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Show Results For
-
All HBS Web
(10,029)
- People (21)
- News (2,365)
- Research (5,788)
- Events (43)
- Multimedia (132)
- Faculty Publications (3,887)
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- Research Summary
Markets of Progress: Coffee, Commerce, and Community in the Soconusco, Chiapas, 1867-1920
Markets of Progress presents a new holistic story of rural development in Mexico at the turn of the century. In the Soconusco, as in regions throughout the world, the accelerating circulation of commodities and capital, ideas and immigrants reshaped society... View Details
Keywords:
Commodities;
Coffee;
Mexico;
Foreign Investment;
Institutions;
Immigration;
Developing Agriculture;
Development;
Export Crop;
Emerging Market;
Property Rights;
Labor History;
History;
Capital Markets;
Business History;
Agriculture and Agribusiness Industry;
Latin America;
Mexico;
Central America
- 21 Jun 2010
- Research & Ideas
Strategy and Execution for Emerging Markets
key questions: In this particular market, which market institutions are working, and which institutions are missing? Which parts of our business model can be adversely affected by these institutional voids?...
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Keywords:
by Martha Lagace
- January 2007 (Revised December 2007)
- Case
PSI: Social Marketing Clean Water
By: V. Kasturi Rangan, Nava Ashraf and Marie Bell
Senior management at PSI, arguably the world's largest and most successful social marketer with impressive achievements in the field of family planning, HIV/AIDS, and malaria prevention must determine what to do about their slow-to-take-off clean water initiative....
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Keywords:
Investment Funds;
Health Care and Treatment;
Social Marketing;
Natural Environment;
Social Enterprise;
Business Strategy
Rangan, V. Kasturi, Nava Ashraf, and Marie Bell. "PSI: Social Marketing Clean Water." Harvard Business School Case 507-052, January 2007. (Revised December 2007.) (Request a courtesy copy.)
- September 1997 (Revised October 2001)
- Case
efficient market services: August 1993 (A)
By: Paul A. Gompers and Jeffrey A. Farrell
Penny Baron, vice president of efficient market services, must decide how to finance rapid expansion for a young market research company. Venture leasing is a possibility and terms are explored.
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Keywords:
Venture Capital;
Growth Management;
Research;
Marketing;
Financing and Loans;
Business Startups;
Management Teams;
Leasing;
Service Industry;
United States
Gompers, Paul A., and Jeffrey A. Farrell. "efficient market services: August 1993 (A)." Harvard Business School Case 298-009, September 1997. (Revised October 2001.)
- February 2000 (Revised April 2003)
- Case
InSite Marketing Technology (B)
By: Lynda M. Applegate and Genevieve J.S. Feraud
Provides students an example of partnerships/acquisitions that allow delivery of packaged solutions to customers in the electronic commerce space.
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Keywords:
Mergers and Acquisitions;
Customer Focus and Relationships;
Customer Satisfaction;
Entrepreneurship;
Partners and Partnerships;
Strategy;
Business Strategy;
Web Services Industry
Applegate, Lynda M., and Genevieve J.S. Feraud. "InSite Marketing Technology (B)." Harvard Business School Case 800-280, February 2000. (Revised April 2003.)
- 2022
- Chapter
Coordinating Marketing and Sales in B2B Organizations
This chapter focuses on the topic of coordinating marketing and sales in Business-to-Business (B2B) organizations. It provides an historical overview, indicating that this is not a new issue facing firms, that the business press has outlined a recurring set of...
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Cespedes, Frank V. "Coordinating Marketing and Sales in B2B Organizations." In Handbook of Business-to-Business Marketing, edited by Gary L. Lilien and Rajdeep Grewal. Edward Elgar Publishing, 2012.
- 30 May 2000
- Research & Ideas
Market Makers Bid for Success
In late February, Harvard Business School professor Bill Sahlman spoke with two former MBA students, Scott Randall ('87) and Glen Meakem ('91), to discuss their perspectives on organizing markets in a new...
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- March 2002 (Revised May 2002)
- Case
Genzyme: Engineering the Market for Orphan Drugs
Genzyme has made money with external technology in orphan drug markets generally considered to be too small to be attractive to other drug companies. Now competition is entering these same markets, placing Genzyme's business model under new pressures.
