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- Faculty Publications (71)
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- All HBS Web (311)
- Faculty Publications (71)
- 23 Nov 2010
- First Look
First Look: November 23
Abstract Because the market for online advertising is both new and fast-changing, participants experiment with all manner of variations. Should an advertiser's payment reflect the number of times an ad was shown, the number of times it... View Details
Keywords: Sean Silverthorne
- Web
Field Course: Life Sciences Venture Creation - Course Catalog
bring them, and how to do you build this out in a rational manner that investors will believe; building a business plan; developing budgets and milestones; intellectual property considerations and licensing/creation. When, and How, to... View Details
- 01 Mar 2023
- News
The Exchange: Micro Management
practice-first project. One of our principal motivations is to develop a set of loan products that will not only help people grow their livelihoods but also to do so in a manner that is profitable and therefore scalable. Roth: The second... View Details
- 01 Sep 2008
- News
Reality to News Biz: Drop Dead
All manner of publications are on a similar trajectory. And going “all-in online” has peculiar cultural drawbacks. I’ve never worked at a magazine or newspaper where print writers gleefully did stories for their Web site. Why bust your... View Details
- Web
Terms of Use - HBS Online
Harvard Business School Online reserves the right to remove Prohibited Content of which it becomes aware, but is under no obligation to do so. In addition, you agree not to (a) use any of the Services in any manner intended to damage,... View Details
- 21 May 2007
- Research & Ideas
Fixing the Marketing-CEO Disconnect
problem is that these managers don't know what metrics to measure or how to interpret the results. They may collect all manner of plausible marketing-performance metrics, from customer satisfaction to retention, but if these can't be... View Details
Keywords: by Sean Silverthorne
- 07 Sep 2021
- News
Skydeck Voices: For My Next Act
about how do you get a monopoly to behave in a manner that treats its customers with respect, that drives efficiency and innovation as it would if it was competing for its business and for its life. If you'd asked me would I want to do... View Details
- 06 Oct 2011
- What Do You Think?
How Will the ‘Moneyball Generation’ Influence Management?
predictors of future performance? The fascination with analytics is understandable. How better can one achieve competitive advantage in a manner that is hard to replicate? But clearly there is a long way to go to enable managers to... View Details
Keywords: by James Heskett
- 06 Dec 2004
- What Do You Think?
Why Do Managers Fail to Act on Their Predictions?
predictable surprise. Important trends are identified as part of nearly every strategic planning exercise. But the effort to address them too often stops there. If the ability to act in a timely manner distinguishes better performers from... View Details
Keywords: by James Heskett
- 25 Feb 2008
- Sharpening Your Skills
Sharpening Your Skills: Starting a Business
things in the manner that is widely accepted and to adhering to industry norms and culture. What Legal Mistakes Should I Watch Out For In Starting A New Company? Top Ten Legal Mistakes Made by Entrepreneurs The life of a startup can be... View Details
- 14 Feb 2017
- Blog Post
Why I Love My Job: Leticia Tavares On Marriott's Management Acceleration Program
Thanksgiving!Last, but not certainly not least, meeting Mr. J.W. Marriott, Jr. is an experience that I will never forget! In our brief discussion, he told me that learning operations from the ground up is invaluable for my development, noting that he started out in the... View Details
- 23 Jul 2012
- Research & Ideas
Book Excerpt: ‘Talk, Inc.’
developments in this area that qualify as being particularly innovative? Our research consisted chiefly of interviews with communication professionals at all manner of organizations—large and small, blue-chip and start-up, for-profit and... View Details
Keywords: Re: Boris Groysberg
- 01 Mar 2008
- News
Reimagining China and India
of China and India, not just financial markets and industry structure? Entrepreneurship in India and China is not just about taking companies public. It is also about finding ways around all manner of constraints, many of which originate... View Details
- 01 Mar 2009
- News
Damon Silvers
to restructure home mortgages in a manner homeowners can afford is at the heart of our financial crisis. We have paid a terrible price for not addressing the foreclosure crisis at its inception, but it is never too late to start. How can... View Details
- Web
CFO Letter - Annual Report 2017
Building Debt Outstanding IN MILLIONS FY 17 FY 16 FY 15 FY 14 FY 13 $ 64 71 78 85 91 Total operating expenses at HBS came in nearly 4 percent under budget in fiscal 2017. At both the faculty and staff levels, we continued to operate in as lean a View Details
- 03 Dec 2008
- What Do You Think?
Can Housing and Credit be “Nudged” Back to Health?
refinancing. These recommendations fall at the intersection of financial and social engineering. They raise the question of whether housing and credit can be "nudged" back to health in this manner or whether there is some better... View Details
Keywords: by Jim Heskett
- Profile
Adam Kanner
modeled his concept on the travel and hospitality industries which employed dynamic pricing and relied on successful outlets like Priceline, Expedia and others to sell airline seats and hotel rooms in a manner that was not disruptive to... View Details
- 13 Aug 2020
- Research & Ideas
6 Ways to Support COVID-Weary Employees
not necessarily an aggressive response. Yet it requires a response informed by a concern with public health combined with compassion for the victims. As women tend to lead in a more participative manner than men, they may leave more room... View Details
Keywords: by Dina Gerdeman
- 03 Apr 2012
- First Look
First Look: April 3
regard to their preferences. Assignment was done in a manner where sorted and unsorted groups had identical distributions of raw problem-solving ability. We find a remarkably large effect of institutional preference-based sorting on the... View Details
Keywords: Carmen Nobel
- 26 Apr 2010
- Research & Ideas
When Other Companies Compete Like Crazy, Dare to Be Different
after category, achieved their success simply by figuring out a way to be radically and dramatically different from the rest of the crowd. The idea in the book is not only to celebrate these mavericks; it is to deconstruct and demystify what they've accomplished in a... View Details
Keywords: by Sarah Jane Gilbert