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Show Results For
- All HBS Web
(2,729)
- People (5)
- News (575)
- Research (1,503)
- Events (17)
- Multimedia (32)
- Faculty Publications (1,151)
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- 2020
- Working Paper
Digital Experimentation and Startup Performance: Evidence from A/B Testing
By: Rembrand Koning, Sharique Hasan and Aaron Chatterji
Recent work argues that experimentation is the appropriate framework for entrepreneurial strategy. We investigate this proposition by exploiting the time-varying adoption of A/B testing technology, which has drastically reduced the cost of experimentally testing... View Details
Keywords: Experimentation; A/B Testing; Data-driven Decision-making; Entrepreneurship; Strategy; Business Startups; Information Technology; Performance
Koning, Rembrand, Sharique Hasan, and Aaron Chatterji. "Digital Experimentation and Startup Performance: Evidence from A/B Testing." Harvard Business School Working Paper, No. 20-018, August 2019. (Revised September 2020. SSRN Working Paper Series, No. 3440291, August 2019)
- September 2016 (Revised September 2016)
- Case
Spectio: A Digital Lighting Company
By: Rajiv Lal and Sarah McAra
Spectio Tech, founded in 2005, developed and implemented intelligent LED lighting solutions for the industrial market. Sensors and wireless connectivity embedded in its LED fixtures not only significantly reduced lighting-related energy use—by up to 90% in some... View Details
Keywords: Internet Of Things; IoT; LED Lighting; Start-up; Energy Efficiency; Information Technology; Technology Adoption; Technological Innovation; Business Startups; Internet and the Web
Lal, Rajiv, and Sarah McAra. "Spectio: A Digital Lighting Company." Harvard Business School Case 517-002, September 2016. (Revised September 2016.)
- 2023
- Working Paper
Teams in the Digital Workplace: Technology's Role for Communication, Collaboration, and Performance
By: Jacqueline N. Lane, Paul Leonardi, Noshir Contractor and Leslie DeChurch
This paper addresses the need for theoretical advancements in understanding team processes and the impact of technology on teams. Specifically, it examines the use of digital collaboration technologies by organizational teams and their effect on team communication and... View Details
Keywords: Affordances; Groups and Teams; Communication Technology; Social Media; Organizational Change and Adaptation; Perception
Lane, Jacqueline N., Paul Leonardi, Noshir Contractor, and Leslie DeChurch. "Teams in the Digital Workplace: Technology's Role for Communication, Collaboration, and Performance." Harvard Business School Working Paper, No. 23-079, June 2023. (Accepted by Small Group Research. Revised July 2023.)
- November 2021
- Article
Digital Infrastructure Is More Than Just Broadband: What the U.S. Can Learn from Europe's Open Source Technology policy study
By: Frank Nagle
Keywords: Technological Innovation; Infrastructure; Open Source Distribution; Economic Growth; United States; European Union
Nagle, Frank. "Digital Infrastructure Is More Than Just Broadband: What the U.S. Can Learn from Europe's Open Source Technology policy study." Brookings Series: Reimagining Modern-day Markets and Regulations (November 2021).
- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
established companies lament the disruption they’re facing at the hand of technologically savvy startups. But Teixeira, the Lumry Family Associate Professor of Business Administration, argues that these newcomers simply spotted and served... View Details
- 2016
- Book
The Content Trap: A Strategist's Guide to Digital Change
By: Bharat Anand
Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, I examine a range of businesses around the world, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, from The New... View Details
Anand, Bharat. The Content Trap: A Strategist's Guide to Digital Change. New York: Random House, 2016.
- October 2023
- Case
CornerUp: Digitizing the Corner Store
By: Álvaro Rodríguez Arregui, Stacy Straaberg and Diego Zainos De La Sota Riva
In July 2023, Jason Diaz, co-founder and CEO of CornerUp, assessed the progress of his business-to-business e-procurement software application (app) startup, founded in January 2022. CornerUp began as a fast-moving consumer packaged goods (FMCG) distributor in New York... View Details
Keywords: Business Growth and Maturation; Business Startups; Small Business; Transition; Decisions; Social Entrepreneurship; Geographic Location; Disruptive Innovation; Market Participation; Digital Platforms; Trust; Business Strategy; Expansion; Information Infrastructure; Internet and the Web; Technology Adoption; Value Creation; Technology Industry; United States
- March 2020
- Case
Maven Clinic: Women's Health in the Digital Age
By: Ariel D. Stern and Sarah Mehta
In late 2017, Kate Ryder, the founder and CEO of digital women’s health telemedicine company Maven Clinic, faced an important decision. Maven offered both a direct to consumer (D2C) product that anyone could use to book virtual appointments with health practitioners... View Details
Keywords: Business Growth and Maturation; Business Model; Business Startups; Entrepreneurship; Health; Health Care and Treatment; Strategy; Information Technology; Applications and Software; Technology Industry; Technology Industry; United States
Stern, Ariel D., and Sarah Mehta. "Maven Clinic: Women's Health in the Digital Age." Harvard Business School Case 620-035, March 2020.
- March 2014
- Teaching Note
The Weather Company
By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone
New CEO David Kenny transformed The Weather Company in less than two years from a primary identity as a cable television channel to a multi-platform digital company innovating in the uses of weather data. He assesses progress and considers strategic choices and... View Details
- November 2000
- Case
SATELLIFE: Bridging the Digital Divide
By: V. Kasturi Rangan and Howard Reitz
Rangan, V. Kasturi, and Howard Reitz. "SATELLIFE: Bridging the Digital Divide." Harvard Business School Case 501-020, November 2000.