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Keywords:
Business Model;
Information Technology;
Market Entry and Exit;
Biotechnology Industry;
Pharmaceutical Industry
Chesbrough, Henry W., and Clarissa Ceruti. "Genzyme: Engineering the Market for Orphan Drugs." Harvard Business School Case 602-147, March 2002. (Revised May 2002.)
- September 2019 (Revised May 2020)
- Supplement
Keroche (D): Transforming the Core Business
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case describes Keroche co-founder Tabitha Karanja’s decision to exit the wine business following the Kenyan government’s 2007 increase in excise taxes on wine. In August 2007, Keroche introduced the vodka drink Viena Ice as a replacement for its fortified wines,...
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Keywords:
Keroche;
Alcohol;
Alcoholic Beverages;
Alcoholic Drinks;
Beverages;
Drinks;
Wine Industry;
Wine;
Fortified Wine;
Viena;
Viena Ice;
Beer;
Beer Market;
Premium Beer;
Manufacturing;
Summit Lager;
Business Ventures;
Business Exit or Shutdown;
Business Growth and Maturation;
Business Startups;
Small Business;
Family Business;
Crime and Corruption;
Customer Focus and Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods and Commodities;
Government Legislation;
Growth and Development;
Business History;
Lawsuits and Litigation;
Laws and Statutes;
Lawfulness;
Goals and Objectives;
Consumer Behavior;
Market Entry and Exit;
Problems and Challenges;
Safety;
Social Issues;
Poverty;
Strategy;
Competition;
Manufacturing Industry;
Food and Beverage Industry;
Kenya;
Nairobi;
Africa
Casadesus-Masanell, Ramon, and Pippa Tubman Armerding. "Keroche (D): Transforming the Core Business." Harvard Business School Supplement 720-393, September 2019. (Revised May 2020.)
- 19 Feb 2007
- Research & Ideas
Inexperienced Investors and Market Bubbles
joining a bubble. In the recent paper, "Inexperienced Investors and Bubbles," Harvard Business School's Robin Greenwood and Stanford's Stefan Nagel compared the returns of young and older mutual fund managers during and after...
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- 08 Sep 2016
- Working Paper Summaries
A Model of Credit Market Sentiment
- October 2016
- Case
Moshe Kahlon: Telecommunications Reform and Competition in Israel's Cellular Market (A)
By: Joshua Margolis, Amram Migdal and Kerry Herman
The case addresses reforms to regulations in Israel’s telecommunications industry initiated and implemented under the leadership of Minister of Communications Moshe Kahlon in 2009-2010. The case highlights the challenges faced by a politician attempting to institute...
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Keywords:
Market Reform;
Political Leadership;
Industry Regulation;
Regulatory Reforms;
Economic Sectors;
Private Sector;
Public Sector;
Ethics;
Values and Beliefs;
Geopolitical Units;
Country;
Geography;
Government Administration;
Government Legislation;
Business History;
Leadership Style;
Leading Change;
Market Design;
Market Participation;
Supply and Industry;
Duopoly and Oligopoly;
Industry Structures;
Telecommunications Industry;
Communications Industry;
Public Administration Industry;
Israel
Margolis, Joshua, Amram Migdal, and Kerry Herman. "Moshe Kahlon: Telecommunications Reform and Competition in Israel's Cellular Market (A)." Harvard Business School Case 417-017, October 2016.
- Article
Reaching for Yield in the Bond Market
By: Bo Becker and Victoria Ivashina
Reaching for yield—the propensity to buy riskier assets in order to achieve higher yields—is believed to be an important factor contributing to the credit cycle. This paper analyzes this phenomenon in the corporate bond market. Specifically, we show evidence for...
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Keywords:
Fixed Income;
Reaching For Yield;
Financial Intermediation;
Insurance Companies;
Insurance;
Assets;
Bonds;
Investment Return;
Investment Portfolio;
Risk Management;
Insurance Industry
Becker, Bo, and Victoria Ivashina. "Reaching for Yield in the Bond Market." Journal of Finance 70, no. 5 (October 2015): 1863–1902.
- February 2023
- Supplement
Nexus Market (B): After the Ultimatum
By: Tsedal Neeley and Jeff Huizinga
This case reveals how the situation with Nexus Market and its Ukrainian and Russian subcontractors was resolved. The conclusion to the story of a Silicon Valley start-up executive facing an ultimatum from a team of Ukrainian subcontractors to cut ties with a separate...
