Publications

February 2015 (Revised September 2016)
Teaching Note

Making stickK Stick: The Business of Behavioral Economics

By: Leslie K. John and Michael Norton

Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: Making sticK Stick: The Business of Behavioral Economics (514019). The case focuses on a... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

03 Apr 2020
Working Paper Summaries

Working (From Home) During a Crisis: Online Social Contributions by Workers During the Coronavirus Shock

Keywords: by Prithwiraj Choudhury, Wesley W. Koo, and Xina Li

April 2012
Article

Storybook-keepers: Numbers and Narratives in Nineteenth-Century America

To give an account of something is to tell a story about it, and to hold someone accountable is to make him responsible for that story. This essay explores the ways bookkeepers wove numbers into narratives and the way the stories they told influence their... View Details

Keywords: Business History; Accounting; United States

November 2005 (Revised September 2006)
Background Note

Accounting for Marketable Securities and the "Recycling" of Income

Gives an overview of accounting for equity investments less than 20%. Uses this accounting to introduce the issue of amounts included in the statement of comprehensive income during a different time period from its inclusion in net income (sometimes called "recycled... View Details

Keywords: Accounting; Investment; Equity

Research Summary

Crises and Capital Requirements in Banking

previously entitled: The Role of Capital Adequacy Requirements in Sound Banking Systems

Joint work with Alan Morrison, Saïd Business School, Oxford.

We analyse a... View Details

28 Aug 2019
Working Paper Summaries

Who Drives Digital Innovation? Evidence from the US Medical Device Industry

Keywords: by Cirrus Foroughi and Ariel Dora Stern; Health; Medical Devices & Supplies

February 2016 (Revised April 2017)
Case

James Madison, the 'Federal Negative,' and the Making of the U.S. Constitution

By: David Moss and Marc Campasano

On June 8th, 1787, at the Constitutional Convention in Philadelphia, delegates from across the United States began discussing a curious proposal to expand federal power over the states. James Madison of Virginia had suggested that the new constitution include a... View Details

Keywords: Governance; Law; Government and Politics; Power and Influence; History; South Carolina; Philadelphia; United States

2011
Working Paper

'Last-place Aversion': Evidence and Redistributive Implications

By: Ilyana Kuziemko, Ryan W. Buell, Taly Reich and Michael I. Norton

Why do low-income individuals often oppose redistribution? We hypothesize that an aversion to being in "last place" undercuts support for redistribution, with low-income individuals punishing those slightly below themselves to keep someone "beneath" them. In laboratory... View Details

Keywords: Wages; Surveys; Wealth and Poverty; Behavior; Income; Research; Rank and Position; Attitudes; Personal Characteristics; Economics

Find at Harvard

2014
Book

Collective Genius: The Art and Practice of Leading Innovation

By: Linda A. Hill, Greg Brandeau, Emily Truelove and Kent Lineback

Why can some organizations innovate time and again, while most cannot? You might think the key to innovation is attracting exceptional creative talent. Or making the right investments. Or breaking down organizational silos. All of these things may help—but there's only... View Details

Keywords: Innovation; Innovation Leadership; Leadership; Organizational Culture; Innovation and Invention

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2012
Working Paper

Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

By: Geoffrey Jones

This working paper examines the creation of the global natural food and beauty categories before 2000. This is shown to have been a lengthy process of new category creation involving the exercise of entrepreneurial imagination. Pioneering entrepreneurs faced little... View Details

Keywords: Marketing; Consumer Goods; Entrepreneurs; Environment; Food; Globalization; Business History; Agribusiness; Agriculture and Agribusiness Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Food and Beverage Industry; Asia; Europe; Latin America; Middle East; North and Central America

February 2014
Article

'Last-place Aversion': Evidence and Redistributive Implications

By: Ilyana Kuziemko, Ryan W. Buell, Taly Reich and Michael Norton

We present evidence from laboratory experiments showing that individuals are "last-place averse." Participants choose gambles with the potential to move them out of last place that they reject when randomly placed in other parts of the distribution. In... View Details

Keywords: Income; Rank and Position; Attitudes

17 Aug 2020
Research & Ideas

What the Stockdale Paradox Tells Us About Crisis Leadership

each person introduce themselves by their name, job title, mission, and their immediate tasks (e.g, “I’m Sarah, I’m a creative, I’m creating a brand for Client X, I’m in this meeting to present findings and... View Details

Keywords: by Boris Groysberg and Robin Abrahams

2024
Chapter

Managing, Preserving, and Unlocking Wealth through FinTech

By: Grace Headinger, Lauren Cohen and Zhaoheng Gong

In nearly every generation, a sentiment like Einstein’s has been expressed as a cautionary tale to constrain the development and application of technology. In spite of these calls, technology has time and again proven its utility and ability to improve across and upon... View Details

Keywords: Fintech; Technological Innovation; Finance

16 Oct 2008
Working Paper Summaries

Opening Platforms: How, When and Why?

Keywords: by Thomas R. Eisenmann, Geoffrey Parker & Marshall Van Alstyne

07 Aug 2013
Working Paper Summaries

Debating the Responsibility of Capitalism in Historical and Global Perspective

Keywords: by Geoffrey G. Jones

09 Jun 2010
Working Paper Summaries

Agency Costs, Mispricing, and Ownership Structure

Keywords: by Sergey Chernenko, C. Fritz Foley & Robin Greenwood

December 2008
Article

The Credit Crisis of 2008: Causes, Consequences and Implications for India

By: V.G. Narayanan and Lisa Brem

This article gives a brief overview of the causes and consequences of the current global credit crisis. The article then discusses the benefits and potential drawbacks of real estate loan securitization in India, and what India can do to realize those benefits while... View Details

Keywords: Financial Crisis; Credit; Mortgages; Real Estate Industry; India

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July 2017 (Revised March 2018)
Case

Magic Bus: From Childhood to Livelihood

By: V. Kasturi Rangan, Vikram Gandhi, Anjali Raina and Rachna Chawla

Founded in 1999 by Matthew Spacie to give poor children an opportunity to play, Magic Bus had evolved to a leading social enterprise engaged in sports for development, holistic childhood development, and livelihood training for youth between the ages of 6 to 18. By... View Details

Keywords: Nonprofit Management; Development; Growth And Scaling; Social Entrepreneurship; Growth and Development Strategy; Nonprofit Organizations; Management

April 2014 (Revised June 2015)
Case

Making stickK Stick: The Business of Behavioral Economics

By: Leslie John, Michael Norton and Michael Norris

Email mking@hbs.edu for a courtesy copy.

stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States