Marketing Reference Programs - Publications - Faculty & Research

28 May 2008
First Look

First Look: May 28, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=208071 Fortis Healthcare (A) Harvard Business School Case 308-030 Should the Indian hospital chain enter the medical travel market or should it focus on expansion in the... View Details

Keywords: Martha Lagace

12 Nov 2001
Research & Ideas

Facing the New World Order

report are included.) Harvard's John W. McArthur, of the Center for International Development, also contributed to the study. Peter Cornelius, Director of the Global Competitiveness Program at the World Economic Forum: The Global... View Details

Keywords: by Staff

16 Nov 2020
Blog Post

Flatiron School: Reflections from Summer 2020

program was designed for students with basic technical background, and culminated with a two-week, capstone project for which students worked directly with clients on a real-world, high-impact issue. We connected with some of the boot... View Details

Keywords: All Industries

05 Aug 2021
Blog Post

Closing the Education Gap with Kei Takatsuka (MBA 2022)

focused on building a go-to market strategy for an ed-tech company that had bases in South Africa, Kenya, and Nigeria, but was looking to expand to Ghana. “I did a lot of interviews with local teachers and government officials along with... View Details

Keywords: Venture Capital; Technology; Entrepreneurship

04 Mar 2008
News

HBS Blogs

1990D Stephanie Fierman, Marketing Mojo, http://www.stephaniefierman.com/ (a “doubleshot of information and entertainment from the world of marketing”; archived since Sept. 2007) MBA 1990F Adam Bernard, Splitting the Adam: Get Inside My... View Details

Keywords: Keith Larson; Information; News, Library, Internet, and Other Services; Information

02 Jan 2018
First Look

First Look at New Research and Ideas, January 3, 2018

as environmental challenges evolved, Swedish universities assumed leadership in creating environmental knowledge, while conventional management consultancies entered the market of environmental management. Download working paper:... View Details

Keywords: Sean Silverthorne

Web

Policy - Business & Environment

documents showed sophisticated understanding of the relationship between increasing CO2 concentrations and increasing temperatures. 1990s In an attempt to prevent regulation, the fossil fuel industry initiated marketing campaigns in the... View Details

13 Sep 2019
News

Hollywood Ending

also call it an audaciously big bet on an unproven format in an ever-crowded market of streaming content. With an April 6, 2020, launch, Whitman and Katzenberg have 20 months and $1 billion to build the whole thing from scratch—from a... View Details

Keywords: Jen McFarland Flint; photo by Christina Gandolfo

25 Feb 2014
First Look

First Look: February 25

in the country's economy during the past two decades, have brought together a group of economists and political scientists to systematically examine the impact of a wide range of factors affecting the economy's collapse, from the cost of labor regulation and the... View Details

Keywords: Sean Silverthorne

05 Oct 2009
Research & Ideas

The Vanguard Corporation

Can we use our capabilities in the electronic sensor business to deal with these problems and issues? For example, one of the things they are working on is biosensors that can be attached to the food chain, so that the freshness of food can be immediately identified.... View Details

Keywords: by Sean Silverthorne

May 2018
Case

The Multiple Myeloma Research Foundation's Answer Fund

By: Richard G. Hamermesh and Matthew G. Preble

Citation

Educators

25 Feb 2020
News

Teachable Moments

meaningful relationships with their people, they also create loyalty and an environment where employees feel secure enough to take chances and suggest innovative and sometimes disruptive ideas . When I speak of leadership, I’m referring... View Details

06 Dec 2004
What Do You Think?

Why Do Managers Fail to Act on Their Predictions?

or not on my watch anyhow." (Jamal Barghouti). A dominant theme concerned the bias in the market toward addressing short-term challenges, caused in large part by what Robin Chacko described as the "impatient" investor. As... View Details

Keywords: by James Heskett

01 Sep 2021
Blog Post

Investing in Career Switchers - Cyril Straughn-Turner & Invesco US

exceptional candidates. Create an environment that welcomes questions. “Even when there is a lot going on, like there is currently in the real estate market in Dallas, my colleagues at Invesco US have taken the time to teach us and serve... View Details

Keywords: Real Estate

28 Apr 2021
Blog Post

Alumni Spotlight: Cissy Chen (MBA 2019)

values taught in this class within the firm. In these HBS courses and in the work you have pursued, you have gained perspective on ESG frameworks and their application to the markets in Asia. Can you provide an example of how you’ve... View Details

12 Dec 2016
HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

program on The Business of Entertainment, Media, and Sports. “I flew to Atlanta to sit down with Dwayne when he was on location to shoot the movie Fast 8,” Elberse said. “We talked for several hours about his path to success in wresting,... View Details

Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation

16 Apr 2019
First Look

New Research and Ideas, April 16, 2019

secondary market in tokenized securities. Purchase this case:https://hbsp.harvard.edu/product/219057-PDF-ENG Harvard Business School Case 219-056 Camber Creek & Measurabl Inc. In late 2017, Camber Creek, a real estate technology... View Details

Keywords: Dina Gerdeman

01 Mar 2023
News

Clearing the Air

MORE For a deeper dive, check out our three-part Skydeck podcast series on carbon capture. Skydeck podcast MORE For a deeper dive, check out our three-part Skydeck podcast series on carbon capture. Skydeck podcast When the United States Congress passed the Inflation... View Details

Keywords: April White and Dan Morrell; Illustrations by Richard Borge

25 Nov 2014
First Look

First Look: November 25

ratios. Conversely, peer firms identified by Google and Yahoo Finance, as well as product market competitors gleaned from 10-K disclosures, turned in consistently worse performances. We contextualize these results in a simple model that... View Details

Keywords: Carmen Nobel

09 Feb 2004
Research & Ideas

Got a New Strategy? Now Make it Happen

for the most part. And private conversations, by their nature, can't mobilize an organization to address the gaps between its business strategy and the structure, capabilities, and market realities it faces. In our experience, the... View Details

Keywords: by Michael Beer & Russell A. Eisenstat

Publications