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Show Results For
-
All HBS Web
(8,896)
- People (16)
- News (1,748)
- Research (5,057)
- Events (40)
- Multimedia (76)
- Faculty Publications (3,601)
- February 2007 (Revised May 2008)
- Supplement
Bancaja: Developing Customer Intelligence (B)
In 1996, CEO Fernando Garcia Checa wanted to make customer analytics a part of Bancaja's new strategy. Bancaja, a savings bank based in Valencia, Spain, was expanding and wanted to exploit customer information to increase commercial effectiveness. At the same time, it...
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Keywords:
Customer Relationship Management;
Credit Cards;
Analytics and Data Science;
Knowledge Use and Leverage;
Marketing Strategy;
Banking Industry;
Spain
Martinez-Jerez, Francisco de Asis, and Katherine Miller. "Bancaja: Developing Customer Intelligence (B)." Harvard Business School Supplement 107-066, February 2007. (Revised May 2008.)
- TeachingInterests
Making Corporate Boards More Effective
By: Suraj Srinivasan
While a corporate board may have broadly defined legal duties, its role in evaluating management, providing strategic oversight, and dealing with the complexity of today's regulatory environment has never been more tested—or more critically dependent on effective...
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- June 1975
- Case
Marsh & McLennan (B)
Presents the results of a computer simulation of aircraft hull insurance. Discussion will focus on the interpretation of the results described. Designed to be handed out in class. Rewrite of an earlier supplement by P. Vatter.
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Jackson, Barbara B. "Marsh & McLennan (B)." Harvard Business School Case 175-290, June 1975.
- July 1989 (Revised August 1993)
- Supplement
Kanthal (B)
By: Robert S. Kaplan
Describes actions taken by senior management of Kanthal after seeing the results of the newly installed account management system. Designed as a class handout. A rewritten version of an earlier case by the same author.
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Kaplan, Robert S. "Kanthal (B)." Harvard Business School Supplement 190-003, July 1989. (Revised August 1993.)
- March–April 2019
- Article
Operational Transparency: Make Your Processes Visible to Customers and Your Customers Visible to Employees
By: Ryan W. Buell
Conventional wisdom holds that the more contact an operation has with its customers, the less efficiently it will run. But when customers are partitioned away from the operation, they are less likely to fully understand and appreciate the work going on behind the...
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Keywords:
Operational Transparency;
Customers;
Services;
Operations;
Customer Focus and Relationships;
Employees;
Customer Satisfaction;
Behavior;
Service Industry
Buell, Ryan W. "Operational Transparency: Make Your Processes Visible to Customers and Your Customers Visible to Employees." R1902H. Harvard Business Review 97, no. 4 (March–April 2019): 102–113.
- Web
Admissions - MBA
through the Recommendations section of the MBA application. Visit Campus Our vibrant residential campus is designed to develop skills and build relationships to last a lifetime. Connect With Us Join our...
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- July 1993 (Revised September 1995)
- Supplement
Block 16: Environmental Groups' Perspectives
By: Malcolm S. Salter and Susan E.A. Hall
Supplements Block 16: Conoco's Green Oil Strategy (A). Provides the environmental groups' perspective on Conoco's Ecuadorian strategy. Designed to be distributed to students who will be playing the role of Ecuadorian environmentalists.
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Keywords:
Resource Allocation;
Marketing Strategy;
Natural Environment;
Environmental Sustainability;
Perspective;
Corporate Strategy
Salter, Malcolm S., and Susan E.A. Hall. "Block 16: Environmental Groups' Perspectives." Harvard Business School Supplement 394-004, July 1993. (Revised September 1995.)
- September 2005 (Revised May 2006)
- Case
iMergent (A)
iMergent's core business consists of proprietary virtual storefront software aimed at small businesses and entrepreneurs. For idea-rich entrepreneurs who lack technological skills, iMergent provides an all-inclusive program that covers all needs from order processing...
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Bradshaw, Mark T. "iMergent (A)." Harvard Business School Case 106-030, September 2005. (Revised May 2006.)
- 24–26 Aug 2016
- Reunion
HBS Executive Education Global Alumni Leadership Summit
This special two-day summit is designed exclusively for members of our HBS alumni community. We hope that you will take part in the global conversation, and look forward to welcoming you back on campus for the celebration.
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- September 2020
- Teaching Note
Miami's Tech Future (A): Twenty-first Century Changes and Challenges
By: Rosabeth Moss Kanter and Joyce J. Kim
In the decade starting in 2000, a new mayor focused on infrastructure and leadership from a foundation investing in arts and culture helped the Miami region transform and attract younger people to a newly vibrant central city and arts district. In 2011, the Knight...
