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- 18 Apr 2018
- First Look
First Look at New Research and Ideas, April 18, 2018
The Impact of the Entry of Biosimilars: Evidence from Europe By: Scott Morton, Fiona, Ariel Dora Stern, and Scott Stern Abstract—Biologics represent a substantial and growing share of the U.S. drug market. Traditional “small molecule” generics quickly erode the price...
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Keywords:
Sean Silverthorne
- 22 Feb 2016
- Research & Ideas
The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist
was beginning to take hold in the 1920s. Chains and department stores opened across America, using volume sales to offer lower prices on a variety of goods. Gleason encountered competition from these chain stores as well as “pineboards,” discount outlets that sold...
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- 26 Jan 2004
- Research & Ideas
What Developing-World Companies Teach Us About Innovation
wrinkles—one with vitamin A, another with vitamin C, and another with vitamin D. All sell based on brand recognition. Chronos incorporates the three vitamins into one cream. Why? Because all the vitamins are especially beneficial for...
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- 23 May 2019
- Book
These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems
In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social...
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- 15 Apr 2014
- First Look
First Look: April 15
fill a projected supply gap. Mission could also buy avocado farms in other countries, expand its international marketing efforts, invest in brand building in Asia, and/or add processed avocado products. This strategy case describes...
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Sean Silverthorne
- 25 Feb 2014
- First Look
First Look: February 25
Abstract—Researchers have long hypothesized that research outputs from government, university, and private company R&D contribute to economic growth, but these contributions may be difficult to measure when they take a non-pecuniary form. The growth of View Details
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Sean Silverthorne
- 21 Feb 2017
- First Look
First Look at New Research: February 21
in its collection. The partnership also helps to expand the network of museum partners and potential donors. The study contributes to the understanding of co-marketing partnerships between commercial actors and arts organizations and...
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Carmen Nobel
- 15 Oct 2008
- First Look
First Look: October 15, 2008
four different segments—food services, industry, retail, and beverages—and exported 17% of its production, mostly to the United States, Europe, and Japan. El Rey needed to grow, but Redmond wondered how to achieve growth and how to market the "El Rey" View Details
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Martha Lagace
- 20 Feb 2008
- First Look
First Look: February 20, 2008
Piskorski Abstract This paper proposes a straightforward way of differentiating between central network positions that confer power and those that confer status. I argue that actors achieve high status by receiving numerous exchanges from...
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Martha Lagace
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
evolution of the organization’s attempts to grow its social impact in Brazil and beyond—including a loose network of sister organizations, social franchising, licensing agreements, and government adoption. Purchase this...
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Dina Gerdeman
- 10 Jun 2014
- First Look
First Look: June 10
diverged from their American counterparts in using public relations strategies not only to contain fallout from criticism, but also as opportunities for changes in corporate culture aimed at promoting a positive bond with consumers based on new green View Details
Keywords:
Sean Silverthorne
- 03 Mar 2008
- First Look
First Look: March 4, 2008
Working PapersSell Side School Ties Authors:Lauren H. Cohen, Andrea Frazzini, and Christopher J. Malloy Abstract We study the impact of social networks on agents' ability to gather superior information about firms. Exploiting novel data...
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Martha Lagace
- 14 Jan 2014
- First Look
First Look: January 14
attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to create durable competitive advantage. Strategic questions include the...
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Sean Silverthorne
- 29 Apr 2014
- First Look
First Look: April 29
http://hbr.org/product/the-weather-company/an/314083-PDF-ENG Harvard Business School Case 814-055 Strava Strava is a new fast-growing social network for the avid cyclist and runner. The Strava case traces the entrepreneurial journey of...
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Sean Silverthorne
- February 2017
- Supplement
JCDecaux, 2016: Global Leader ... Again
By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place...
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Keywords:
JCDecaux;
Clear Channel Outdoor;
OUTFRONT Media;
Lamar Advertising Company;
Jean-François Decaux;
Jean-Charles Decaux;
Outdoor Advertising;
Street Furniture;
Airports;
Billboards;
Bicycles;
Digital Devices;
Digital Marketing;
Bidding;
Advertising;
Advertising Campaigns;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Model;
Business Organization;
Family Business;
For-Profit Firms;
Joint Ventures;
Design;
Price;
Profit;
Revenue;
Geographic Location;
Geographic Scope;
Global Range;
Globalization;
Global Strategy;
Globalized Firms and Management;
Multinational Firms and Management;
Globalized Markets and Industries;
Government Legislation;
Business History;
Human Resources;
Laws and Statutes;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Marketing;
Brands and Branding;
Marketing Channels;
Marketing Strategy;
Product Marketing;
Demand and Consumers;
Supply and Industry;
Operations;
Distribution;
Infrastructure;
Logistics;
Product;
Product Design;
Production;
Organizational Structure;
Property;
Public Ownership;
Renting or Rental;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Family and Family Relationships;
Sales;
Situation or Environment;
Luxury;
Strategy;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Consolidation;
Corporate Strategy;
Customization and Personalization;
Expansion;
Segmentation;
Mobile Technology;
Wireless Technology;
Air Transportation;
Bicycle Transportation;
Rail Transportation;
Transportation Networks;
Advertising Industry;
France;
Paris
Wells, John R., and Gabriel Ellsworth. "JCDecaux, 2016: Global Leader ... Again." Harvard Business School Supplement 717-441, February 2017.
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