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Show Results For
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All HBS Web
(2,911)
- People (4)
- News (662)
- Research (1,682)
- Events (21)
- Multimedia (30)
- Faculty Publications (973)
- 28 Aug 2012
- First Look
First Look: August 28
marketing as a promising promotion tool for advertisers to reach and engage with consumers cheaply and quickly via word-of-mouth. Mekanism's president is contemplating expanding its services to other advertising content and media (e.g.,...
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Sean Silverthorne
- 28 Apr 2015
- First Look
First Look: April 28
Learning Foundation's efforts to promote early childhood education for low-income children, this case series explores the nature of their engagement and source of their sustained commitment. Purchase this case:...
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Sean Silverthorne
- 10 Jan 2012
- First Look
First Look: January 10
http://people.hbs.edu/mbaker/cv/papers/Investor_Sentiment_JFE_Article_In_Press.pdf Memory Lane and Morality: How Childhood Memories Promote Prosocial Behavior Authors:F. Gino and S. Desai Publication:Journal of Personality and Social...
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Sean Silverthorne
- 15 Nov 2011
- First Look
First Look: November 15
case:http://cb.hbsp.harvard.edu/cb/product/111060-PDF-ENG Pepsi-Lipton Brisk Thales S. Teixeira and Alison CaverlyHarvard Business School Case 512-011 This case showcases key decisions in promoting the re-launch of Brisk, a ready-to-drink...
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Sean Silverthorne
- 01 Jun 2017
- News
Alumni and Faculty Books for June 2017
aimed at promoting spatially defined agribusiness/agro-industrial investments and strengthening agribusiness and agro-industrial competitiveness. It analyzes five agroterritorial planning and policy instruments—economic corridors,...
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- 11 Feb 2014
- First Look
First Look: February 11
bags has been strongly promoted as an environmentally and socially conscious virtue. In parallel, firms have joined policy makers in using a variety of initiatives to reduce the use of plastic bags. However, little is known about how...
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Sean Silverthorne
- 22 Mar 2011
- First Look
First Look: March 22
Publisher's Link: http://www.jchs.harvard.edu/publications/MF10-16.pdf Unable to Resist Temptation: How Self-control Depletion Promotes Unethical Behavior Authors:F., M. Schweitzer Gino, N. Mead, and D. Ariely Publication:Organizational...
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Sean Silverthorne
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
http://cb.hbsp.harvard.edu/cb/product/510037-PDF-ENG Tengion: Bringing Regenerative Medicine to Life Elie Ofek and Polly Ross RibattHarvard Business School Case 510-031 Tengion is a young biotech company that is at the frontier of regenerative medicine—a nascent field...
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Martha Lagace
- 24 Nov 2008
- Research & Ideas
Harvard Business School Discusses Future of the MBA
programs, increasingly have in-house programs for developing and promoting talented employees who have only undergraduate degrees. One anecdote drove the point home. When Datar asked a partner at a top consulting firm whether he would...
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- 04 Dec 2007
- First Look
First Look: December 4, 2007
shape standards, and promoting modularity. An Empirical Study of System Improvement by Frontline Employees in Hospital Units Author:A. L. Tucker Periodical:Manufacturing & Service Operations Management 9, no. 4 (fall 2007): 492-505...
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Martha Lagace
- 10 Mar 2021
- News
Next Normal
once it’s safe to return to the office. PART ONE An Excerpt from Remote Work Revolution Distant but Connected Even if remote teams do a good job of promoting inclusivity and psychological safety, the remote format is an inherently...
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- 01 Dec 1998
- News
Managing the Business of Life
leave from her position as a financial analyst at Chrysler Corporation in Detroit, caring for her firstborn son, Arthur. Today, a second child-care leave (for son Andrew) and four promotions later, Middlebrooks appears to have struck the...
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- 01 Apr 2000
- News
Getting the Message
promote them. Adapted from "Restructuring in the U.S. Advertising Media Industry," by Alvin J. Silk, Lisa R. Klein, and Ernst R. Berndt, a paper that was presented at the Berlin Internet Economics Workshop in 1999.
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Susan Young
- 01 Jun 2010
- News
$how Me the Money
actors. “The richest countries are the biggest promoters of lawlessness in international trade and finance,” Baker writes in his 2005 book, Capitalism’s Achilles Heel. “In a process that parades as agreeable enterprise illegal money...
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- 02 Oct 2015
- News
The ‘F’ Word
(the company that invented voicemail); Jane Fonda’s Workout; and Playboy TV/Video, my most instructive failure was during my year as product manager of Tostitos. Top management had decided that we would implement a “trial size” promotion...
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Walt Disney Studios
- 13 Jan 2009
- First Look
First Look: January 13, 2009
Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for...
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Martha Lagace
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
ideas and approaches that promote growth. Employees can become inspired with their understanding of how their organization creates value and intends to be a healthy, growing entity. For example, at Duke Children's Hospital Dr. Jon...
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by Robert S. Kaplan & David P. Norton
- 01 Jun 2016
- News
How Do We Win the Cyberwar?
suggested a tech security recruiting push aimed at women akin to the “Rosie the Riveter” campaign of World War II.) Bonaparte offers the example of how universities are attempting to attract more women to STEM careers. If a school wanted to View Details
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Dan Morrell; illustrations by Victo Ngai
- 01 Apr 1999
- News
Spirit at Work
more satisfied, productive, and innovative. Indeed, the manifestations of spirituality in business are as varied as the individuals who promote such efforts. As executive director of Florida's aquarium project in Tampa from 1987 to 1993,...
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Marguerite Rigoglioso
- 01 Feb 2011
- First Look
First Look: Feb. 1
development banks owning minority stakes can have a positive effect on performance as long as they promote long-term investments and are shielded from governmental interference and potential minority shareholder expropriation. Download...
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