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Show Results For
- All HBS Web
(1,827)
- People (38)
- News (408)
- Research (626)
- Events (1)
- Multimedia (171)
- Faculty Publications (271)
- 26 Apr 2024
- HBS Case
Deion Sanders' Prime Lessons for Leading a Team to Victory
write a case study about how Sanders, known as “Coach Prime,” applies a military commander’s approach to motivating his team. “Deion reminds me of military officers I’ve served under because of the clear way he communicates and the... View Details
- 25 Aug 2015
- News
HBX Launches HBX Live – Harvard Business School’s Virtual Classroom
- 23 Feb 2022
- Video
Sharing Insights: Part Three
- 16 Apr 2008
- Lessons from the Classroom
Chris Christensen: Legend of the Classroom
believed wholeheartedly in "the teachability of teaching" and that "a good class discussion can be developed, rather than merely left to the randomness of chance or genetics." He described the essential challenge of the View Details
- 11 Apr 2011
- News
Challenges, solutions for South Asia
- July 2017
- Case
Magpie: Developing and Using Buyer Personas
The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial target buyers, messaging, and marketing programs. The case is useful for discussing the process of developing... View Details
Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Fashion Industry; United States
Cespedes, Frank V. "Magpie: Developing and Using Buyer Personas." Harvard Business School Case 818-013, July 2017.
- 14 Sep 2015
- News
Cold Call: The Launch of a New Podcast Series
- 23 Nov 2021
- Video
Senior Lecturer Kristin Mugford: Experiential
- February 2008 (Revised August 2011)
- Case
Olympia Machine Company, Inc.
By: Frank V. Cespedes and Benson P. Shapiro
The management team of an industrial equipment supplier is debating the company's method of compensating salespeople. Different executives have offered different alternatives to the current method of straight salary plus expenses. Each option has different implications... View Details
Keywords: Governance Controls; Compensation and Benefits; Mission and Purpose; Salesforce Management; Motivation and Incentives; Business Strategy; Industrial Products Industry
Cespedes, Frank V., and Benson P. Shapiro. "Olympia Machine Company, Inc." Harvard Business School Case 708-490, February 2008. (Revised August 2011.)
- 12 Apr 2022
- Video
Professor Amy Edmondson: Memorable
- March 2000
- Case
People's Light and Theatre Company, The
Describes in operational detail the activities involved in creating a collaborative and artistic product. Parallels to companies in dynamic industries emerge from the management philosophies and artistic methods of the case protagonist, Artistic Director Abigail Adams. View Details
Keywords: Creativity; Service Operations; Business Strategy; Theater Entertainment; Fine Arts Industry
Austin, Robert D. "People's Light and Theatre Company, The." Harvard Business School Case 600-055, March 2000.
- 07 Jun 2023
- HBS Case
3 Ways to Gain a Competitive Advantage Now: Lessons from Amazon, Chipotle, and Facebook
are going to limit how many people are going to be able to access your product, creating a natural barrier if you want to sustain your position.” In cases such as these, she says, it’s essential that companies seek out other markets or... View Details
Keywords: by Michael Blanding
- May 2023 (Revised June 2023)
- Case
Harvard University and Urban Mining Industries: Decarbonizing the Supply Chain
By: Shirley Lu and Robert S. Kaplan
The case describes Harvard University’s consideration to decarbonize its supply chain by replacing cement with a low-carbon substitute called Pozzotive®. Developed and produced by Urban Mining Industries, Pozzotive® is a ground-glass material made with post-consumer... View Details
Keywords: Carbon Emissions; Blockchain; Supply Chain; Green Technology; Climate Change; Environmental Sustainability
Lu, Shirley, and Robert S. Kaplan. "Harvard University and Urban Mining Industries: Decarbonizing the Supply Chain." Harvard Business School Case 123-076, May 2023. (Revised June 2023.)
- May 2009 (Revised January 2011)
- Case
HubSpot: Inbound Marketing and Web 2.0
By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod
This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial... View Details
Keywords: Customer Relationship Management; Entrepreneurship; Price; Growth and Development Strategy; Marketing Communications; Social and Collaborative Networks; Segmentation; Web
Steenburgh, Thomas J., Jill Avery, and Naseem Ashraf Dahod. "HubSpot: Inbound Marketing and Web 2.0." Harvard Business School Case 509-049, May 2009. (Revised January 2011.)
- 01 Apr 2022
- Video
Professor Regina Herzliner: Innovating
- 25 Apr 2022
- Video
Professor Cynthia Montgomery: Pivots
- October 2010 (Revised October 2011)
- Case
Polyface: The Farm of Many Faces
By: Deishin Lee and Stephanie van Sice
This case explores a method of value creation through exploiting synergies that exist in an environment where there is diversity. The context of the case is a farm where biodiversity is leveraged to create value. This is contrasted to industrial farming, which operates... View Details
Keywords: Agribusiness; Product Development; Production; Corporate Social Responsibility and Impact; Environmental Sustainability; Value Creation; Agriculture and Agribusiness Industry
Lee, Deishin, and Stephanie van Sice. "Polyface: The Farm of Many Faces." Harvard Business School Case 611-001, October 2010. (Revised October 2011.)
- 01 Oct 2017
- News