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  • 1993
  • Comment

What Does a Theory of Creativity Require?

By: T. M. Amabile
Comments on Hans J. Eysenck's claims about the close alliance between creativity and psychosis in an article published in the periodical 'Psychological Inquiry.' Distinct senses of Eysenck's use of the term creativity; Failure of Eysenck to present an actual theory of... View Details
Keywords: Creativity; Social Psychology; Theory
Related
  • 07 Feb 2022
  • News

Most Compelling Qualities Of Digitally Transformed Enterprises

  • 23 Dec 2014
  • News

Flexibility Offers Working Mothers New Opportunities

  • 16 Nov 2010
  • News

Tesco's Foray Into U.S. Market Hits Snag

  • 23 Nov 2018
  • News

The Founder of Panera Bread Explains the Economic Forces That Led to Trump

    Raffaella Sadun

    Raffaella Sadun is Charles E. Wilson Professor of Business Administration at Harvard Business School, and is a Co-Chair of Harvard Business School’s Project on Managing the Future of Work and co-PI of the Digital Reskilling Lab. Her research focuses on managerial... View Details

    • Research Summary

    Strategy, Governance and Valuation

    By: Krishna G. Palepu
    Professor Palepu's current research focuses on strategy and governance. In the area of strategy, his recent focus has been on the globalization of emerging markets, particularly India and China, and the resulting opportunities and challenges for western multinationals... View Details

      Youngme Moon

      Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

      Keywords: advertising; automobiles; automotive; clothing; communications; computer; consumer products; e-commerce industry; electronics; entertainment; fashion; high technology; home video games; information; information technology industry; internet; marketing industry; music; pharmaceuticals; toy; video games

        Jill J. Avery

        Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details

        Keywords: consumer products; arts; advertising; automobiles; retailing; fashion; hotels ＆ motels; food; beverage
        • October 2000 (Revised May 2001)
        • Case

        Editora Abril S.A.

        By: Michael Y. Yoshino and Perry Fagan
        Brazil's media conglomerate Editora Abril S.A. is Latin America's largest publishing and printing company; it publishes books, and comic books, videos, maps, travel guides, music, and textbooks. It also owns Brazil's largest database marketing company, its... View Details
        Keywords: Business Conglomerates; Investment; Growth and Development Strategy; Marketing Communications; Market Design; Media; Service Delivery; Private Ownership; Expansion; Web Sites; Publishing Industry; Publishing Industry; Brazil
        Related
        • 11 Jul 2011
        • News

        The new-age boss

          Richard S. Tedlow

          Richard S. Tedlow is the Class of 1949 Professor of Business Administration at the Harvard Business School, where he is a specialist in the history of business.

          Professor Tedlow received his B.A. from Yale in 1969 and his M.A. and Ph.D. in history from... View Details

          Keywords: advertising; computer; marketing industry; retailing; semiconductor; tire

            Andy Wu

            Andy Wu is the Arjun and Minoo Melwani Family Associate Professor of Business Administration in the Strategy Unit at Harvard Business School, where he teaches in the MBA and Executive Education programs. He researches, teaches, and advises managers... View Details

            Keywords: software; e-commerce industry; venture capital industry; biotechnology; video games
            • 15 Aug 2014
            • News

            Sales Still Matters More than Social Media

            • 10 Jan 2014
            • News

            The True Cost of Care: How the University of Utah Pursues Value-Driven Outcomes

            • 02 Jun 2016
            • News

            Harvard researchers have concluded that not all women should “lean in” for salary negotiations

              Royce G. Yudkoff

              Royce Yudkoff is the MBA Class of 1975 Professor of Management Practice of Entrepreneurial Management at the Harvard Business School and a General Partner and co-founder of ABRY Partners, LLC in Boston, MA. Alongside Professor Richard Ruback, Royce currently... View Details

              • 26 Apr 2021
              • News

              Apple’s Soon-to-Be Rolled Out iOS 14.5 Puts Facebook in a Spin and Mark Zuckerberg Can Do Nothing About It

              • 21 Aug 2011
              • News

              From Human Nature to Human Resources

              • 25 Oct 2016
              • News

              Wikipedia is fixing one of the Internet’s biggest flaws