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All HBS Web
(581)
- People (1)
- News (267)
- Research (175)
- Events (1)
- Multimedia (7)
- Faculty Publications (110)
- 26 Jan 2015
- News
Catering to women consumers
Time Inc. former chairman and CEO Ann Moore (MBA 1978) changed the landscape of magazine publishing—and advertising—when she introduced Real Simple and InStyle. (Published January 2015)
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- 01 Mar 2007
- News
Courting the Poor
A BETTER MOUSETRAP: At a Magazine Luiza virtual showroom, sales staff use computers to help customers make their purchases. Photo COURTESY MAGAZINE LUIZA The inspiration for a new case can strike at any...
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James W. Thompson
Though the firm JWT was incorporated in 1896, Thompson began revolutionizing the advertising industry in 1898. Seeing that women were becoming the primary household shoppers and that grouping magazines together as a unit would be more...
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Services
- 14 Jul 2014
- News
USA Today Goes Viral
Robert C. Guccione
During the height of the sixties sexual revolution, Guccione provided the most significant challenge to the dominance of Playboy in the men’s leisure magazine sector. Opting for more explicit photographs and more highly charged...
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Publishing & Print Media
Jann S. Wenner
Influenced by the counterculture of the 1960s, Wenner set out to create a new rock magazine. Launched in 1967, Rolling Stone magazine became an instant success. Wenner, known for his ability to spot new trends, has gone on to repeat this...
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Publishing & Print Media
- 01 Sep 2003
- News
These Are the Good Old Days
Presented with thirteen job offers in 1978, Ann S. Moore accepted the one in the industry she knew she wanted to be in — magazine publishing. It also happened to be the one offering the lowest salary. “People were astounded with the...
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- 01 Jun 2003
- News
Gompers, Merton Honored
The 2002 Geewax, Terker & Company Prize in Investment Research, offered by the Rodney L. White Center at The Wharton School, has gone to Professor Paul A. Gompers and coauthors Joy Ishii and Andrew Metrick for their paper “Corporate Governance and Equity Prices.”...
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- March 27, 2017
- Editorial
In Praise of ‘B’ Journals: Academic Publishing is Becoming More about Establishing a Pecking Order and Less about Pursuing Knowledge
By: Andrew J. Hoffman
- Web
Trade Publications - Bubbles, Panics & Crashes – Historical Collections – Harvard Business School
Association, 1921-1970). Full text (September, 1921 – August, 1922) available as a networked resource Hunt’s Merchants’ Magazine ([New York: Freeman Hunt, 1839-1848). Continued by Hunt’s Merchants’ Magazine...
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- Fast Answer
News sources- India
sans-serif;">Business Today
Check Harvard availability A general business magazine published in New Delhi. Harvard's holdings go back to 1994. The website includes articles from the current issue and back to 1996,... View Details
Check Harvard availability A general business magazine published in New Delhi. Harvard's holdings go back to 1994. The website includes articles from the current issue and back to 1996,... View Details
- 01 Feb 2002
- News
Burger Art
director Casey Keller (MBA '89), Adweek Magazines Newswire reported (October 15, 2001). Assigned to reinvigorate the company's ketchup sales, Keller talked to children, the condiment's biggest fans, who told him the bottles were too...
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- 15 May 2009
- News
Diminished Returns
- 01 Jan 2006
- News
Ann S. Moore, MBA 1978
such as Fortune, Sports Illustrated, and People before being named to the top spot in 2002. Walk into most bookstores or approach any kiosk on a city street and you will encounter a wide array of magazines whose mix of news,...
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- 2018
- Working Paper
Reverse the Curse of the Top-5
By: Robert S. Kaplan
The past 40 years has seen a large increase in the number of articles submitted to journals ranked in the top-5 of their discipline. This increase is the rational response, by faculty, to the overweighting of publications in these journals by university promotions and...
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Kaplan, Robert S. "Reverse the Curse of the Top-5." Harvard Business School Working Paper, No. 19-052, October 2018.
- 01 Feb 2002
- News
Web Exclusive: Behind the Scenes with Karen Tumulty
As Time magazine's national political correspondent, Karen Tumulty counts among her confidants some of the country's most powerful and influential people. But that doesn't mean she's forgotten her days at the San Antonio Light, where she started her career in...
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- 03 May 2019
- News
Giving Voice to Black and Hispanic Women
black women were thought of as uncouth, loudmouth, unfeminine, on welfare, poor, and couldn't read. And that's what we had to overcome. “At the Essence Festival, which is now an extraordinary event that takes place over a 4th of July weekend, it brings over a half...
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- 01 Dec 2002
- News
An Admirable CEO
With CEOs being viewed in a harsh light these days, Business Week (September 23, 2002) profiled six corporate leaders who “have built enduring U.S. companies without bending the rules.” Among them was Reuben Mark (MBA '63), chairman and CEO of Colgate-Palmolive (CP),...
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- 15 Aug 2017
- News
The Category Kingmaker
Photo via Profile Magazine Photo via Profile Magazine It seems that Keith Krach (MBA 1981) has never met a tech segment he didn’t like—or disrupt. Over a 35-year career, Krach has built four game-changing...
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- 04 Mar 2008
- News
HBS Blogs
Blogs have long since come into their own. After all, they’ve been around since 1994, and just recently a blogger received the George Polk Award for excellence in journalism. So it seems a good time to recognize blogs by HBS alums and faculty by compiling a list of...
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