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- November 1991 (Revised July 1995)
- Case
Body Shop International
Describes the start-up and rapid growth of a company whose founder holds strong, non-traditional beliefs about the role of the corporation and its responsibility to society. After profiling Anita Roddick as a person, the case describes the anti-mainstream approach she...
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Keywords:
Business Startups;
Business Growth and Maturation;
Leadership Style;
Management Succession;
Management Teams;
Corporate Social Responsibility and Impact;
Values and Beliefs;
Global Strategy;
Beauty and Cosmetics Industry
Bartlett, Christopher A. "Body Shop International." Harvard Business School Case 392-032, November 1991. (Revised July 1995.)
- Teaching Interest
Managing the Future of Work (MBA Education—Elective Curriculum)
The nature and scope of work is changing rapidly, creating massive business challenges in the shadow of broader political and social shifts. HBS launched a major initiative in 2017 on Managing the Future of Work to define these workplace issues and... View Details
- Teaching Interest
Scaling Ventures, HBS Online
This course is for startup founders and senior leaders who have achieved product-market fit and now need to successfully guide their company through cycles of rapid growth and organizational change. Topics include optimal growth rate, recruiting and motivating...
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