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- 26 Feb 2008
- First Look
First Look: February 26, 2008
order to smooth earnings (Graham, Harvey and Rajgopal, 2005). We estimate that marketing actions can be used to boost quarterly net income by up to 20% depending on the depth of promotion. But there is a price to pay, with the cost in the...
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Martha Lagace
- 01 Apr 2001
- News
New Ventures New Gains
student-sponsored talks given by venture capitalists and other business professionals on topics such as market research and financing. Besides providing practical information and support, these get-togethers serve as a catalyst for...
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