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Show Results For
-
All HBS Web
(2,619)
- People (5)
- News (577)
- Research (1,491)
- Events (17)
- Multimedia (31)
- Faculty Publications (1,138)
- June 2018 (Revised April 2021)
- Supplement
Valuing Snap After the IPO Quiet Period
By: Benjamin C. Esty, Marco Di Maggio and Greg Saldutte
Keywords:
Sell-side Analysts;
Underwriters;
Investment Banking;
Social Network;
Discounted Cash Flow;
Cost Of Capital;
Conflicts Of Interest;
Corporate Governance;
Advertising;
Quiet Period;
Business Startups;
Digital Marketing;
Initial Public Offering;
Information Infrastructure;
Valuation;
Venture Capital;
Forecasting and Prediction;
Social Media;
United States;
California
- June 2018
- Supplement
Valuing Snap After the IPO Quiet Period (B)
By: Marco Di Maggio and Benjamin C. Esty
Analyzes Snap’s value and analyst recommendations following the events described in the (A) case.
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Keywords:
Sell-side Analysts;
Underwriters;
Investment Banking;
Social Network;
Discounted Cash Flow;
Cost Of Capital;
Conflicts Of Interest;
Corporate Governance;
Advertising;
Quiet Period;
Business Startups;
Digital Marketing;
Initial Public Offering;
Information Infrastructure;
Valuation;
Venture Capital;
Forecasting and Prediction;
Social Media;
Advertising Industry;
Entertainment and Recreation Industry;
Web Services Industry;
United States;
California
Di Maggio, Marco, and Benjamin C. Esty. "Valuing Snap After the IPO Quiet Period (B)." Harvard Business School Supplement 218-096, June 2018.
- 23 Jan 2007
- First Look
First Look: January 23, 2007
these periods of uncertainty as motivation to innovate, taking digital technology into new territory. Pixar Studios, MSNBC, the Xbox, and the phenomena of "infotainment" all arose from the ashes of...
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Keywords:
Martha Lagace
- 12 Apr 2016
- First Look
April 12, 2016
abundance is allowing our species to develop, distribute, and profit from innovation in nearly every corner of civilization. Now key elements of the modern world such as the speed and connectedness of digital communication, the dynamic...
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Keywords:
Sean Silverthorne
- August 2009 (Revised August 2010)
- Case
Slanket: Responding to Snuggie's Market Entry
By: John A. Deighton and Leora Kornfeld
How does a pioneer in a new product category deal with the runaway success of a follower? Can search engine marketing and social media help? In 2008 Slanket CEO, Gary Clegg, found that his product, a blanket with sleeves, had been eclipsed by The Snuggie, another...
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Keywords:
Digital Marketing;
Brands and Branding;
Product Launch;
Market Entry and Exit;
Social and Collaborative Networks;
Internet and the Web
Deighton, John A., and Leora Kornfeld. "Slanket: Responding to Snuggie's Market Entry." Harvard Business School Case 510-034, August 2009. (Revised August 2010.)
- 01 Jun 2020
- News
Effective Communication in the Age of Zoom
changed the way we work. But according to Rachel Greenwald (MBA 1993), some of the core tenets of interpersonal communication that were important in the office remain just as important in our new digital workspaces—we just need to adjust...
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Keywords:
Zoom
- October 2021 (Revised March 2022)
- Supplement
PittaRosso: Artificial Intelligence-Driven Pricing and Promotion
By: Ayelet Israeli and Fabrizio Fantini
PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them to implement changes that would affect both the top of funnel and bottom of funnel activities for the company: once...
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Keywords:
Artificial Intelligence;
Pricing;
Pricing Algorithm;
Pricing Decisions;
Pricing Strategy;
Pricing Structure;
Promotion;
Promotions;
Online Marketing;
Data-driven Decision-making;
Data-driven Management;
Retail;
Retail Analytics;
Price;
Advertising Campaigns;
Analytics and Data Science;
Analysis;
Digital Marketing;
Budgets and Budgeting;
Marketing Strategy;
Marketing;
Transformation;
Decision Making;
Retail Industry;
Italy
- Web
A Marketing Revolution - The Art of American Advertising
revolution after the Civil War and played an integral role in promoting mass-produced goods, one of the foundations of the modern economy. Drawing upon new printing technologies and increasingly sophisticated marketing strategies,...
