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- 18 Jul 2014
- News
Team Players
from mobile devices. Next, social media, in the form of Facebook and Twitter, became the information workhorse, serving two roles. Initially, social media was used to engage fans during the buildup to Super Bowl week. That included...
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- 01 Dec 2007
- News
Faculty Research Online
HBS Working Knowledge is an online forum for innovation in business practice, offering a first look at new thinking from HBS faculty. Read the complete articles summarized below by visiting their Web links. Broadband: Remaking the Advertising Industry From the Marlboro...
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- 01 Sep 2013
- News
The First Scrum
Edited by Linda Kush Fifty years ago, two Scotsmen started an HBS rugby team to help relieve the stress of studies. A look back at one of the School's most storied traditions. Photo courtesy of Mike Rush (MBA 1972) When the game of rugby first came to Harvard Business...
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- 01 Mar 2017
- News
Lego Stays on Script
approach, in essence, was true to the spirit of Lego’s brand. According to Moynihan, there’s a reason for all of those figures that Lin asked (and was granted permission) to play with in his movie, from Wonder Woman to C-3PO: “Given the way the media and View Details
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Julia Hanna
- 01 Jun 2010
- News
Michael Depatie
buy key words and use search engine optimization. There’s social media, too. Kimpton has a Facebook page, and a lot of our chefs use Twitter. We haven’t spent money on national ads to date, since we’ve been pretty effective through word...
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- 01 Sep 2012
- News
On a Sound Track
business at the intersection of consumer electronics, media, and lifestyle branding. Skullcandy, which Andrus helped build with founder and former CEO Rick Alden, is expecting between $280 and $300 million in revenues this year. The...
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- 01 Dec 2009
- News
What’s On?
KILAR After working at Amazon.com for nine years, in 2007 Jason Kilar (MBA ’97) became CEO of Hulu, the service that brings popular television programming and movies to computers via high-quality streaming video. Hulu, free and ad-supported, may be the next big thing;...
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- 21 Nov 2011
- News
Mobile Gaming is a Big Play
- 02 Jan 2019
- News
Not Waiting for Progress
outrageously successful CEO while still in your twenties.” In his current role as CEO of the Los Angeles–based consulting firm Big Answers, Diamond helps clients in business and entertainment who want to generate new partnerships and...
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Deborah Blagg
- 01 Dec 2016
- News
LA Reid’s Song
pervasive element of the entertainment business, a thread running through all of society. People in music today can sell any brand. I don’t care what it is. If you want social media to be successful, if it doesn’t include superstar music...
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- 01 Mar 2006
- News
The Producers
who volunteers to teach dance in the New York City public schools. “I want to make movies that are entertaining and commercially successful but also have the potential to change someone’s outlook on life and make a difference in a good...
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- 01 Dec 1999
- News
The Message and the Media: Advertising's Brave New World
companies strengthening themselves across several media activities. Thus Disney, which began as an entertainment provider before adding network and cable television companies, now owns a 43 percent stake in Infoseek, the Internet search...
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Peter K. Jacobs
- 01 Mar 2006
- News
Artful Contributions
The director of the High Art Museum in Atlanta regards two HBS graduates as the “twin pillars” of the museum’s recently completed $124 million expansion project. Terry Stent (MBA ’68), chairman of the museum’s board of directors, and his wife, Margaret, have been major...
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- 01 Sep 2024
- News
Back to School
had a sense of humor about motherhood. During the pandemic, I sought out stories about people who had survived challenging things. You can discover books through podcasts like mine, newsletters, social media, or just by asking everyone...
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- 29 Apr 2013
- News
The RaiseForWomen Challenge
- 01 Sep 2014
- News
Alumni Achievement Awards 2014
been building companies in the media, communications, education, and information industries. A proud father of three, Nelson supports education, arts, and health endeavors, and he has agreed to give away...
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- 01 Sep 2006
- News
High Adventure
BEILHARZ: "I no longer feel like one of those pet animals on a wheel." On a rare break from running her new ecotourism business in the wilds of Texas Hill Country, Amy Beilharz (MBA ’84) reflects on the life she and her husband, David, have built since leaving...
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- 01 Dec 2013
- News
Climate Change as Must-See TV
ABBASI: With the participation of HBS alumni and Hollywood heavyweights, bringing climate change drama into US living rooms. Related Link Preview: Years of Living Dangerously (video) by Garry Emmons Last spring, when a Hawaiian observatory reported that carbon dioxide...
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- 01 Sep 2003
- News
Christian Bjelland
As president and fourth-generation owner of Chr. Bjelland & Company, an industrial holding company headquartered in Oslo, Christian Bjelland has more than enough challenges to fill any given workday. But over the last decade, Bjelland has devoted himself to an equally...
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- 01 Sep 2010
- News
Leslie Gold
online-shopping type of operation, using broadcast to pitch the product, with people beaming in orders and making purchases without ever leaving the broadcast, something neither radio nor TV can do. As it is for my show, Shovio can be a vehicle for professional...
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