Publications

26 Feb 2008
First Look

First Look: February 26, 2008

Working PapersAn Investigation of Earnings Management through Marketing Actions Authors:Craig J. Chapman and Thomas J. Steenburgh Abstract Combining new, hand-collected data with a widely studied dataset, we examine how firms use... View Details

Keywords: Martha Lagace

December 2020
Case

Château Margaux: Serving Up the Third Wine

By: Elie Ofek

In fall 2019, Corinne Mentzelopoulos, owner of the famous first-growth Château Margaux, is pondering a series of decisions with respect to the chateau's third wine. Margaux du Château Marguax, as this wine was called, was launched in 2013 with a particular goal in mind... View Details

Keywords: Brand Management; Pricing; Wine Industry; Marketing Strategy; Product Marketing; Performance Evaluation; Price; Distribution Channels; Growth and Development Strategy; France

March 2022 (Revised April 2022)
Case

MTN: Unlocking Value While Driving Socioeconomic Progress

By: Benjamin C. Esty, Pippa Tubman Armerding and Dilyana Karadzhova Botha

On March 10, 2021, Ralph Mupita the new CEO of MTN Group, Africa's largest telecommunications company, presented the group’s 2020 annual results and unveiled a new strategy to “drive growth and unlock value.” Despite MTN’s leadership in most of its markets, the... View Details

Keywords: Decision Making; Goals and Objectives; Valuation; Emerging Markets; Business Strategy; Financial Management; Information Technology; Corporate Finance; Telecommunications Industry; Africa; South Africa; Ghana; Nigeria

January 2012
Article

How Leaders Kill Meaning at Work

By: Teresa Amabile and Steven J. Kramer

Senior executives routinely undermine creativity, productivity, and commitment by damaging the inner work lives of their employees in four avoidable ways. This article is based on analysis of hundreds of work diaries from professionals describing everyday events that... View Details

Keywords: Leadership; Creativity; Performance Productivity; Motivation and Incentives; Innovation Strategy; Performance; Strategic Planning; Leading Change; Balanced Scorecard; Mission and Purpose

Find at Harvard

Read Now

21 Jul 2008
Research & Ideas

Solving the Marketing Resources Allocation Puzzle

allocation decisions—in essence, a way to organize their thoughts. Basically, all marketing allocation problems need to be addressed in two steps. In the first step, an analysis is undertaken to predict how different marketing actions... View Details

Keywords: by Sean Silverthorne

14 Oct 2021
Blog Post

Making the MBA Degree More Accessible

In the year since the HBS Plan for Racial Equity was established, the MBA Admissions and Financial Aid teams have continued and extended efforts toward increasing opportunities for Black applicants. Alongside reinforcing and expanding... View Details

2014
Working Paper

Institutional Strategies in Emerging Markets

By: Christopher Marquis and Mia Raynard

We review and integrate a wide range of literature that has examined the strategies by which organizations navigate institutionally diverse settings and capture rents outside of the marketplace. We synthesize this body of research under the umbrella term... View Details

Keywords: Strategy; Organizations; Emerging Markets

SSRN

Read Now

September 1983 (Revised October 1984)
Case

Syntex Laboratories (A)

A consulting project involving a mathematical model of the sales force indicates that Syntex Labs should nearly double the size of their sales force and drastically alter their allocation of sales effort to the product line and physician specialties. The questions are... View Details

Keywords: Organizational Change and Adaptation; Strategic Planning; Salesforce Management; Pharmaceutical Industry

March 1998 (Revised November 1998)
Case

Empresas CAP, 1994

By: Tarun Khanna and Danielle Melito Wu

Empresas CAP began as a private-sector steel company in 1946. Over the next 40 years, CAP's ownership structure moved from nationalization to reprivatization. Unrestricted by state ownership, CAP began to diversify its holdings. The case considers the viability of... View Details

