculty Publications (3,887)
Show Results For
-
All HBS Web
(9,744)
- People (21)
- News (2,365)
- Research (5,825)
- Events (43)
- Multimedia (132)
- Faculty Publications (3,887)
- 11 May 2015
- News
How Emerging Markets Can Finally Arrive
- 13 Feb 2006
- Research & Ideas
The Hidden Market for Babies
"It is difficult to conceive of a child as commerce," writes Harvard Business School professor Debora L. Spar in her new book, The Baby Business: How Money, Science, and Politics Drive the Commerce of Conception. In fact, baby...
View Details
- 03 Nov 2015
- News
Marketers Should Pay Attention to fMRI
- 18 Jul 2023
- Interview
Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More
By: Jeffrey F. Rayport and Doug Levin
This episode of "Lessons from Startup Life" podcast features Jeffrey Rayport, Senior Lecturer of Business Administration at the Harvard Business School. Jeffrey specializes in teaching and researching growth-stage technology ventures and their scalability. Prior to...
View Details
Keywords:
Scaling And Growth;
Start-up;
Diversity;
Equity;
Inclusion;
Technology;
Business Startups;
Product Marketing;
Business Growth and Maturation
"Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More." Lessons from a Startup Life (podcast), July 18, 2023.
- 14 Jan 2015
- Research & Ideas
Thriving in the Turbulence of Emerging Markets
The growth and competiveness of emerging markets is a fundamental reality in global business today. Yet it is often forgotten just how much these countries have changed in a short period of time, how...
View Details
- 01 Sep 2023
- News
Hands-on Learning About Global Markets
Kigali, Rwanda Nairobi, Kenya New Delhi, India São Paulo, Brazil Santiago, Chile Seoul, South Korea * For students who were not able to travel abroad The challenge posed to students in HBS’s FIELD Global Immersion (FGI) course sounds a bit like a premise for reality...
View Details
Keywords:
Jennifer Gillespie
- 22 Oct 2018
- Blog Post
HBS Marketing Club Presents: The Brand Summit
Marketing Club at Harvard Business School, aims to provide a platform where current and future marketing professionals can connect, share branding ideas, and grow together. We...
View Details
Keywords:
All Industries
- July–August 2020
- Article
Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market
By: Lingling Zhang and Doug J. Chung
The prevalence of online platforms opens new doors to traditional businesses for customer reach and revenue growth. This research investigates platform choice in a setting where prices are determined by negotiations between platforms and businesses. We compile a unique...
View Details
Keywords:
Business-to-business Marketing;
Platform Competition;
Two-Sided Markets;
Price Bargaining;
Daily Deals;
Structural Model;
Digital Platforms;
Competition;
Price;
Negotiation
Zhang, Lingling, and Doug J. Chung. "Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market." Marketing Science 39, no. 4 (July–August 2020): 687–706.
Strategies for Two-Sided Markets
Many blockbuster products and services that have redefined the global business landscape are built around platforms that tie together two distinct groups of users in a network. Examples include credit cards that link consumers and merchants; operating systems that... View Details
- February 2019 (Revised October 2019)
- Case
Extend Fertility: Conceiving the Market for Egg Preservation (A)
By: Debora L. Spar and Olivia Hull
In April 2003, entrepreneur and MBA student Christy Jones was planning a new venture to help women preserve their fertility. Her company, Extend Fertility, would commercialize a technique known as egg freezing, in which a woman’s eggs were extracted and stored at low...
View Details
Keywords:
Assisted Reproduction;
Entrepreneur;
Health And Wellness;
Fertility;
Infertility;
Women's Health;
Creating Markets;
Egg Freezing;
Fertility Clinic;
Entrepreneurship;
Strategy;
Marketing Strategy
Spar, Debora L., and Olivia Hull. "Extend Fertility: Conceiving the Market for Egg Preservation (A)." Harvard Business School Case 719-019, February 2019. (Revised October 2019.)
- 05 Dec 2023
- Cold Call Podcast
What Founders Get Wrong about Sales and Marketing
Keywords:
Re: Mark N. Roberge
- Research Summary
Markets of Progress: Coffee, Commerce, and Community in the Soconusco, Chiapas, 1867-1920
Markets of Progress presents a new holistic story of rural development in Mexico at the turn of the century. In the Soconusco, as in regions throughout the world, the accelerating circulation of commodities and capital, ideas and immigrants reshaped society... View Details
Keywords:
Commodities;
Coffee;
Mexico;
Foreign Investment;
Institutions;
Immigration;
Developing Agriculture;
Development;
Export Crop;
Emerging Market;
Property Rights;
Labor History;
History;
Capital Markets;
Business History;
Agriculture and Agribusiness Industry;
Latin America;
Mexico;
Central America
- 07 Aug 2013
- News
Generation Y a tough target for marketers
- August 2000 (Revised July 2002)
- Background Note
Economic Evidence on the Globalization of Markets
Presents the systematic evidence in the context of the microeconomic model of market integration. Market integration is just one (economic) aspect of globalization; this is one of the particular interests to business managers.
View Details
Keywords:
Globalized Markets and Industries
Ghemawat, Pankaj. "Economic Evidence on the Globalization of Markets." Harvard Business School Background Note 701-015, August 2000. (Revised July 2002.)
- Web
Faculty - Creating Emerging Markets
customer behavior , customer satisfaction , service management , service operations , service quality Interviews Prithvi Raj Singh Oberoi Prithwiraj Choudhury Lumry Family Associate Professor of Business Administration Research Interests...
View Details
- 29 Nov 2010
- News
Why the stock market isn't fair
- 13 Jan 2012
- Working Paper Summaries
Intermediaries for the IP Market
Keywords:
by Andrei Hagiu & David Yoffie
- 15 Oct 2013
- News
Study: Digital Marketing Industry Worth $62 Billion
- 18 Oct 2013
- News
The State of U.S. Markets Post-Shutdown
- Web
Events - Creating Emerging Markets
the interviews undertaken by the Creating Emerging Markets project can be used in research. The speakers were Susie Pak (St. John’s), Valeria Giacomin (Bocconi) and Sudev Sheth (Lauder Institute, University of Pennsylvania). Feb 06 6 FEB...
View Details