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- December 2016
- Case
thredUP: Think Secondhand First
By: Thomas Eisenmann, Allison Ciechanover and Jeff Huizinga
In the fall of 2016, the management team at thredUP, the largest U.S. online retailer of second hand clothing, is deciding whether to expand into international markets. Over the past 12 months the 7-year-old startup, which had raised over $130 million in venture...
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Keywords:
Scaling Start-ups;
International Expansion;
Online Consignment;
Apparel;
Internet and the Web;
Expansion;
Entrepreneurship;
Global Strategy;
Business Startups;
E-commerce;
Apparel and Accessories Industry;
Retail Industry;
San Francisco
Eisenmann, Thomas, Allison Ciechanover, and Jeff Huizinga. "thredUP: Think Secondhand First." Harvard Business School Case 817-083, December 2016.
- May 1999 (Revised March 2008)
- Case
Husky Injection Molding Systems
By: Jan W. Rivkin
Husky, a Canadian maker of injection molding systems, has established an enviable position in the market for plastics processing equipment. The company builds the highest performance systems in the business and charges a hefty premium for them. Husky is enjoying robust...
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Keywords:
Market Entry and Exit;
Rank and Position;
Competition;
Expansion;
Industrial Products Industry;
Canada
Rivkin, Jan W. "Husky Injection Molding Systems." Harvard Business School Case 799-157, May 1999. (Revised March 2008.)
Reza R. Satchu
Reza Satchu is a Senior Lecturer in the Entrepreneurship Management Unit at the Harvard Business School where he teaches The Entrepreneurial Manager and The Founder Mindset. He is also the Founder, Managing Partner and majority shareholder of Alignvest Management... View Details
- Research Summary
Overview
By: Feng Zhu
Professor Zhu’s research focuses on the design of platform business models and its impact on platform performance. Platforms have become central to our economy. A platform is a product or service that enables two or more customer groups to interact. For example,...
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- 2014
- Other Teaching and Training Material
Marketing Reading: Segmentation and Targeting
By: Sunil Gupta
This Reading introduces two of the integral parts of any marketing strategy: segmentation and targeting. It covers, first, all of the methods, techniques, and variables with which a business first uncovers the full range of its potential customers and then...
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Keywords:
Behavioral Segmentation;
Conjoint Analysis;
Demographic Segmentation;
Geographic Segmentation;
Market Opportunities;
Market Segmentation;
Marketing;
Marketing Strategy;
Psychographic Segmentation;
Unethical Marketing Practices;
United States
Gupta, Sunil. "Marketing Reading: Segmentation and Targeting." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8219, 2014.
- August 2010
- Case
Flash Memory, Inc.
By: William E. Fruhan and Craig Stephenson
The CFO of Flash Memory, Inc. prepares the company's investing and financing plans for the next three years. Flash Memory is a small firm that specializes in the design and manufacture of solid state drives (SSDs) and memory modules for the computer and electronics...
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Keywords:
Forecasting;
Financial Management;
Cash Flow;
Forecasting and Prediction;
Capital Budgeting;
Computer Industry;
Electronics Industry;
United States
Fruhan, William E., and Craig Stephenson. "Flash Memory, Inc." Harvard Business School Brief Case 104-230, August 2010.
- 14 Feb 2008
- News
Harvard Business School Sets Out Centennial Activities
- Research Summary
Overview
By: Frank Nagle
Professor Nagle studies how competitors can collaborate on the creation of core technologies, while still competing on the products and services built on top of them. His research falls into the broader categories of the futures of work, the economics of IT, and...
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- July 2010
- Technical Note
Note on the Banking Industry
By: Clayton S. Rose and Scott Waggoner
This note provides an overview of the structure and function of the banking industry, with a primary focus on the U.S. It was designed to support the HBS MBA course "Managing the Financial Firm."
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Keywords:
Banks and Banking;
Business or Company Management;
Industry Structures;
Banking Industry;
United States
Rose, Clayton S., and Scott Waggoner. "Note on the Banking Industry." Harvard Business School Technical Note 311-011, July 2010.
- June 2008
- Supplement
Kit Hinrichs at Pentagram (B)
By: Linda A. Hill and Emily Stecker
This case focuses on Kit Hindrichs, a 65 year-old partner at Pentagram, a privately-owned multidisciplinary design firm. One of the world's most prestigious design firms, Pentagram was founded by five designers from different disciplines in London in the 1970s. By...
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Keywords:
Business Offices;
Design;
Managerial Roles;
Private Ownership;
Business and Shareholder Relations;
Partners and Partnerships;
Equality and Inequality;
London;
San Francisco;
New York (state, US)
Hill, Linda A., and Emily Stecker. "Kit Hinrichs at Pentagram (B)." Harvard Business School Supplement 408-128, June 2008.