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Show Results For
- All HBS Web
(18,172)
- People (94)
- News (6,448)
- Research (6,792)
- Events (84)
- Multimedia (494)
- Faculty Publications (4,042)
- 01 Oct 2008
- Research & Ideas
How Much Time Should CEOs Devote to Customers?
there are two reasons why CEOs should be cautious about overdoing the percentage of time interfacing with customers. First, marketing and selling should be a prime task of the CEO's direct reports, the individual business unit leaders. The CEO should not have View Details
Keywords: by John Quelch
- August 2012
- Article
Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness
By: Andrew Gershoff, Ran Kivetz and Anat Keinan
Marketers often extend product lines by offering limited-capability models that are created by removing or degrading features in existing models. This production method, called versioning, has been lauded because of its ability to increase both consumer and firm... View Details
Keywords: Brands and Branding; Production; Competency and Skills; Welfare or Wellbeing; Cost vs Benefits; Perception; Customers; Performance Evaluation; Fairness; Business Ventures
Gershoff, Andrew, Ran Kivetz, and Anat Keinan. "Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness." Journal of Consumer Research 39, no. 2 (August 2012): 382–398. (Selected in 2017 for JCR Research Curations on “Behavioral Pricing”.)
- 12 Jun 2017
- News
Jeff Immelt to Retire as GE CEO
headquarters—a move spurred in part by the CEO’s professed desire to shake up the corporate mindset: Immelt, 61, also wanted a big culture shift. He asked employees to think more like they View Details
- 05 Nov 2024
Harvard Business School Visit to Imperial College
Wondering where an MBA can take you? Explore the flexible career opportunities at HBS, including the 2+2 Program, which lets current students gain two years of work experience before starting their MBA. Join us View Details
- 10 Jul 2000
- Research & Ideas
Cable TV: From Community Antennas to Wired Cities
John Walson launched the first commercial cable television system in Mahanoy City, Pennsylvania, an Appalachian town eighty-six miles from Philadelphia. 1,2 Walson worked as a lineman for Pennsylvania Power & Light and also owned a... View Details
- 01 Jun 2016
- News
Making It Possible to Explore and Grow
soon- to-be MBA — entrepreneur intends to make a difference with his business education. “In 20 to 30 years, I hope to have created a venture where people have meaningful View Details
- 05 Dec 2011
- Research & Ideas
It’s Alive! Business Scholars Turn to Experimental Research
Fellow Marco Piovesan, whose research on how temptation influences work productivity included field experiments with children tempted by soda and candy at an Italian summer camp. "Understanding where these preferences and their behavior... View Details
Keywords: by Carmen Nobel
- 24 Apr 2014
- News
From a ‘blank slate’ to ‘Mr. China’
Against the advice of many, Jack Perkowski (MBA 1973) ditched his high-flying investment career and relocated to China in 1992 to build his own company. Through trial and error, Perkowski learned that the... View Details
- 08 Jan 2014
- What Do You Think?
Do Productivity Increases Contribute to Social Inequality?
while creating new jobs more or less commensurate with the skills of the displaced workers. But things have changed since the technology is now able to think as well as perform tasks It is not easy to... View Details
Keywords: by James Heskett
- 29 Apr 2021
- News
Why Virtual Away Days May Be Here to Stay
- 05 Aug 2015
- News
Bringing New Life to an Iconic Magazine
it’s work he finds himself well suited to, especially when it comes to courting and hiring the talent that sets a publication apart in today’s noisy world. “Journalists are wired View Details
- 02 Jun 2015
- News
Pointing the Way to a Better World
the equation—the people and organizations working on the solutions. The couple spent a year reporting on the ground, from around the world, and then compiled their conclusions for A Path Appears. The result, says WuDunn, is a hopeful... View Details
Keywords: Margie Kelley
- Research Summary
Denial: Why Business Leaders Fail to Look Facts in the Face
Richard S. Tedlow is currently working on a book concerning historical examples of outstanding businesspeople who faced daunting challenges. The book is divided into two parts: "Getting It Wrong" and "Getting It Right." Many times,... View Details
- 10 May 2019
- News
Bringing Art to the People It Depicts
weeks ago. The exhibition, which is free and open to the public, will be on view through July 19. The Dean Collection showcases Parks’ work from his days taking portraits in early 1940s Chicago View Details
- 18 Mar 2021
Industry Spotlight Series: From Retail to HBS
Please join us for a virtual panel discussion highlighting Harvard Business School students formerly working in the Retail Industry. Hear what a day in the life of an HBS student is like, how they plan to... View Details
- 01 Jun 2008
- News
Anjali Raina to Lead India Research Center
located in regions that play a vital role in the world economy, including Asia- Pacific, Europe, Japan, Latin America, and California’s Silicon Valley. Raina will focus on building and maintaining relationships with senior business leaders in the region View Details
- 03 Apr 2018
- News
Taking Frontier Markets to the Next Level
opportunities for positive social impact. “I came to HBS from the Marine Corps. In my Marine Corps experience, I spent several years in Iraq working in counterinsurgency, and from those experiences I became... View Details
- 29 Sep 2008
- Research & Ideas
How Economics May Lead to Better Football Games
measurement of the inefficiency due to early transaction times in a naturally occurring market." Lessons about the value of better matching go far beyond the football field, however. As Roth describes in this e-mail Q&A with HBS View Details
- 01 Mar 2004
- News
Take 2: From Ad Copy to Cuneiform
doing some very mundane things like digging up postholes and then trying to figure out how the posts were placed and what kind of roof they supported.” While she now holds a Ph.D. in the field, Rothberg’s passion for archaeology began as... View Details