- November 1998 (Revised November 2001)
- Case
BMW AG: The Digital Car Project (A)
By: Stefan H. Thomke and Ashok Nimgade
Describes how the German automotive firm BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies fully in the very competitive automotive industry, BMW is faced with the challenge of changing its... View Details
Keywords: Change; Competency and Skills; Management; Time Management; Product Positioning; Product Development; Business Processes; Performance; Problems and Challenges; Technology; Auto Industry
Thomke, Stefan H., and Ashok Nimgade. "BMW AG: The Digital Car Project (A)." Harvard Business School Case 699-044, November 1998. (Revised November 2001.)
- Article
Managing Digital Design at BMW
By: Stefan Thomke
Thomke, Stefan. "Managing Digital Design at BMW." Special Issue on The Human Dimensions of Managing Digital Design. Design Management Journal 12, no. 2 (Spring 2001): 20–28.
- Summer 2024
- Article
The Business Revolution: Economy-Wide Impacts of Artificial Intelligence and Digital Platforms
By: Hanna Halaburda, Jeffrey Prince, D. Daniel Sokol and Feng Zhu
In this essay, we identify several themes of the digital business transformation, with a particular focus on the economy-wide impacts of artificial intelligence and digital platforms. In doing so, we highlight specific industries, beyond just the high-profile “Big... View Details
Halaburda, Hanna, Jeffrey Prince, D. Daniel Sokol, and Feng Zhu. "The Business Revolution: Economy-Wide Impacts of Artificial Intelligence and Digital Platforms." Journal of Economics & Management Strategy 33, no. 2 (Summer 2024): 269–275.
- June 2000 (Revised September 2000)
- Case
Amazon.com: Exploiting the Value of Digital Business Infrastructure
By: Lynda M. Applegate and Meredith Collura
Enables a thorough analysis of Amazon.com and the company's value proposition, in terms of its business concept, digital business capabilities, and community and shareholder value. Examines the company's complex set of business models and web of business relationships,... View Details
Keywords: Entrepreneurship; Asset Pricing; Capital; Financial Management; Technological Innovation; Business or Company Management; Growth and Development Strategy; Relationships; Competitive Strategy; Information Technology Industry; Information Technology Industry
Applegate, Lynda M., and Meredith Collura. "Amazon.com: Exploiting the Value of Digital Business Infrastructure." Harvard Business School Case 800-330, June 2000. (Revised September 2000.)
- February 2024
- Case
Tabby: Winning Consumers' Digital Wallets
By: Eva Ascarza and Fares Khrais
Hosam Arab (MBA 2009), cofounder and CEO of Tabby, a Saudi-based fintech startup, raised its Series D funding round in October 2023, four years after its inception, valuing it as a regional unicorn. Tabby's core product, a buy-now-pay-later (BNPL) service, allowed... View Details
Keywords: Business Model; Business Startups; Risk Management; Competitive Strategy; Expansion; Technology Industry; Technology Industry; Saudi Arabia
Ascarza, Eva, and Fares Khrais. "Tabby: Winning Consumers' Digital Wallets." Harvard Business School Case 524-056, February 2024.
- June 2024
- Case
Accounting for Loans at SoFi Technologies
By: Joseph Pacelli and Michael Norris
At the release of its first quarter earnings report on May 1, 2023, digital bank SoFi beat its earnings guidance by 25%. On May 2, Wedbush Securities analyst David Chiaverini issued a report downgrading the stock. A second downgrade followed from Chiaverini on May 15.... View Details
- 19 Oct 2012
- Research & Ideas
Digital Technology’s Profound Game Change for Marketers
meet with entrepreneurs who are trying to figure out what portion of the $70 trillion global economy they can dominate. Within the $1 trillion marketing industry, the impact of software eating marketing has now reached the board room. With the explosion of View Details
- March 12, 2021
- Article
Is Your C-Suite Equipped to Lead a Digital Transformation?
By: J. Yo-Jud Cheng, Cassandra Frangos and Boris Groysberg
The pandemic has rapidly accelerated many companies’ digital efforts, but do they have the right executives in place to lead this sort of transformation? To answer this question, the authors analyzed more than 100 search specifications for C-suite positions in Fortune... View Details
Keywords: Management Teams; Information Technology; Transformation; Competency and Skills; Digital Transformation
Cheng, J. Yo-Jud, Cassandra Frangos, and Boris Groysberg. "Is Your C-Suite Equipped to Lead a Digital Transformation?" Harvard Business Review Digital Articles (March 12, 2021).
- June 2024
- Teaching Note
Maven Clinic: Women's Health in the Digital Age
By: Ariel D. Stern and Sarah Mehta
Teaching note to accompany “Maven Clinic: Women’s Health in the Digital Age” (case no. 620-035) View Details
- 2014
- Working Paper
Digital Discrimination: The Case of Airbnb.com
By: Benjamin Edelman and Michael Luca
Online marketplaces often contain information not only about products, but also about the people selling the products. In an effort to facilitate trust, many platforms encourage sellers to provide personal profiles and even to post pictures of themselves. However,... View Details
Keywords: Prejudice and Bias; Internet and the Web; Race; Trust; Renting or Rental; Accommodations Industry; Real Estate Industry
Edelman, Benjamin, and Michael Luca. "Digital Discrimination: The Case of Airbnb.com." Harvard Business School Working Paper, No. 14-054, January 2014.