Show Results For
- All HBS Web
(8,154)
- Faculty Publications (2,788)
Show Results For
- All HBS Web
(8,154)
- Faculty Publications (2,788)
- Forthcoming
- Article
Catching Outliers: Committee Voting and the Limits of Consensus When Financing Innovation
- Teaching Interest
Changing the Game: Negotiation and Competitive Decision Making
- Research Summary
Compensatory Transfers in Collective Decision Making
- Research Summary
Competitive Arousal
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Research Summary
Current Research
Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.
Professor John’s work has been published in leading... View Details
- Teaching Interest
Decision Making Under Uncertainty
Many of the decisions we face are made complicated by having uncertain consequences: how should I set my inventory when I don’t know what demand will be, should I refinance my mortgage when rates might go lower, how big a bet shall I make in a new business, and so... View Details
- Research Summary
Democratic Governance and Decision Making
- Research Summary
Designing Productive Zones of Privacy
A common theme that integrates my research and course development is how increasingly transparent workplaces can improve productivity and performance by putting up certain boundaries to observation. While the research above empirically and theoretically explores the... View Details
- Forthcoming
- Article
Differentiating on Diversity: How Disclosing Workforce Diversity Influences Consumer Choice
- Forthcoming
- Article
Disclosure, Humanizing, and Contextual Vulnerability of Generative AI Chatbots
- Teaching Interest
Executive Education: Finance for Senior Executives
Finance for Senior Executives provides the frameworks to strategically use financial resources and position your company for future success. By examining corporate finance from both internal and external perspectives, this HBS Executive Education
- Teaching Interest
Founders' Dilemmas
This course is for students who plan to become involved in new ventures, now or at mid-career, as founders of a new venture, early hires, early advisors, or board members, or as potential investors (e.g., VCs), customers, partners, or acquirers of new ventures
- Forthcoming
- Article
Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups
- Teaching Interest
How to Talk Gooder in Business and Life
This is an Elective Curriculum course for HBS MBA students. People must converse effectively to achieve success in every aspect of business and life – from pitching ideas to giving feedback, brainstorming and making strategic decisions, from interviewing to firing.... View Details
- Forthcoming
- Article
Human-Algorithm Collaboration with Private Information: Naïve Advice Weighting Behavior and Mitigation
- Research Summary
Incommensurable Values and Rational Decision Making
- Research Summary
Intra-Industry Foreign Direct Investment (joint with Andrew Charlton)
- Teaching Interest
Investment Management Workshop
- Teaching Interest