internet - Publications - Faculty & Research

06 Feb 2014
Research & Ideas

The Art of American Advertising

compared with modern marketing techniques, the Reconstruction Era actually shared some advertising commonalities with the dot-com boom. "The rise of the Internet in the 1990s had an enormous impact on global business and industry,... View Details

Keywords: by Carmen Nobel; Advertising

2018
Working Paper

Executive Education in the Digital Matrix: The Disruption of the Supply Landscape

By: Mihnea Moldoveanu and Das Narayandas

Even as the demand for managerial skills continues to grow, executive education worldwide has entered a period of disruption caused by the digitalization of content, connectivity, and communication. The current offerings of many executive education program providers... View Details

Keywords: Executive Education; Internet and the Web; Disruption; Competency and Skills; Leadership Development

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November 2013
Teaching Note

Barnes & Noble: Managing the E-Book Revolution

By: Alan MacCormack, Brian Kimball Dunn and Chris F. Kemerer

In 2012, Barnes & Noble found itself in a difficult position. While the company had weathered the advent of online retailing relatively well, the arrival of electronic books (e-books) threatened the company's viability. Primary competitor Borders had already fallen by... View Details

Keywords: Technological Innovation; Internet and the Web; Adaptation; Books; Retail Industry

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October 2010
Teaching Note

Nettwerk: Digital Marketing in the Music Industry (TN)

By: John A. Deighton and Leora Kornfeld

Teaching Note for 510055. View Details

Keywords: Music Entertainment; Internet and the Web; Contracts; Arts; Projects; Venture Capital; Music Industry

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April 2000 (Revised June 2000)
Case

E-Loan: The CarFinance.com Acquisition

E-Loan is an online mortgage lender that acquired an auto-lending arm in August of 1999. This case examines E-Loan's purchase of CarFinance.com and highlights E-Loan's strategy-setting process. In addition, the case explores business development as a strategic process... View Details

Keywords: Strategic Planning; Internet and the Web; Change Management; Growth and Development Strategy; Financial Services Industry

Citation

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04 Feb 2014
First Look

First Look: February 4

http://hbr.org/product/southwire-and-12-for-life-scaling-up-a/an/714434-PDF-ENG Harvard Business School Case 514-053 Freemium Pricing at Dropbox Online storage company Dropbox provided remote storage over the Internet of any type of... View Details

Keywords: Sean Silverthlorne

11 Sep 2012
First Look

First Look: September 11

The Time for Hope," HBS No. 310-070. Purchase this case:http://hbr.org/search/313010-PDF-ENG CSN Stores William A. Sahlman and Neil TolaneyHarvard Business School Case 812-044 In March 2011, CSN Stores is a collection of nearly 200 View Details

Keywords: Sean Silverthorne

October 2018
Case

American Family Insurance and the Artificial Intelligence Opportunity

By: Rajiv Lal and Scott Johnson

Citation

Educators

04 Sep 2018
First Look

New Research and Ideas, September 4, 2018

smart, connected products that could be controlled remotely. But who really wanted to check ten different apps to make sure the heat was down, the doors were locked, and the lights were turned off? The Internet of Things (IoT) redefined... View Details

Keywords: Dina Gerdeman

14 Nov 2007
First Look

First Look: November 14, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=208070 iPhone vs. Cell Phone Harvard Business School Case 708-451 The launch of Apple's iPhone marked a pivotal new chapter in the story of mobile music (the uniting of digital music players with mobile... View Details

Keywords: Martha Lagace

01 Dec 1999
News

Covering the Issues

annual Cyberposium). Recent Bulletins have profiled the vast array of alumni who are involved in high technology - from those working with Internet startups, to those working against the Y2K problem. Advances in technology "bring the... View Details

Keywords: Susan Young, Deborah Blagg, and Garry Emmons

17 Jan 2017
First Look

First Look at New Research: January 17

week, with blockchain it could happen in seconds. Blockchain could slash the cost of transactions and eliminate intermediaries like lawyers and bankers, and that could transform the economy. But, like the adoption of more Internet... View Details

Keywords: Sean Silverthorne

26 Apr 2011
Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details

Keywords: by Staff; Energy; Utilities

07 Sep 2016
What Do You Think?

How Can the Threat of Networks Be Reduced?

graph theorists had to say about the impact of network design on transportation and inventory location at least 60 years ago. It was my meal ticket to a position on the Harvard Business School faculty. What has changed, of course, is the impact of the View Details

Keywords: by James Heskett

01 Mar 2012
News

Health Care’s New Frontier

1999, the nascent success of that program, called athenaNet, and the interest it attracted from investors and other medical practices convinced Bush and Park to shift the company’s focus from clinical care to Internet billing and... View Details

Keywords: Deborah Blagg; Health, Social Assistance

01 Sep 2008
News

The MBA Turns 100

MBA in a box over the Internet for 59 bucks. So the MBA title has come to mean less because the label now covers a rapidly proliferating set of things.” That’s not the only issue worrying Dean Light and his counterparts at the nation’s... View Details

Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services

13 Jul 2010
First Look

First Look: July 13

Review 88, nos. 7-8 (July-August 2010) An abstract is unavailable at this time. Read the Article: http://hbr.org/2010/07/are-you-ignoring-trends-that-could-shake-up-your-business/ar/1 Vision Statement: Mapping the Social Internet... View Details

Keywords: Martha Lagace

13 Jan 2021
News

Silicon Valley’s “Detroit Moment”

experience with the Silicon Valley business model. Before she started BulkWhiz in 2017, she worked at Facebook as the head of brand advertising in the Middle East and North Africa. And it was in that role that she saw opportunity for BulkWhiz: The region had booming... View Details

01 Dec 2016
News

Alumni Books of 2016

authors have helped scale hundreds of hypergrowth Internet sites through their consulting practice. Drawing on their experience, they present 50 clear, proven, and up-to-date scalability rules and practical guidance for applying them.... View Details

Other Article

Want to See the Future of Digital Health Tools? Look to Germany

By: Ariel Dora Stern, Henrik Matthies, Julia Hagen, Jan B. Brönneke and Jörg F. Debatin

A new law will make it easier to introduce and determine the benefits of new tools. Perhaps its most important provisions are its formalization of “prescribable applications,” which include standard software, SaaS, and mobile as well as browser-based apps, and the... View Details

Keywords: Health Care and Treatment; Transformation; Internet and the Web; Technological Innovation; Germany

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