Filter Results
:
(13,861)
Show Results For
-
All HBS Web
(13,861)
- People (57)
- News (2,201)
- Research (9,158)
- Events (19)
- Multimedia (360)
- Faculty Publications (7,508)
Show Results For
-
All HBS Web
(13,861)
- People (57)
- News (2,201)
- Research (9,158)
- Events (19)
- Multimedia (360)
- Faculty Publications (7,508)
- 1987
- Book
Business Policy: Text and Cases
By: C. Roland Christensen, Kenneth R. Andrews, Joseph L. Bower, Richard G. Hamermesh and Michael E. Porter
Christensen, C. Roland, Kenneth R. Andrews, Joseph L. Bower, Richard G. Hamermesh, and Michael E. Porter. Business Policy: Text and Cases. 6th ed. Richard D. Irwin, 1987.
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
perspective. "I'd never actually heard a product speak," he recalls. "It was like listening to a can of Coca-Cola explain how it would like to be marketed." That initial encounter inspired Deighton to write "Marketing James Patterson," a...
View Details
- Web
Case Services - Faculty & Research
Research Services Case Services 4ms Case Services is part of the Division of Research and Faculty Development (DRFD). The team offers a full complement of support services to assist faculty in producing and...
View Details
- 02 May 2022
- News
Can the Case Method Survive Another Hundred Years?
- 31 Jan 2018
- News
Regi’s ‘Innovating in Health Care’ Case Corner
- Web
Case Studies - Social Impact Collaboratory
Courses & Case Studies Case Studies Middlebury College: Energy2028 (320029) by Brian Trelstad , Michael Norris and John McKinley APRIL 2020 (REVISED MAY 2021) Not all social change happens with new...
View Details
- 17 Aug 2022
- Video
Teaching with the Case Method—A Panel Discussion
- September 2020
- Case
The Reinvention of Kodak (A) Multimedia Case
By: Ryan Raffaelli
This case includes links to case supplement videos for students to view with the written case before class, and also supplement videos for faculty to use exclusively during class.
View Details
Keywords:
CEO;
Leadership;
Asset Management;
Transformation;
Organizational Change and Adaptation;
Competitive Strategy
Raffaelli, Ryan. "The Reinvention of Kodak (A) Multimedia Case." Harvard Business School Multimedia/Video Case 421-704, September 2020.
- October 2015
- Teaching Plan
The Coca-Cola Company's Case for Creative Transformation
By: Thales Teixeira
This Teaching Plan is to be used with the Video Case "The Coca-Cola Company's Case for Creative Transformation" (HBS No. 815-714)
View Details
Keywords:
Attention Economics;
Creating Connections;
Digital Marketing;
Marketing Innovations;
Social Networks;
Advertising Content;
Networked Brand;
Beverage Industry;
Coca-Cola;
Digital Innovation;
Digital Transition;
Marketing;
Marketing Communications;
Innovation Strategy;
Social and Collaborative Networks;
Advertising;
Creativity;
Consumer Products Industry;
Media and Broadcasting Industry;
Food and Beverage Industry
- November 1980
- Case
Five Supplementary Cases on Japan
By: Bruce R. Scott
Keywords:
Japan
Scott, Bruce R. "Five Supplementary Cases on Japan." Harvard Business School Case 380-217, November 1980.
- May 1986
- Case
Allen Distribution Co., Software Case
Mullins, David W., Jr. "Allen Distribution Co., Software Case." Harvard Business School Case 286-090, May 1986.
- May 1986
- Case
Science Technology Co., Software Case
By: Thomas R. Piper
Piper, Thomas R. "Science Technology Co., Software Case." Harvard Business School Case 286-081, May 1986.
- December 5, 2010
- Article
The Case for Professional Boards
By: Robert C. Pozen
Keywords:
Governance
Pozen, Robert C. "The Case for Professional Boards." Harvard Law School Forum on Corporate Governance (December 5, 2010).
- July 1985 (Revised May 1986)
- Case
Movie Co. (A), Software Case
Porter, Leslie R., and Janis Lee Gogan. "Movie Co. (A), Software Case." Harvard Business School Case 186-024, July 1985. (Revised May 1986.)
- 14 Jul 2006
- News
The Case for Consumer-Driven Medicaid
- 07 Apr 2010
- News
Cases in International Corporate Finance
- 26 Jan 2015
- News
The Silenced Connecticut Sex-Abuse Case
- 22 Mar 2011
- News
The Case for Employee-Owned Companies
The HBS Case Method Teaches Real-World Lessons
Since 1924, Harvard Business School (HBS) has used the case study method to teach decision-making skills to business students. Nearly 80 percent of cases used at B-schools are developed by HBS faculty who work with business leaders around the world to write over 350... View Details