Publications

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Aldrich Hall | About

of this support the School created the Class of 1971 Courtyard which includes a wall inscribed with the words “Excellence, Integrity, Leadership” and lists the leadership donors Steven B. Belkin, Michael Porter, Joseph J. O’Donnell. Other... View Details

November 2016 (Revised February 2017)
Case

CVS Health: Redefining the Value Proposition

By: Michael E. Porter, Jorge Ramirez-Vallejo and Alexandra Houghtalin

This case explores how a company can use shared value as a lens to think about competition and strategy choices in a challenging and evolving industry. The case takes a historical look at the structure of the retail pharmacy industry and the changing nature of rivalry... View Details

Keywords: Shared Value; Pharmacy; Health Care; Strategy; Competitive Strategy; Retail Industry; Pharmaceutical Industry; United States

April 2008
Article

Can You Say What Your Strategy Is?

By: David J. Collis and Michael G. Rukstad

Keywords: Strategy

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August 2012 (Revised July 2017)
Case

Netflix: Valuing a New Business Model

By: Francois Brochet, Suraj Srinivasan and Michael Norris

In autumn 2011, Netflix was working to right the ship after publicly stumbling through a price hike and strategic shift and then retreat. The company was changing its business model to focus on streaming video service rather than the DVDs by mail that had brought the... View Details

Keywords: Performance Measurement; Online Business; Asset Recognition; Accounting; Performance Evaluation; Online Technology; Motion Pictures and Video Industry; United States; Canada; Latin America; West Indies

August 2021 (Revised October 2024)
Case

Allbirds: Decarbonizing Fashion

By: Michael W. Toffel, Kenneth P. Pucker and Eren Kuzucu

The Allbirds: Decarbonizing Fashion (A) case introduces Allbirds as a footwear startup not only focused on simple design, comfort, and sustainable natural materials but on decarbonizing the wider fashion industry. Background material highlights the growing... View Details

Keywords: Decarbonization; Climate Impact; Environmental Strategy; Innovation; Product Design; Supply Chain Management; Innovation Strategy; Innovation and Management; Product Development; Climate Change; Environmental Management; Environmental Sustainability; Apparel and Accessories Industry; Fashion Industry; United States; California

18 Jan 2016
Research & Ideas

Hazard Warning: The Unacceptable Cost of Toxic Workers

incidents amounted to about 5 percent of the pool of workers studied over the three-year period. “If I was [studying] paper clip stealing and all that, then it should probably be 75 percent,” Minor says. Minor’s co-author, Michael... View Details

Keywords: by Roberta Holland

31 Jul 2023
News

Striving for Imperfection

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Since he left HBS in 1990, Charles Conn (MBA 1990) has built a full and varied portfolio career. Early on, he was a partner at McKinsey and then a tech executive, founding Ticketmaster-Citysearch. Today,... View Details

Keywords: Management of Companies and Enterprises; Management

31 Oct 2023
News

Securing a Resilient Future for Senegal

Sijh Diagne (photo by Michael Bucher) In March 2020, Sijh Diagne (MBA 2017) was asked to serve as an advisor to Senegal’s minister of economy, planning, and cooperation. He was charged with leading the country’s private-sector development; but just as became the case... View Details

18 Dec 2012
First Look

First Look: December 18

one side of the market, the incumbent always invests (weakly) more in first-party content relative to the case in which it is a monopolist. Bolstering and Restoring Feelings of Competence via the IKEA Effect Authors:Mochon, Daniel, View Details

Keywords: Carmen Nobel

01 Mar 2024
News

The War Within

When the full-scale Russian invasion of Ukraine began in February 2022, Nataliia Zhyliak’s world was upended in a matter of days. At the time, Zhyliak, a psychologist in the western Ukrainian city of Kamianets-Podilskyi, was working at an education and rehabilitation... View Details

Keywords: Janelle Nanos; illustration by Daniel Bejar

October 17, 2022
Article

Relational Diversity in Social Portfolios Predicts Well-Being

By: Hanne K. Collins, Serena F. Hagerty, Jordi Quoidbach, Michael I. Norton and Alison Wood Brooks

We document a link between the relational diversity of one’s social portfolio—the richness and evenness of relationship types across one’s social interactions—and well-being. Across four distinct samples, respondents from the United States who completed a preregistered... View Details

Keywords: Social Interaction; Social Engagement; Well-being; Happiness; Social and Collaborative Networks; Family and Family Relationships

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April 2019
Article

Rituals and Nuptials: The Emotional and Relational Consequences of Relationship Rituals

By: Ximena Garcia-Rada, Ovul Sezer and Michael I. Norton

Four studies reveal the benefits of relationship rituals: couples with relationship rituals report more positive emotions and greater relationship satisfaction and commitment than those without them. We show that rituals are crucial for understanding consumption... View Details

Keywords: Rituals; Relationship Satisfaction; Relationships; Satisfaction; Spending; Behavior; Perception; Emotions

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11 Aug 2008
Research & Ideas

Strategy Execution and the Balanced Scorecard

financial strategy. If the company does not have a distinctive brand or market presence, a focus on identifying an attractive customer segment, such as through Harvard University professor Michael Porter's positioning framework, W. Chan... View Details

Keywords: by Martha Lagace

Article

How Much (More) Should CEOs Make? A Universal Desire for More Equal Pay

By: Sorapop Kiatpongsan and Michael I. Norton

Do people from different countries and different backgrounds have similar preferences for how much more the rich should earn than the poor? Using survey data from 40 countries (N = 55,238), we compare respondents' estimates of the wages of people in different... View Details

Keywords: Inequality; Justice; Wage; Cross-cultural; Wages; Equality and Inequality; Fairness; Income; Employees; Management Teams; Cross-Cultural and Cross-Border Issues

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April 2008
Case

TerraCog Global Positioning Systems: Conflict and Communication on Project Aerial

By: Michael Beer and Sunru Yong

TerraCog, a successful privately held high-tech firm that develops GPS (global positioning system) and similar products for consumer markets, has recently been caught off-guard by a competitor's new product that makes novel use of satellite imagery. When TerraCog... View Details

Keywords: Organizational Behavior; Meetings; Decision Making; Group Dynamics; Human Resource Management; Conflict; Information Technology; Leadership; Conflict Management; Competition; Groups and Teams; Organizational Culture; Human Resources; Communication; Decision Choices and Conditions; Crisis Management; Technology Industry

26 Oct 2022
News

HBS Announces 2022-2023 Cohort of Executive Fellows

Web

Presentations - Institute For Strategy And Competitiveness

bypass graft (CABG) surgery at two U.S. hospitals, Intermountain and Baylor Heart, and Narayana Health (NH), in India. All three hospitals use modern... January 2020 Value-Based Health Care Delivery: Systems Integration and Growth by Professor View Details

April 2014 (Revised June 2015)
Case

Making stickK Stick: The Business of Behavioral Economics

By: Leslie John, Michael Norton and Michael Norris

Email mking@hbs.edu for a courtesy copy.

stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States