General Strategy - Publications - Faculty & Research

01 Jun 2013
News

Lesson Plans

ISSUE FOCUS: EDUCATION INNOVATION Stacey Childress (MBA 2000) Deputy Director of Education, Next Generation Learning, Bill & Melinda Gates Foundation, Seattle, Washington Illustrations by Peter Hoey TAILORED TEACHING "One of our anchors... View Details

Keywords: Educational Support Services; Educational Services; Elementary and Secondary Schools; Educational Services

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Creating Brand Value - Course Catalog

in value created through brands in the consumer and retail space. It is appropriate for: Marketing professionals charged with creating, nurturing, and managing brand value; Entrepreneurs looking to create their own brands in the consumer/retail space; Consumer/retail... View Details

01 Sep 2003
News

The Levitt Brand

international renown with the landmark article ‘Marketing Myopia.’” That Harvard Business Review article (published again in a 1975 HBR “classic” version) posed the famous question that has been pondered by generations of students and... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

04 Dec 2019
News

Skydeck Live: The Case for Funding Female Founders

financing now, this is the second fund. You closed the first one in 2013, launched the second in 2017, and you started with seed funding. And that seems to reflect this kind of movement up the ladder that you've seen generally in the... View Details

25 Sep 2017
Research & Ideas

Why Politics is Failing America, and What Business Can Do To Help

Source: Delpixart There’s a general consensus that Washington is “broken.” But the reason politics doesn’t seem to deliver for citizens anymore may not involve who’s in the White House, which party controls Congress, or even any inherent... View Details

Keywords: by Christina Pazzanese, Harvard Gazette

06 Apr 2023
Blog Post

Circularity in Denmark

materials and physical space. As we traversed Denmark in the first of our two-week immersive field course (which would later take us to the Netherlands), we were lucky to meet several organizations that are turning to circular economy View Details

16 May 2011
Research & Ideas

What Loyalty? High-End Customers are First to Flee

service-level strategy better than one that varies by market? There is something to be said for and against both approaches. While there are certainly cost benefits to service standardization (Buell cites McDonald's as an example), the... View Details

Keywords: by Julia Hanna

10 Apr 2007
First Look

First Look: April 10, 2007

School Case 207-084 Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group... View Details

Keywords: Martha Lagace

24 Mar 2017
News

Alumni New Venture Competition Finalists Named

and prepared meals designed just for kids. Alumnus: David Parker, MBA 2009 Region: Northeastern US/New York Pluma: Pluma is a mobile professional development and executive coaching platform for a new generation of leaders. Alumna:... View Details

12 Nov 2019
News

Seismic Shift

diversity at the executive and board levels, and changing the conversation by going beyond simply filling a pipeline with diverse applicants. Instead, Culture Shift is creating an ecosystem of people who have the power to make real change. ** Tyson Clark (MBA 2009),... View Details

Keywords: Maureen Harmon

Profile

Funa Maduka

"where I can drill down into strategy or general management." In the long run, "I'm definitely going into the public sector, either nonprofit or government." View Details

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Site Credits - The Art of American Advertising

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA... View Details

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Harvard Business School and Polaroid - Edwin H. Land & Polaroid | Harvard Business School

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA... View Details

07 Oct 2008
First Look

First Look: October 7, 2008

interests of general voters. By collecting news and combining it with entertainment, media are able to inform passive voters on politically relevant issues. To show the impact this information has on legislative outcomes, we document the... View Details

Keywords: Martha Lagace

01 Dec 2019
News

Alumni and Faculty Books for December 2019

Self-published The Speculator’s Mosaic is a speculative investment book that details the hard-earned wisdom accumulated during five decades of speculation and portfolio management. Culled from a lifetime of successes—and failures—the book offers a detailed suite of... View Details

19 Jul 2016
First Look

July 19, 2016

components. In essence, a small number of components generate a large proportion of system costs. However, we find major differences in the potential benefits available from refactoring these systems, related to their differing designs.... View Details

Keywords: Sean Silverthorne

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South Asia - Global Activities 2021

are family owned, Indian corporations, and Indian divisions of international corporations—new insights and strategies that help them take advantage of the opportunities and overcome the challenges they might encounter as leaders. “In... View Details

17 Dec 2020
Research & Ideas

The 10 Most Popular Stories of 2020

Neeley about the search for a coronavirus vaccine, how racism at the workplace holds back America’s progress, and his own upbringing just one generation from slavery. How the Coronavirus Is Already Rewriting the Future of Business In... View Details

Keywords: by Dina Gerdeman

02 May 2017
First Look

First Look at New Research: May 2, 2017

predictably difficult situations need to understand that human judgment is still one of the most important tools. Company leaders need to offer better employee training on all these points. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52591 April... View Details

Keywords: Carmen Nobel

01 Oct 1998
News

New Releases

of thinking about complex choices. They suggest that the decision-maker start by probing his or her objectives (including interests, fears, and aspirations) and use these reflections to help generate creative alternatives for evaluation.... View Details

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