Publications
Publications
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(117,174)
- Faculty Publications (3,211)
- May 2000 (Revised September 2000)
- Exercise
Tyrell Web Developers Inc. (A)
By: Alan D. MacCormack and Andrew P. McAfee
An integrated exercise culminating in a team project to design and develop a Web site for a fictitious company. Allows instructors to establish a technical baseline for students prior to starting the team project. Students are asked to develop a personal web site which... View Details
- May 2000
- Exercise
Tyrell Web Developers Inc. (B)
By: Alan D. MacCormack and Andrew P. McAfee
An integrated exercise culminating in a team project to design and develop a Web site for a fictitious company. Puts students in the position of designing a Web site for a demanding client (a local pizza company). Students are given a (purposefully) brief description... View Details
- 05 May 2000
- Conference Presentation
Managing the Sources of Uncertainty: Matching Process and Context in New Product Development
By: Alan MacCormack and Roberto Verganti
- May–June 2000
- Article
Exploding the Self-Service Myth
- April 2000
- Teaching Note
Patient Care Delivery Model at the Massachusetts General Hospital, The TN
By: Amy C. Edmondson, Richard M.J. Bohmer and Emily Heaphy
Teaching Note for (9-699-154). View Details
- April 2000
- Background Note
Aligning Incentives for Supply Chain Efficiency
By: V.G. Narayanan and Ananth Raman
Introduces students to the basics of principal-agency theory as it applies to supply chains. Operational problems in supply chains can often be traced to incentive issues. Students and managers lack frameworks to analyze incentive problems in supply chains. This note... View Details
- April 2000 (Revised July 2001)
- Case
Oxford Health Plans (B): Crisis Strikes
By: Robert S. Huckman and Jody H. Gittell
Supplements the (A) case. A rewritten version of an earlier supplement. View Details
- March 2000 (Revised April 2001)
- Case
eFrenzy, Inc. (A)
By: Marco Iansiti and Nicole Tempest
Details how to design, launch, and scale a rapidly growing Internet venture. Focuses on the challenges and opportunities involved in leveraging a network of partners. View Details
- March 2000
- Exercise
Developing Products on Internet Time: A Process Design Exercise
By: Stefan H. Thomke
This team exercise allows students to experience some of the dynamics of developing products in the fast-paced Internet environment and was inspired by the browser war between Netscape and Microsoft. Designed to be taught in a single class session, the exercise... View Details
- March 2000 (Revised June 2000)
- Case
Microsoft Office 2000: Multimedia
By: Alan D. MacCormack and Kerry Herman
Describes the history of Microsoft's Office product suite. Discusses evolution of the Office 2000 project. Set at the end of the project when Steven Sinofsky, Office vice president, must decide upon the direction for the next version of Office, as well as make changes... View Details
- March 2000
- Case
Heartport, Inc.
By: Gary P. Pisano and Shoshana Dobrow
Heartport, an entrepreneurial medical device maker, has introduced several innovative systems for conducting less-invasive cardiac surgery. Despite initially high expectations, the company has struggled to get its technology adopted by cardiac surgeons. The company's... View Details
- 2000
- Working Paper
Experience, Experimentation, and the Accumulation of Knowledge: The Evolution of R&D in the Semiconductor Industry
By: Jonathan West and Marco Iansiti
- March 2000
- Article
The Effect of 'Front-Loading' Problem-Solving on Product Development Performance
By: S. Thomke and T. Fujimoto
- January 2000
- Article
Coordinating and Managing Supply Chains: The General Manager's Role
By: A. Raman
- Article
Incidence and Preventability of Adverse Drug Events in the Nursing Home Setting
By: J. H. Gurwitz, T. S. Field, J. Avorn, D. McCormick, S. Jain, M. Eckler, M. Benser, A. Edmondson and D. W. Bates