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All HBS Web
(1,498)
- Faculty Publications (331)
- April 2007
- Teaching Note
iPod vs. Cell Phone: A Mobile Music Revolution? (TN)
By: David B. Yoffie
Teaching note to 707419.
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- January 2007
- Case
Lou Pritchett: Negotiating the P&G Relationship with Wal-Mart
By: James K. Sebenius and Ellen Knebel
Describes several internal and external negotiations in the 1980s that led to a significant and growing partnership between Procter & Gamble (P&G) and Wal-Mart. From the perspective of Lou Pritchett, P&G's Vice President of Sales and Customer Development, the unfolding...
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Sebenius, James K., and Ellen Knebel. "Lou Pritchett: Negotiating the P&G Relationship with Wal-Mart." Harvard Business School Case 907-011, January 2007.
- November 2006
- Exercise
Sell Yourself!
By: Thomas J. Steenburgh and Michael I. Norton
Helps students develop an effective sales pitch for their greatest asset--themselves. Also, broadens their understanding of how salespeople sell products and services. Before class, students are asked to interview a potential employer and to develop a preliminary sales...
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Keywords:
Marketing;
Sales;
Product;
Service Operations;
Interpersonal Communication;
Personal Development and Career
Steenburgh, Thomas J., and Michael I. Norton. "Sell Yourself!" Harvard Business School Exercise 507-045, November 2006.
- November 2006
- Case
Sarah Talley and Frey Farms Produce: Negotiating with Wal-Mart (A)
By: James K. Sebenius and Ellen Knebel
Describes the retailer-supplier negotiations of Frey Farms Produce in its growth from a small local produce supplier to becoming a supplier for Wal-Mart, the world's largest retailer. The (A) case sets up three negotiations led by Sarah Talley of Frey Farms Produce in...
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Sebenius, James K., and Ellen Knebel. "Sarah Talley and Frey Farms Produce: Negotiating with Wal-Mart (A)." Harvard Business School Case 907-003, November 2006.
- October 2006 (Revised May 2007)
- Case
Academia Barilla
By: David E. Bell and Mary L. Shelman
Barilla, the world's largest pasta company, has introduced a new high-quality, high-priced product line that features a range of authentic Italian food products sourced from artisan producers. Management believes the line will appeal to consumers seeking healthier...
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Keywords:
Supply Chain;
Plant-Based Agribusiness;
Brands and Branding;
Decision Choices and Conditions;
Family Ownership;
Nutrition;
Product Development;
Investment;
Food and Beverage Industry;
Italy
Bell, David E., and Mary L. Shelman. "Academia Barilla." Harvard Business School Case 507-001, October 2006. (Revised May 2007.)
- October 2006 (Revised March 2007)
- Case
Production I.G: Challenging the Status Quo
By: Andrei Hagiu, Tarun Khanna, Felix Oberholzer-Gee, Masako Egawa and Chisato Toyama
In July 2006, Mitsuhisa Ishikawa wondered how he could further enhance the success and visibility of his animation production company headquartered in Tokyo, Production I.G. For the year ended May 2006, Production I.G. had sales of 5,439 million yen ($47.3 million),...
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Keywords:
Business Growth and Maturation;
Competitive Advantage;
Markets;
Animation Entertainment;
Going Public;
Growth and Development Strategy;
Motion Pictures and Video Industry;
Tokyo
Hagiu, Andrei, Tarun Khanna, Felix Oberholzer-Gee, Masako Egawa, and Chisato Toyama. "Production I.G: Challenging the Status Quo." Harvard Business School Case 707-454, October 2006. (Revised March 2007.)
- October 2006 (Revised August 2007)
- Case
Marketing Chateau Margaux
By: John A. Deighton, Leyland Pitt, Vincent Marie Dessain, Daniela Beyersdorfer and Anders Sjoman
Chateau Margaux, luxury brand or connoisseur brand? Although France is awash with unsold wine, demand has never been stronger for the very finest Bordeaux. How should Margaux sustain and grow its business? The Chateau management team is wondering if it can take more...
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Keywords:
Price;
Growth and Development Strategy;
Brands and Branding;
Distribution;
Luxury;
Food and Beverage Industry;
France
Deighton, John A., Leyland Pitt, Vincent Marie Dessain, Daniela Beyersdorfer, and Anders Sjoman. "Marketing Chateau Margaux." Harvard Business School Case 507-033, October 2006. (Revised August 2007.) (request a courtesy copy.)