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- 01 Dec 2017
- News
The Robots Are Coming to Save Your Job
Sawyer is one of two bots that Rethink Robotics has developed for the small-business market. (courtesy of Rethink Robotics) You can tell Rethink Robotics’ products by their faces: A small, white digital screen with two expressive eyes....
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Keywords:
Dan Morrell
- Web
Visionary, Innovator, Educator - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
new and adventurous attitude on the part of the business community." 67 In 1987, Doriot died at the age of 87. From an era of conservative investment and large corporations, the patient visionary and calculated risk taker paved the way for groundbreaking View Details
- 01 Apr 1996
- News
Wake-Up Call: Farewell to the American Dream?
flexible, fragmented, and intensely competitive environment. To me, belief in a new frontier of digital prosperity is an act of faith that underscores how much denial exists in America today. You seem to see competitiveness as a threat to...
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- Web
Supplemental Financial Information - Annual Report 2016
Although HBS characterizes its publishing, digital learning, and executive program costs as operating expenses, they would in large part be considered as cost of goods sold in a profit-seeking enterprise. Expenses charged to HBP, HBX, and...
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- Web
Annual Report 2019 - Annual Report 2019
sales, podcasts, and webinars and other learning programs. Chief Information Officer Ron Chandler, with extensive experience in IT leadership, technology design, and management both in academia and in professional and financial services...
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- 01 Dec 1996
- News
Laurel without Hardy? A Lesson for Business
less, attractive. Hardware and software are complements. So are hot dogs and mustard, cars and car loans, cable television and TV Guide, the Internet and high-capacity digital phone lines, catalogues and overnight delivery services - even...
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- Web
Preface - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections
stylistic diversity. The publication provides introductory text, detailed descriptive information about seventy prints from the collection, an artist index, and a bibliography for further study. New technology has made it possible to now...
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- 07 Jun 2016
- First Look
June 7, 2016
collaborative projects, most of which focused on software, were not supportive of the hypothesis. We argue that these contradictory results arise because digital technologies make possible new modes of...
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Keywords:
Sean Silverthorne
- 2011
- Working Paper
Quantity vs. Quality: Exclusion by Platforms with Network Effects
By: Andrei Hagiu
This paper provides a simple model of platforms with direct network effects, in which users value not just the quantity (i.e., number) of other users who join, but also their average quality in some dimension. A monopoly platform is more likely to exclude low-quality...
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Keywords:
Multi-sided Platforms;
Exclusion;
Quality And Quantity;
Cost;
Governing Rules, Regulations, and Reforms;
Network Effects;
Market Participation;
Digital Platforms;
Monopoly;
Quality;
Motivation and Incentives;
Strategy
Hagiu, Andrei. "Quantity vs. Quality: Exclusion by Platforms with Network Effects." Harvard Business School Working Paper, No. 11-125, May 2011.
- 15 Feb 2022
- Blog Post
Health Is Wealth | The Path To Creating A Venture
Rachel Sanders (MBA 2017) started her professional career working in healthcare focused investment banking. After spending four years working at Raymond James focused on middle market transactions, M&A, and the intersection of View Details
- August 2022
- Case
SuperRare: Turning an NFT Marketplace into a DAO
By: Jeffrey J. Bussgang, Scott Duke Kominers and Amy Klopfenstein
In June 2021, John Crain and Jonathan Perkins, the founders of SuperRare, a marketplace for non-fungible tokens (NFTs), contemplate whether to transform their company into a decentralized autonomous organization (DAO). Crain and Perkins founded SuperRare in 2018 to...
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Keywords:
NFTs;
Crypto Economy;
Alternative Assets;
DAOs;
Arts;
Governance;
Governance Controls;
Governing Rules, Regulations, and Reforms;
Information Technology;
Technology Adoption;
Internet and the Web;
Digital Platforms;
Innovation and Invention;
Technological Innovation;
Disruptive Innovation;
Finance;
Currency;
Investment;
Markets;
Auctions;
Bids and Bidding;
Demand and Consumers;
Network Effects;
Market Design;
Market Transactions;
Market Timing;
Web Services Industry;
North and Central America;
United States
Bussgang, Jeffrey J., Scott Duke Kominers, and Amy Klopfenstein. "SuperRare: Turning an NFT Marketplace into a DAO." Harvard Business School Case 823-027, August 2022.
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
Platforms Thrive and Others Don’t By: Zhu, Feng, and Marco Iansiti Abstract— In the digital economy, scale is no guarantee of continued success. After all, the same factors that help an online platform expand quickly—such as the low cost...
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Keywords:
Dina Gerdeman