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Show Results For
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All HBS Web
(353)
- People (1)
- News (36)
- Research (250)
- Multimedia (2)
- Faculty Publications (81)
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- 21 Feb 2017
- First Look
First Look at New Research: February 21
study of a sponsorship collaboration between a global financial institution (UBS) and a multi-site museum (Guggenheim) evaluates critical aspects of resource integration between the partners with implications for the theory and practice...
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Carmen Nobel
- 27 Aug 2013
- First Look
First Look: August 27
Journal of Economic Behavior & Organization Simplification and Saving By: Beshears, John, James J. Choi, David Laibson, and Brigitte C. Madrian Abstract—The daunting complexity of important financial decisions can lead to procrastination. We View Details
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Sean Silverthorne
- 08 May 2012
- First Look
First Look: May 8
clinical psychologists and journal editors, divide a continuous flow of judgments into subsets. College admissions interviewers, for instance, evaluate but a handful of applicants a day. We conjectured that in such situations, individuals...
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Carmen Nobel
- 13 Feb 2018
- First Look
New Research and Ideas, February 13, 2018
improve the care of patients with diabetes by contracting an app. They go through a rigorous evaluation of the FDA regulations, the existing market, and potential commercial competitors to try and identify a market opportunity. Since...
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Sean Silverthorne
- 03 Nov 2009
- First Look
First Look: Nov. 3
report a slowdown for the year's first semester. He knew that according to his management philosophy he should leave the primary decisions for the Gucci brand to Gucci's CEO. Yet, given the urgency of the situation, Polet wondered if it...
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Martha Lagace
- 24 Nov 2008
- Research & Ideas
Harvard Business School Discusses Future of the MBA
For the school that so boldly launched the MBA 100 years ago and went on to become the bluest of blue-chip brands in business education, it seemed only fitting that Harvard Business School should mark its centennial year by examining the...
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- 08 May 2007
- First Look
First Look: May 8, 2007
economic motives behind individual concerns for privacy. Recent theories of privacy demands in commercial contexts have assumed an economically aware and sophisticated consumer, capable of evaluating the indirect consequences of...
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Martha Lagace
- 03 Mar 2008
- First Look
First Look: March 4, 2008
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708429 MINI USA: Finding a New Advertising Agency (A) Harvard Business School Case 508-041 Selling an intangible like advertising services is a difficult task. The first step is to understand how View Details
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Martha Lagace
- 15 Sep 2009
- First Look
First Look: September 15
implications for the path of observable measures of technology adoption. We estimate our model using data on the diffusion of 15 technologies in 166 countries over the last two centuries. We evaluate the implications of our estimates for...
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Martha Lagace
- 23 Jan 2008
- First Look
First Look: January 23, 2008
employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to globalization. The process was difficult and complex. The globalization of toiletries...
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Martha Lagace
- 17 Oct 2017
- First Look
First Look at New Research and Ideas, October 17, 2017
typical startup roles to help you determine which one might be the best fit for you, 2) profiles of startup executives across many different functions who share their stories and describe their responsibilities, and 3) a methodology to identify and View Details
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Sean Silverthorne
- 03 Jan 2017
- First Look
January 3, 2017
to standardize their products and helped establish brand identities through consistent appearance. By 1938, food dyes had achieved such widespread use, and had raised such public concern, that the federal government amended the 1906 Pure...
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Carmen Nobel
- 12 Jul 2016
- First Look
July 12, 2016
lecture courses as MOOCs. While the future role of MOOCs in higher education remained a topic of public debate, edX needed to answer concrete managerial and strategic questions. For example, what should edX's scope be? Should edX try to develop a consumer View Details
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Sean Silverthorne
- 03 Oct 2017
- First Look
First Look at Research and Ideas, October 3, 2017
Charles C.Y. Wang Abstract—Relative TSR (rTSR) is increasingly used by market participants to judge and incentivize managerial performance. We evaluate the efficacy, reasons, and implications of firms' benchmarks in rTSR-based contracts....
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by Sean Silverthorne
- 21 Mar 2016
- HBS Case
Can Customer Reviews Be 'Managed?'
They spend much more time paying attention to reviews of other people like them and trying to understand and gauge in an unbiased fashion what the real quality is of these products and services, particularly those in which you can’t View Details
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
forthcoming World Happiness Report Happiness and Prosocial Behavior: An Evaluation of the Evidence By: Aknin, Lara B., A.V. Whillans, Michael I. Norton, and Elizabeth W. Dunn Abstract— Humans are an extremely prosocial species. Compared...
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Dina Gerdeman
- 20 Feb 2008
- First Look
First Look: February 20, 2008
information about how to switch to export crops, makes in-kind loans for the purchase of the agricultural inputs, and provides marketing services by facilitating the transaction with exporters. The experimental evaluation design randomly...
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Martha Lagace
- 15 Jan 2013
- First Look
First Look: January 15
Boston program and planning for its fourth class at the home office. The case should enable students to identify emerging challenges, evaluate Rock Health's funding model, debate the effectiveness of its incubation service, and assess its...
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Sean Silverthorne
- 12 Sep 2006
- First Look
First Look: September 12, 2006
brand strategies. They looked to emerging international markets to fuel growth and broaden their portfolios of alternate beverages like tea, juice, sports drinks, energy drinks, and bottled water. Coca-Cola and Pepsi-Cola had vied for the...
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Sean Silverthorne
- 11 Sep 2012
- First Look
First Look: September 11
must evaluate what is and what isn't working. Purchase this case:http://hbr.org/search/913521-PDF-ENG Foro Energy (A) Joseph B. Lassiter, William A. Sahlman, and James McQuadeHarvard Business School Case 812-136 Foro Energy developed...
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Sean Silverthorne