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Keywords:
International Relations;
Conflict and Resolution;
Business and Stakeholder Relations;
Technology Industry;
United States;
Ukraine;
Russia;
Europe
Neeley, Tsedal, and Jeff Huizinga. "Nexus Market (B): After the Ultimatum." Harvard Business School Supplement 423-065, February 2023.
- December 2018 (Revised March 2019)
- Case
iyzico: Fundraising in Emerging Markets (A)
By: Marco Di Maggio and Gamze Yucaoglu
The case opens in 2016 as Barbaros Ozbugutu, co-founder and CEO of the Istanbul-based payment technology start-up iyzico, contemplates the offers the company received for its Series C round. The case then describes iyzico’s origins and provides a detailed overview of...
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Keywords:
Iyzico;
Fundraising;
Business Startups;
Venture Capital;
Emerging Markets;
Private Sector;
For-Profit Firms;
Management;
Information Technology;
Growth Management;
Corporate Entrepreneurship;
Negotiation Offer;
Decision Making;
Turkey
Di Maggio, Marco, and Gamze Yucaoglu. "iyzico: Fundraising in Emerging Markets (A)." Harvard Business School Case 219-064, December 2018. (Revised March 2019.)
- 01 May 2008
- Research & Ideas
The Marketing Challenges of the China Olympics
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business...
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- October 2009 (Revised March 2012)
- Case
Nettwerk: Digital Marketing in the Music Industry
By: John A. Deighton and Leora Kornfeld
How is music marketed in the digital era? Nettwerk Music Group built on its foundation as a social, grassroots marketer of music and artists and emerged as a leader in the Internet-enabled social media environment. For most of the past decade Nettwerk CEO Terry McBride...
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Keywords:
Music Entertainment;
Product Marketing;
Network Effects;
Sales;
Social and Collaborative Networks;
Online Technology;
Media and Broadcasting Industry;
Music Industry
Deighton, John A., and Leora Kornfeld. "Nettwerk: Digital Marketing in the Music Industry." Harvard Business School Case 510-055, October 2009. (Revised March 2012.) (request a courtesy copy.)
- March 2006
- Module Note
Exchange Rates and Global Markets
By: Mihir A. Desai and Kathleen Luchs
Describes the first module of the International Finance course at Harvard Business School. This introductory module focuses on the concepts and skills that students need throughout a course on international finance: a familiarity with exchange rates and associated...
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Keywords:
Asset Pricing;
Currency Exchange Rate;
Globalized Markets and Industries;
International Finance;
Teaching;
Innovation and Invention;
Education Industry
Desai, Mihir A., and Kathleen Luchs. "Exchange Rates and Global Markets." Harvard Business School Module Note 206-122, March 2006.
- December 1999 (Revised March 2002)
- Case
Hunter Business Group: TeamTBA
By: Das Narayandas and Elizabeth R. Caputo
The Hunter Business Group (HBG), a direct marketing consulting firm specializing in reorganizing the sales and marketing efforts of industrial firms, uses integrated customer contact technologies (including field sales, telephone, and mail) as a means of...
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Keywords:
Communication Technology;
Marketing Communications;
Marketing Reference Programs;
Marketing Strategy;
Market Participation;
Sales;
Value Creation;
Consulting Industry
Narayandas, Das, and Elizabeth R. Caputo. "Hunter Business Group: TeamTBA." Harvard Business School Case 500-030, December 1999. (Revised March 2002.)
- 2013
- Book
Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment
By: Anita Elberse
What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises, and the NFL—along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge...
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Keywords:
Entertainment;
Business;
Strategy;
Media;
Digital Technology;
Blockbuster;
Superstar;
Film;
Television;
Music;
Publishing;
Performing Arts;
Nightlife;
Risk and Uncertainty;
Information Technology;
Marketing Strategy;
Music Entertainment;
Success;
Sports;
Business Strategy;
Film Entertainment;
Television Entertainment;
Music Industry;
Fine Arts Industry;
Entertainment and Recreation Industry;
Publishing Industry
Elberse, Anita. Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment. New York: Henry Holt and Co., 2013.