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- 06 Jul 2015
- News
Lights! Camera... Market!
says it continues to boost sales and awareness for Terra Chips, especially on social media. “These kinds of partnerships can really help you stand out in the marketplace,” says Simon. “But an independent film is risky. It just isn’t going... View Details
- 04 Nov 2020
- News
The Long View: Persevering Through Past Crises
my classmates when I took a job at AcurA Corporation in Columbus, Ohio. But my Navy leadership experience quickly paid off. After five years, at the age of 32, I was promoted to vice president of sales and service for Western Europe. I... View Details
- 01 Dec 2014
- News
Innovation: Frozen Assets
and Derek Jeter at the launch of the Luvo food truck this summer in New York City. (Courtesy of Luvo) Growth for the three-year-old Luvo, though, requires overcoming a few cultural hurdles. While frozen-food sales spiked at the outset of... View Details
Keywords: Janelle Nanos
- 01 Dec 2009
- News
Alumni Books
CIOs Create and Communicate Value by Richard Hunter and George Westerman (DBA ’03) (Harvard Business Press) The authors recommend that to combat the IT-as-cost mindset, CIOs use IT to create three kinds of value — value for the money (the IT department View Details
- 25 Aug 2022
- News
Action Plan: Fired Up
regularly helps to prepare. Between 2014 and 2021, Andrus’s handpicked workforce boosted sales from $100 million to nearly $800 million. In July 2021, he oversaw a successful IPO, in the midst of a cultural moment that favored... View Details
- 01 Mar 2014
- News
The Solution to the Global Food Crisis Just Might Come from Nigeria
of product, and then more than quadrupled sales the following year. In 2012, a year the company invested in a dedicated processing facility, it sold more than 70 tons, and were on track to source 100 tons from smallholders in 2013. In the... View Details
- 01 Sep 2016
- News
Clay Christensen on Competing Against Luck
work on the road—there are salespeople, there are service people. They have to have access to data, they have to communicate. When I have that job to be done and I do not have a physical office to go to, what do I do? What can I hire to do the job of an office? When I... View Details
- 01 Apr 2001
- News
Beyond Accommodation
operation when Gibbons arrived. He has since led the agency through unprecedented growth to $296 million in sales in FY2000. “I push the organization in a lot of ways it hasn’t been pushed before,” says... View Details
- 19 Jun 2017
- News
Can Neuroscience Find You the Perfect Job?
high-performing salesmanship, right? And so then the theory behind that could be that we know that people that are somewhat inattentive tend to be more creative. So maybe that's why, because there's a creative element to the sales... View Details
- 01 Mar 2012
- News
Shop Talk, Different Avenues
disruptive business model: an online site that requires customers to register, featuring flash sales of discounted luxury goods for men and women in categories including designer clothing, accessories, home goods, food and wine, and... View Details
- 01 Mar 2007
- News
Courting the Poor
A BETTER MOUSETRAP: At a Magazine Luiza virtual showroom, sales staff use computers to help customers make their purchases. Photo COURTESY MAGAZINE LUIZA The inspiration for a new case can strike at any time. For HBS associate professor... View Details
- 01 Oct 2000
- News
The Class of 1975 in Review
business?" Of course, the case method provided ample opportunities for all of us to show our brilliance. I remember "expanding" on some of Walt Manley's comments in Earl Sasser's Management of Service Operations class and telling Ben... View Details
Keywords: J. Hans Stumm
- 01 Jan 2007
- News
A. Malachi Mixon, III, MBA 1968
lightweight containers they can easily carry around with them. No wonder that Mixon points to new product development as a cornerstone of Invacare's success. Since he combined $10,000 of his own money with bank loans, a factory sale/leaseback arrangement, and the... View Details
- 01 Jun 2020
- News
Check In
group, Depatie oversaw Kimpton’s $430 million sale to the InterContinental Hotels Group in 2015 before stepping down to co-lead KHP Capital Partners, a real estate private equity firm focused on boutique and independent hotels. Spun out... View Details
- 01 Jun 2016
- News
Ask the Expert: Barreling Ahead
We’ll also be able to work with Constellation Brands where it makes sense on sales and distribution. (In some cases, a simple introduction may be worth its weight in gold.) + ONLINE web-only content Which side of the industry do you see... View Details
- 01 Apr 1997
- News
Facing the Music
record industry, 1996 was a bluesy kind of year. As revenues increased less than 1 percent and consumers bought 8 percent fewer CDs and cassettes compared to the previous year, the pause button, it seems, was hit on a decade of double-digit growth. Moreover, this View Details
Keywords: Marguerite Rigoglioso
- 01 Mar 2014
- News
Insight: Yenball
geographic: Japanese stars who come to US cities with a large Japanese population—Los Angeles and New York, for example—can convert those populations into increased ticket and merchandise sales. (All major league teams share national TV revenues as well as View Details
- 15 Dec 2015
- News
Lovepop Woos The Sharks
make sure you have answers. You have to be solid on your numbers. You can’t say “Hey, let me turn to page three here to see what our sales were last year.” It has to all be in your head when you’re in front of the sharks. But it wasn’t... View Details
- 19 Oct 2011
- News
A Good Look
expected to reach $6.7 billion in sales in 2015.) “Everything we’re making is plant-based,” explains Levy in a phone interview from Kemin’s headquarters in Des Moines, Iowa. “FloraGLO Lutein is a natural antioxidant from marigold extract.... View Details
- 01 Jun 2022
- News
Empowering Entrepreneurially Minded Students
everything that the business needs, from raising financing, to customer interactions, to sales and marketing, to product development. It’s a challenge to be able to cover, as an individual and even as a small team, all those bases, and... View Details
Keywords: Jennifer Gillespie