Keywords: Ownership; Privatization; Diversification; Competitive Strategy; Growth and Development Strategy; Management; Planning; Steel Industry

06 Dec 2004
What Do You Think?

Why Do Managers Fail to Act on Their Predictions?

consider future implications for their companies...and then decide what action to take." Muller suggests, alternatively, that "traded companies be required—by regulating authorities—to include in their...financial report... View Details

Keywords: by James Heskett

2012
Other Book

Redefining German Health Care: Moving to a Value-Based System

By: Michael E. Porter and Clemens Guth

The German health care system is on a collision course with budget realities. Costs are high and rising, and quality problems are becoming ever more apparent. Decades of reforms have produced little change to these troubling trends. Why has Germany failed to solve... View Details

Keywords: Health

Find at Harvard

January 2021 (Revised July 2022)
Case

Snapp: Scaling Under Sanctions in Iran (A)

By: Meg Rithmire and Gamze Yucaoglu

The case opens in November 2019 as Eyad Alkassar and Mahmoud Fouz, co-founders of Iran’s first and leading ride-hailing platform, Snapp, find out about Apple’s and Google’s decisions to remove all Iranian apps from their respective application stores.
The case... View Details

Keywords: Sanctions; Change Management; Disruption; Volatility; Decision Choices and Conditions; Cross-Cultural and Cross-Border Issues; Government and Politics; International Relations; National Security; Risk Management; Crisis Management; Transportation Industry; Iran; Middle East

Web

Application Process - MBA

plan to serve. (up to 300 words) Leadership-Focused Essay : What experiences have shaped who you are, how you invest in others, and what kind of leader you want to become? (up to 250 words) Growth-Oriented Essay : Curiosity can be seen in... View Details

September 2011 (Revised October 2012)
Case

Ganging Up on Cancer: Integrative Research Centers at the Dana-Farber Cancer Institute (A)

By: Heidi K. Gardner, Edo Bedzra and Shereef M. Elnahal

Dr. Barrett Rollins, Chief Scientific Officer of the Dana Farber Cancer Institute, attempts to engender cross-scientist collaboration by applying project management principles to medical research. The resulting innovation, Integrative Research Centers, are novel in... View Details

Keywords: Problems and Challenges; Organizational Change and Adaptation; Change Management; Motivation and Incentives; Employees; Performance Evaluation; Leadership Style; Leadership; Collaborative Innovation and Invention; Innovation and Management

01 Oct 2014
Blog Post

A Summer Internship: Sparking Curiosity

and sales operations. I plan to audit Business Marketing & Sales, one of the classes that focus on exactly that. In the Winter term, I will be taking Building and Sustaining a Successful Enterprise (BSSE) and General Management: View Details

Keywords: Health Care; Technology

09 Sep 2008
First Look

First Look: September 9, 2008

agencies. While negative ratings may "shame" firms that are performing poorly, the threat of regulatory action and the presence of "low hanging fruit" are important drivers of how firms respond to information-based... View Details

Keywords: Sean Silverthorne

Program

General Management Program

creative culture that is open to change and digital connectivity Continuing to grow as an agile leader by building on powerful insights gained through professional coaching Formulating a detailed personal action View Details

22 Jul 2002
Research & Ideas

How Business Strategy Tamed the “Invisible Hand”

1930s, where it was noticed that direct labor costs tended to decrease by a constant percentage as the cumulative quantity of aircraft produced doubled. Learning effects figured prominently in wartime production planning efforts. World... View Details

Keywords: by Pankaj Ghemawat

July 1991 (Revised March 1992)
Background Note

Integrity and Management

By: Joseph L. Badaracco

Describes the role that issues of personal integrity play in managers' decisions. Defines personal integrity, the factors that influence it, the situations in which it becomes particularly relevant to company decisions, and ways of overcoming the blind spots that can... View Details

Keywords: Decisions; Moral Sensibility; Planning; Situation or Environment; Trust; Value