Publications

02 Jun 2014
Research & Ideas

Secrets to a Successful Social Media Strategy

some social media platforms soar while others fizzle, and how business can use them to generate profit. "I have always been fascinated that humans interact online when we can interact offline as we have for thousands of years," says... View Details

Keywords: by Carmen Nobel

21 Apr 2020
Research & Ideas

7 Successful Battle Strategies to Beat COVID-19

continuously update plans and actions against rapidly shifting challenges. 1. Pierce the fog of war Carl von Clausewitz, a Prussian general and military theorist, coined the term "fog of war." He understood that a View Details

Keywords: by Euvin Naidoo

July 2022
Case

David Crane’s Clean(er) Energy Strategy at NRG

By: George Serafeim, Michael W. Toffel and Tom Quinn

In 2015, David Crane was the CEO of NRG, the second-largest energy producer in the United States. NRG got most of its power from fossil fuels, but Crane – hired as CEO in 2003 as NRG emerged from bankruptcy – had invested heavily in alternative energy, loudly... View Details

Keywords: Energy; Leadership; Corporate Governance; Transformation; Alternative Energy; Energy Generation; Climate Change; Corporate Accountability; Renewable Energy; Energy Industry; United States

Educators

July 1993 (Revised September 1995)
Supplement

Block 16: Conoco's "Green" Oil Strategy (D)

By: Malcolm S. Salter and Susan E.A. Hall

Presents a continuation of the (A), (B), and (C) cases. View Details

Keywords: Energy Generation; Energy Industry

Web

Sample Student Projects - Institute For Strategy And Competitiveness

Processed Food Cluster (2006) The Nicaraguan Coffee Cluster (2006) Plastics Sao Paulo Plastics (2013) Power Generation & Transmission The Danish Wind Cluster (2017) Massachusetts Clean Energy Cluster (2017) California Solar Energy (2011)... View Details

Web

FAQs - Institute For Strategy And Competitiveness

sufficiently generous to support inefficiencies. Therefore providers must turn to other incentives to motivate a shift in costing practices. Medical Conditions Q: How is the medical condition defined? A: A medical condition is defined by... View Details

Summer 2021
Article

The Cost and Evolution of Quality at Cipla Ltd, 1935–2016

By: Muhammad H. Zaman and Tarun Khanna

This article examines the evolution of Indian pharmaceutical manufacturer Cipla towards producing drugs that met the quality standards of European and U.S. regulators. It employs new research in Cipla’s corporate archives, the Creating Emerging Markets database, and... View Details

Keywords: Cipla; Pharmaceuticals; Drug Quality; Generics; Quality; Standards; Information Technology; Cost; Organizational Culture; Business History; Pharmaceutical Industry; India

2015
Working Paper

Competitiveness and Clusters: Implications for a New European Growth Strategy

By: Christian H.M. Ketels

This paper develops policy recommendations on the use of cluster-based economic policies and the adoption of a new concept of competitiveness in the context of the new growth path that WWWforEurope aims to outline.
A first section discusses and derives an... View Details

Keywords: Competitiveness; Clusters; Economic Policy; European Union; Competition; Industry Clusters; Policy; Economic Growth; European Union

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22 Jul 2002
Research & Ideas

How Business Strategy Tamed the “Invisible Hand”

managed to alter the competitive environment within their industries and even across industry lines.1 The need for a formal approach to corporate strategy was first articulated by top executives of M-form corporations. Alfred Sloan (chief... View Details

Keywords: by Pankaj Ghemawat

2007
Working Paper

Multi-Sided Platforms: From Microfoundations to Design and Expansion Strategies

By: Andrei Hagiu

Multi-sided platforms (MSPs), which bring together two or more interdependent groups of customers, have recently risen to economic and business prominence in many industries. This paper first lays out a simple micro-founded framework which aims to organize academic and... View Details

Keywords: Multi-Sided Platforms

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03 Mar 2014
Blog Post

Align Your Social Media and Recruiting Strategies

who recruit at Harvard Business School, we are often asked how to align a social media and recruiting strategy. Here are 7 guidelines we’ve compiled to help organizations successfully leverage social media within their hiring strategy. Know Your AudienceAre you... View Details

Web

VBHCD Initiative - Institute For Strategy And Competitiveness

Eye and Ear Infirmary Massachusetts General Hospital Mayo Clinic MD Anderson Cancer Center Medical University of South Carolina Memorial Sloan Kettering Hospital Mirebelais Hospital, a Partners in Health facility (Haiti) Narayana... View Details

Article

Applying Random Coefficient Models to Strategy Research: Identifying and Exploring Firm Heterogeneous Effects

By: Juan Alcácer, Wilbur Chung, Ashton Hawk and Gonçalo Pacheco-de-Almeida

Strategy aims at understanding the differential effects of firms’ actions on performance. However, standard regression models estimate only the average effects of these actions across firms. Our paper discusses how random coefficient models (RCMs) may generate new... View Details

Keywords: Strategy; Research; Competitive Advantage; Competitive Strategy; Performance

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22 Feb 2021
Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

Selling is changing, but broad generalizations and false dichotomies about ecommerce, big data, and other trends—hallmarks of current sales advice—are keeping business leaders from making sound decisions, says Frank Cespedes, author of a... View Details

Keywords: by Kristen Senz

October 2022
Article

How Leaders with Divergent Visions Generate Novel Strategy: Navigating the Paradox of Preservation and Modernization in Swiss Watchmaking

By: Ryan Raffaelli, Rich DeJordy and Rory M. McDonald

How do leaders with divergent visions for their organization come together to create a novel strategy? This paper employs paradox as a lens to investigate how leader-dyads can integrate opposing strategies to produce a new, generative approach. Drawing on a qualitative... View Details

Keywords: Strategic Paradoxes; Senior Leaders; Organizational Reinvention; Leadership; Technological Innovation; Innovation and Management; Innovation Strategy; Change; Manufacturing Industry; Consumer Products Industry; Switzerland

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October 2012
Case

Riding the Wave of Technological Change at RE/MAX, LLC.

By: Lynda M. Applegate, Ramiro Montealegre and Jeffrey Sweeney

David Liniger, cofounder of RE/MAX, LLC., wondered if his business was prepared to exploit the next wave of business opportunities in the real estate market. This industry had moved from one in which broker/owners controlled all of the consumers' access to information,... View Details

Keywords: General Management; Business Strategy; Entrepreneurship; Business Model; Information Technology; Transformation; Organizational Change and Adaptation

Educators

Web

General Merchants to Commodities Brokers | Baker Library | Bloomberg Center | Harvard Business School

Introduction 1840s – 1880s General Merchants to Commodities Brokers 1880s – 1920s Investment Banking & Securities Underwriting 1920s – 1960s Investing in Emerging Industries 1850–1968 Lehman Brothers Family Partners 1960s – 2000s... View Details

January 2024 (Revised May 2024)
Case

Pioneer Natural Resources: Enhancing the Capital Return Strategy with Variable Dividends

By: Benjamin C. Esty, Elisabeth Kempf and E. Scott Mayfield

In February 2021, Scott Sheffield, the CEO of Pioneer Natural Resources (an independent oil and gas company based in Texas), was considering the possibility of enhancing the firm’s capital return strategy by introducing a variable dividend tied to cash flows in... View Details

Keywords: Corporate Finance; Cash Flow; Financial Management; Financial Strategy; Value Creation; Decision Choices and Conditions; Investment Return; Profit; Policy; Business and Shareholder Relations; Energy Industry; United States; North America; Texas

Educators