- October 2006
- Article
Location Choices across the Value Chain: How Activity and Capability Influence Collocation
By: Juan Alcacer
There has been a recent revival of interest in the geographic component of firm strategy. Recent research suggests that two opposing forces—competition costs and agglomeration benefits—determine whether firms collocate in a given geographic market. Unexplored is (1)...
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Keywords:
Business Strategy;
Competitive Strategy;
Sales;
Research and Development;
Cost Accounting;
Cost Management;
Markets;
Production;
Organizational Change and Adaptation;
Distribution;
Cost vs Benefits;
SWOT Analysis;
Telecommunications Industry
Alcacer, Juan. "Location Choices across the Value Chain: How Activity and Capability Influence Collocation." Management Science 52, no. 10 (October 2006): 1457–1471.
- August 2006
- Case
Dreyer's Slow Churned(TM) Ice Cream
By: Noel H. Watson, Steven C. Wheelwright and Brian DeLacey
Examines capacity forecasting and planning in a complex new product introduction scenario. The introduction at Dreyer's, a large dairy snack manufacturer, involves not only a new product but a new manufacturing process and product package, thus implying a significant...
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- August 2006 (Revised October 2012)
- Case
Natura: Global Beauty Made in Brazil
By: Geoffrey G. Jones and Ricardo Reisen de Pinho
Explores the globalization strategies of Natura, Brazil's largest cosmetics company. Founded in 1969, Natura grew using a direct selling model. Led by its three founders, the firm made distinctive use of Brazil's diversity and became characterized by high ethical and...
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Keywords:
Global Strategy;
Globalized Firms and Management;
Globalized Markets and Industries;
Corporate Social Responsibility and Impact;
Beauty and Cosmetics Industry;
Brazil
Jones, Geoffrey G., and Ricardo Reisen de Pinho. "Natura: Global Beauty Made in Brazil." Harvard Business School Case 807-029, August 2006. (Revised October 2012.)
- August 2006 (Revised March 2008)
- Case
iPod vs. Cell Phone: A Mobile Music Revolution?
By: David B. Yoffie, Travis D. Merrill and Michael Slind
In 2006, a nascent market for music-enabled mobile phones was emerging to challenge Apple Computer's dominant position in the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of...
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Keywords:
Music Entertainment;
Emerging Markets;
Brands and Branding;
Sales;
Opportunities;
Price;
Business Model;
Mobile and Wireless Technology;
Digital Platforms;
Service Delivery;
Communications Industry;
Music Industry
Yoffie, David B., Travis D. Merrill, and Michael Slind. "iPod vs. Cell Phone: A Mobile Music Revolution?" Harvard Business School Case 707-419, August 2006. (Revised March 2008.)
- June 2006 (Revised October 2007)
- Case
Takashimaya in Transition
By: Rajiv Lal, Masako Egawa and Chisato Toyama
Takashimaya, the largest department store in Japan, was suffering from declining sales. CEO Koji Suzuki had succeeded in instituting changes to cut costs. However, Suzuki needed to come up with a strategy to increase sales, particularly in apparel, which comprised the...
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Keywords:
Growth and Development Strategy;
Brands and Branding;
Product Development;
Sales;
Apparel and Accessories Industry;
Retail Industry;
Japan
Lal, Rajiv, Masako Egawa, and Chisato Toyama. "Takashimaya in Transition." Harvard Business School Case 506-054, June 2006. (Revised October 2007.)
- June 2006
- Article
Eager Sellers and Stony Buyers: Understanding the Psychology of New-Product Adoption
Gourville, John T. "Eager Sellers and Stony Buyers: Understanding the Psychology of New-Product Adoption." Harvard Business Review 84, no. 6 (June 2006).
- April 2006 (Revised April 2007)
- Case
Endeca Technologies: New Growth Opportunities
By: Paul A. Gompers and Kristin Perry
Steve Papa, CEO of Endeca Technologies, must decide whether to expand into a new market with a new application of his company's technology. Endeca has experienced significant success with its information access software in the online retail industry, and in September...
