Filter Results
:
(6,397)
Show Results For
-
All HBS Web
(6,397)
- People (36)
- News (2,328)
- Research (2,845)
- Events (15)
- Multimedia (63)
- Faculty Publications (1,274)
Show Results For
-
All HBS Web
(6,397)
- People (36)
- News (2,328)
- Research (2,845)
- Events (15)
- Multimedia (63)
- Faculty Publications (1,274)
- Web
Brian Kenny | About
Brian Kenny Chief Marketing & Communications Officer Bio Brian Kenny is the Chief Marketing and Communications Officer (CMCO) at Harvard Business School. He has led marketing and communications work for several global institutions. As the School’s first CMCO, Brian has...
View Details
- 30 Jun 2003
- Research & Ideas
Are You Supporting Your B Players?
nurturing B players—"enhancing human capital" as he called it—because doing so takes time and entails a certain degree of risk. Illustrating his talk with a simple four-quadrant model, he said, "The secret to the model is...
View Details
Keywords:
by Martha Lagace
- 26 Mar 2018
- Research & Ideas
To Motivate Employees, Give an Unexpected Bonus (or Penalty)
iStock In the 1992 film Glengarry Glen Ross, an executive played by Alec Baldwin presents a unique motivational scheme to a trio of down-on-their-luck real estate salesmen. There will be a new contest, he tells them, to see who can bring...
View Details
- 18 Jul 2011
- Research & Ideas
Looking in the Mirror: Questions Every Leader Must Ask
business of her own that she took the time to recruit and coach. Once the company developed a track record, however, she reverted to doing the things she loved best. In some ways, this made sense-after all,...
View Details
Keywords:
by Carmen Nobel
- Profile
Mark McNeill
had in me. It was close... but I won! What is the best thing about your home town? The collective spirit of Japan which manifested itself in the wake of the Great East Japan...
View Details
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
feasible nor economical. Machine learning technology today excels at self-contained tasks like image recognition and content-sorting. “The kind of tasks that we want to do in marketing tend to be more challenging, because we’re trying to...
View Details
Keywords:
by Kristen Senz
- 12 May 2023
- News
Alabama's Yella Fella
wood himself and the company was ‘completely busted.' Back in 1971, in need of a lifeline, he asked the Bank of Abbeville for a $5,000 loan. ‘I walked in there in my coveralls, nasty as hell,' Rane...
View Details
- 09 Dec 2013
- Research & Ideas
Cultural Disharmony Undermines Workplace Creativity
develop negative ideas about marriage, just as citizens of the United States and China may develop bad feelings about each other from watching their leaders squabble. So why wouldn't the same thing happen in...
View Details
Keywords:
by Michael Blanding
- 11 Mar 2021
- News
Leading with Heart
the first thing that has really shaped me is me falling in love with my wife who was 14 years old when I saw her. I was 16. The minute I saw her, I knew this is the woman I want to marry. And I keep joking with her that she has really...
View Details
- 07 Feb 2019
- Book
How Big Companies Can Outrun Disruption
is prepared for the fact that with all the great things like tolerance for failure and so forth, there is an equally important set of behaviors required that may be a lot less pleasant for some people....
View Details
Keywords:
by Martha Lagace
- 22 Feb 2021
- Book
Reaching Today's Omnichannel Customer Takes a New Sales Strategy
flounders in the early-stage firm. Those people didn’t suddenly get stupid or lose individual capabilities. In business, there’s no such thing as performance in the abstract. There is only performance in a given context—here, not...
View Details
Keywords:
by Kristen Senz
- 04 Apr 2011
- HBS Case
Reinventing the National Geographic Society
recalls the remark about magazine piles. "That has come back to haunt us," Fahey says. "People today don't want clutter." It turns out that many things that made National Geographic one View Details
- Portrait Project
Mike Laffin
felt like the “right” thing to do. The Marines promised leadership through stories about Marine legends and commercials of Marines bravely charging into battle. I learned it wasn’t just about that. It was...
View Details
- 31 Oct 2011
- Research & Ideas
The Most Powerful Workplace Motivator
tell you that the world of business is not so different. “It really was all about the recognition of and comparison with their peers, and many of them were willing to pay for...
View Details
Keywords:
by Carmen Nobel
- 09 Mar 2003
- Research & Ideas
Six Keys to Building New Markets by Unleashing Disruptive Innovation
images or creating albums. Where digital camera makers found success was in marketing their products to consumers who used to order double prints of their photos and mail them to relatives. The digital technology enables consumers to use...
View Details
- 09 Nov 2023
- Blog Post
The No. 1 Character Trait You Will Need to Succeed in Business
to have. In fact, I think one of the most important things that courage can give to any businessperson is the ability to withstand the pressure to do something that is unwise, unethical or even illegal in...
View Details
- 02 Feb 2022
- Blog Post
How I Spent My HBS 2+2 Deferral: Nikki Philip
is to consider how a 2+2 admission fits into an overall plan for your career and passion. One of the biggest benefits of the deferred admission process is the freedom it gives you to learn and pursue your...
View Details
- 21 May 2012
- Research & Ideas
OSHA Inspections: Protecting Employees or Killing Jobs?
single study cannot settle the debate over regulation, or even the debate over OSHA. This study is limited to one regulatory agency in one state; other states and other agencies could show different results. One thing the research does...
View Details
Keywords:
by Michael Blanding
- 23 May 2018
- Research & Ideas
How to Know If Your Neighborhood Is Being Gentrified
shop may be a harbinger of things to come,” says Luca. The study didn’t specifically track the fate of existing shops or services after new businesses started opening in the...
View Details
Keywords:
by Dina Gerdeman
- Profile
Rachel H Chung
Why did you choose this path at this point in time? I wanted to take time to step back and define what “great leadership” looks like to me. At HBS, I witness various forms of leadership through cases, conversations, clubs, and projects...
View Details