Creativity Teams - Publications - Faculty & Research

17 Feb 2022
Book

When Employees Feel a Sense of Purpose, Companies Succeed

workers to feel engaged and highly motivated, and they want those workers to muster creativity and diverse perspectives to solve problems. If workers have latitude to express themselves, they’ll feel more inspired and do better work—not... View Details

Keywords: by Ranjay Gulati

10 Sep 2020
Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

keep the team progressing toward their goal, but to properly address all concerns raised along the way. Use the “clean sheet of paper” exercise to think creatively about company processes Another best... View Details

Keywords: by Boris Groysberg and Katherine Connolly Baden

26 Sep 2011
HBS Case

HBS Cases: Lady Gaga

Elberse. "That was just three years ago, and now she is, by many measures, the biggest celebrity on the planet. Gaga is a marketing phenomenon." This fall, Elberse will teach a case on Lady Gaga's meteoric career in her popular second-year MBA course,... View Details

Keywords: by Carmen Nobel; Entertainment & Recreation; Music

13 Jun 2011
HBS Case

Mobile Banking for the Unbanked

we need.” The Harvard Business School case study Mobile Banking for the Unbanked explores two very different examples of mobile financial service models: WIZZIT, a third-party startup that teamed with a major bank to provide standard... View Details

Keywords: by Carmen Nobel; Banking; Communications; Telecommunications

08 Sep 2015
Research & Ideas

Knowledge Transfer: You Can't Learn Surgery By Watching

procedural manuals, but through informal storytelling in the downtime between missions, in which team members related past incidents. “They would dig in with each other and dissect prior cases a little bit, asking, ‘Why did you do it this... View Details

Keywords: by Michael Blanding; Health

22 Feb 2021
Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

multiplier, meaning that the top sellers are 6X more productive than their peers. Sales is like other creative occupations where the stardom phenomenon is well documented. In areas like software programming, the arts, sports, and others,... View Details

Keywords: by Kristen Senz

15 Jul 2019
Book

Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence

it’s a forward-looking, subjective, creative exercise that requires a lot of imagination. Think about valuing Facebook today. It requires predicting the future of privacy policies around the world, the actions of Google and Amazon in the... View Details

Keywords: by Dina Gerdeman

18 Jun 2014
Research & Ideas

Leading Innovation is the Art of Creating ‘Collective Genius’

projects on time with limited computing resources while also limiting friction among the forces. The crazy solution: Brandeau asked Disney Animation (Disney bought Pixar in 2006) if the studio could borrow 250 computers, an idea someone initially called "insane." The... View Details

Keywords: by Kim Girard

10 Jan 2012
First Look

First Look: January 10

http://www.hbs.edu/research/pdf/12-047.pdf Financing Risk and Innovation Authors:Ramana Nanda and Matthew Rhodes-Kropf Abstract Technological revolutions and waves of creative destruction are associated with new ventures and the... View Details

Keywords: Sean Silverthorne

25 Aug 2003
Research & Ideas

Why IT Does Matter

networks and the Internet. The most important thing that the CEO and senior management should understand about IT is its associated economics. As the pace of doing business increases, the CEO and senior management team must be aware of... View Details

Keywords: by F. Warren McFarlan & Richard L. Nolan

09 Aug 2021
Research & Ideas

OneTen: Creating a New Pathway for Black Talent

skills, to give those people a meaningful pathway into an opportunity to have earned success.” "With OneTen’s backing, Black employees could move up the ranks and become role models for those who follow." Rometty and her team at IBM... View Details

Keywords: by Rawi E. Abdelal, Katherine Connolly Baden, and Boris Groysberg

22 Aug 2005
Research & Ideas

The Hard Work of Failure Analysis

certain clinical areas to understand better how failures occurred, thereby proactively improving medical safety. One clinical group developed something they called a "Good Catch Log" to record information that might be useful in better understanding and... View Details

Keywords: by Amy Edmondson & Mark D. Cannon

19 Aug 2021
Op-Ed

Don't Ignore Your Employees' Misery—TAKE Control

business priorities ahead of addressing employee dissatisfaction. While this approach may be business as usual for many organizations, it can erode employee trust, hurt productivity, dampen creativity and innovation, and increase... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

spring 1987
Article

Facilitating Group Creativity: Experience with a Group Decision Support System

By: J. Nunamaker, L. M. Applegate and B. Konsynski

Keywords: Groups and Teams; Creativity; Decision Making

Citation

Find at Harvard

27 Oct 2002
Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

To other functional departments such as finance and operations, the sales and marketing functions look alike. After all, they are both "outward looking," focused on the customer and the market. But, creating a strong marketing and sales View Details

Keywords: by Benson Shapiro

03 May 2010
Research & Ideas

What Is the Future of MBA Education?

creative or integrative thinking, or experiential learning and project work. A few schools were cutting-edge in one or more of these areas. Other schools felt that the business school community as a whole had a long way to go. So while... View Details

Keywords: by Martha Lagace; Education

26 May 2015
Research & Ideas

Corporate Field Researchers Share Tricks of the Trade

Forming A Research Partnership Teresa Amabile discussed a comprehensive field study in which her research team collected confidential, personal work diaries from 238 white-collar employees at seven disparate companies. The key finding:... View Details

Keywords: by Carmen Nobel

04 Mar 2014
Sharpening Your Skills

Sharpening Your Skills: Managing Innovation

managers can team with creative talent in six "culture industries": publishing, fashion, art-design, film, music, and food. Can Creativity Be Taught? Getting to Eureka!: How... View Details

Keywords: Re: Multiple Faculty

09 Oct 2019
Research & Ideas

For Better Ideas, Bring the Right People to the Brainstorm

moment that launches a powerful idea or brilliant product. Managers can use these insights to form teams that create better ideas. “Much of innovation is premised on the idea that you should talk to other people to generate ideas,” says... View Details

Keywords: by Michael Blanding

16 Dec 2013
HBS Case

D’O: Making a Michelin-Starred Restaurant Affordable

dishes on la carta, and in every dish there is not one ingredient that's identical to another. They're all different." Pisano believes that managers and management scholars alike can learn an important lesson in Oldani's ability to marry View Details

Keywords: by Carmen Nobel & Joanie Tobin; Food & Beverage

Publications