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Keywords:
Decision Choices and Conditions;
Market Entry and Exit;
Production;
Organizational Structure;
Partners and Partnerships;
Opportunities;
Expansion;
Internet and the Web;
Applications and Software;
Information Technology Industry
Gompers, Paul A., and Kristin Perry. "Endeca Technologies: New Growth Opportunities." Harvard Business School Case 206-041, April 2006. (Revised April 2007.)
- April 2006 (Revised October 2006)
- Case
Best Buy Co., Inc.: Customer-Centricity
By: Rajiv Lal, Carin-Isabel Knoop and Irina Tarsis
With FY2005 sales of $27.3 billion, Richfield, Minn.-based Best Buy Co., Inc. was the leading retailer of consumer electronics, home-office products, and related services in North America. Its operations included the distinct store formats Best Buy, Future Shop in...
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Keywords:
Customer Focus and Relationships;
Service Operations;
Business Earnings;
Financial Crisis;
Failure;
Business Model;
Leadership;
Segmentation;
Value Creation;
Electronics Industry;
United States;
Canada;
Mongolia
Lal, Rajiv, Carin-Isabel Knoop, and Irina Tarsis. "Best Buy Co., Inc.: Customer-Centricity." Harvard Business School Case 506-055, April 2006. (Revised October 2006.)
- March 2006 (Revised October 2007)
- Case
The Parisian Revival
By: Rajiv Lal and Carin-Isabel Knoop
In mid-2005, George Jones had two jobs: head of Saks Inc.'s 41-store Parisian department store chain as well as president and CEO of the Saks Department Store Group (SDSG), an umbrella for seven chains with a total of 182 stores across the United States. In 2003 Jones...
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Keywords:
Profit;
Leadership;
Growth and Development Strategy;
Organizational Change and Adaptation;
Performance Improvement;
Sales;
Retail Industry;
United States
Lal, Rajiv, and Carin-Isabel Knoop. "The Parisian Revival." Harvard Business School Case 506-035, March 2006. (Revised October 2007.)
- January 2006 (Revised February 2015)
- Case
Innovation at Timberland: Thinking Outside the Shoe Box
By: Rosabeth M. Kanter and Ryan Raffaelli
Innovation was linked to Timberland's heritage. In 2005, CEO Jeff Swartz and COO Ken Pucker hoped the Invention Factory, an advanced concept lab, would develop new breakthrough products and reinvigorate the company's culture of innovation. Since the 1960s, Timberland...
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Keywords:
Innovation and Management;
Growth and Development Strategy;
Product Development;
Organizational Culture;
Change Management
Kanter, Rosabeth M., and Ryan Raffaelli. "Innovation at Timberland: Thinking Outside the Shoe Box." Harvard Business School Case 306-064, January 2006. (Revised February 2015.)
- October 2005 (Revised May 2007)
- Case
Friona Industries: Delivering Better Beef
By: Ray A. Goldberg, Carin-Isabel Knoop and Mary L. Shelman
CEO James Herring of Friona Industries, a leading U.S. cattle feedlot operator, has a history of leadership in the highly fragmented and often contentious U.S. beef industry. Friona has established relationships up and down the beef production chain to provide...
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Keywords:
Production;
Quality;
Leadership;
Price;
Partners and Partnerships;
Sales;
Food and Beverage Industry;
Texas;
United States
Goldberg, Ray A., Carin-Isabel Knoop, and Mary L. Shelman. "Friona Industries: Delivering Better Beef." Harvard Business School Case 906-405, October 2005. (Revised May 2007.)
- August 2005 (Revised May 2006)
- Case
Cherkizovsky Group, The (A) (Abridged)
By: Lynn S. Paine
Describes the transformation of a formerly state-owned meat processing plant in Russia into a privately owned and operated food processing conglomerate under Russia's economic reforms of the 1990s. Among the challenges the CEO, Igor Babaev, and his top management team...
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Keywords:
History;
Business Conglomerates;
Privatization;
Transformation;
Management Teams;
Sales;
Brands and Branding;
Business or Company Management;
Marketing Strategy;
Crisis Management;
Food and Beverage Industry;
Russia
Paine, Lynn S. "Cherkizovsky Group, The (A) (Abridged)." Harvard Business School Case 306-021, August 2005. (Revised May 2006.)
- July 2005
- Teaching Note
Globalizing Consumer Durables: Singer Sewing Machine before 1914 (TN)
Teaching Note to (9-804-001).
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