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  • August 2009
  • Case

Bank of America Sports Sponsorship

By: Stephen A. Greyser and John L. Teopaco
A major sports sponsor must decide on new, renewal, or withdrawal from significant relations with teams/leagues/events, using a distinctive approach to assessment. View Details
Keywords: Cost vs Benefits; Decision Choices and Conditions; Partners and Partnerships; Management Analysis, Tools, and Techniques; Performance Evaluation; Financing and Loans; Marketing Strategy; Sports Industry
Related
  • 17 Dec 2015
  • News

Applying Strategy Concepts In Innovative Ways Through Technology

aggregated into an industry. Team members study data and collaborate on beer design, pricing, and packaging, as well as on decisions about manufacturing View Details
  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

elect to increase or decrease the number of advertising positions it shows on a page. Google can change the placement and prominence of ads, or make some ads more prominent than others. Google can reward or penalize advertisers through... View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • 30 Jan 2012
  • Research & Ideas

Measuring the Efficacy of the World’s Managers

Firms in the United States, Japan, and Germany tend to be managed especially well, while firms in Brazil, China, and India tend to be managed poorly. Those are among the initial findings of the World... View Details
Keywords: by Carmen Nobel
  • 02 Feb 2010
  • First Look

First Look: Feb. 2

increasing or decreasing, depending on the magnitude of a manager's career incentives. Altruistic Utility Functions for Joint Decisions Authors:David E. Bell and Ralph L. Keeney Publication:In The... View Details
Keywords: Martha Lagace
  • Profile

Patrick Connolly

Why was earning your MBA at HBS important to you? In my life before business school, I was a concert pianist and music theorist-disciplines that require truly deep, vertical expertise. My decision to attend... View Details
Keywords: Investment Banking; Venture Capital / Private Equity; Financial Services; Other Financial Services
  • 01 Dec 2013
  • News

Faculty Q&A: Playing the Hits

presidential skybox for her research into the entertainment industry's most successful stars and products. Her brand-new book, Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment... View Details
Keywords: Patrick Kirchner; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 20 Jul 2009
  • Research & Ideas

Markets or Communities? The Best Ways to Manage Outside Innovation

platform. The core insight here is to create incentives for many entrants to generate lots of variety of products and services on the platform. The firm plays a very light gatekeeper role. Q: Who inside a firm should be involved in making... View Details
Keywords: by Sean Silverthorne; Technology
  • 24 Mar 2009
  • First Look

First Look: March 24, 2009

standard-setting authority to an international body. There is also evidence that the likelihood of IFRS adoption at first increases and then decreases in the quality of countries' domestic governance institutions, consistent with IFRS... View Details
Keywords: Martha Lagace
  • June 2010
  • Teaching Note

Ebro Puleva (TN)

By: David E. Bell and Mary Louise Shelman
Teaching Note for 510026. View Details
Keywords: Mergers and Acquisitions; Transformation; Decision Choices and Conditions; Business or Company Management; Strategy; Brands and Branding; Financial Crisis; Business Exit or Shutdown; Organizational Structure; Globalization; Food and Beverage Industry; Spain
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  • 11 Feb 2008
  • Research & Ideas

Does Democracy Need a Marketing Manager?

occasional voters, donors, and taxpayers but as their customers. It's important for the major parties to give voters choices. With no incumbent candidate or heir apparent running in the current presidential primaries, the diversity of... View Details
Keywords: by Sean Silverthorne
  • 22 Sep 2009
  • First Look

First Look: September 22

Authors:Richard M.J. Bohmer and Thomas H. Lee Publication:New England Journal of Medicine 361, no. 6 (August 5, 2009) An abstract is unavailable at this time. Read the article: http://healthcarereform.nejm.org/?p=1347 Dividend Taxes View Details
Keywords: Martha Lagace
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

Approach to Partner Choice in Mutualisms Authors:Marco Archetti, Francisco Ubeda, Drew Fudenberg, Jerry R. Green, Naomi E. Pierce, and Douglas W. Yu Publication:The American Naturalist 177, no. 1 (January... View Details
  • 07 Jul 2009
  • First Look

First Look: July 7

Kleindorfer and Yoram Wind. Wharton School Publishing, forthcoming Abstract Managers often must make decisions that depend on decisions in other parts of the organization.... View Details
Keywords: Martha Lagace
  • March 2018
  • Case

Chaudhary Group: Rebuilding Nepal

By: Christopher J. Malloy, Lauren H. Cohen and Inakshi Sobti
After the 2015 Nepal earthquake, the Chaudhary Group, a billion-dollar conglomerate in Nepal, decides to play a pivotal role in rebuilding the country. The Group's philanthropic arm (Chaudhary Foundation) works with stakeholders and develops a blue print for short- and... View Details
Keywords: Leadership; Family Business; Decision Choices and Conditions; Developing Countries and Economies; Social Entrepreneurship; Values and Beliefs; Venture Capital; Microfinance; Geographic Location; Collaborative Innovation and Invention; Management; Crisis Management; Management Teams; Resource Allocation; Business and Community Relations; Business and Government Relations; Natural Disasters; Social and Collaborative Networks; Social Issues; Business Strategy; Consumer Products Industry; Banking Industry; Auto Industry; Real Estate Industry; Travel Industry; Nepal
Related
  • 25 Feb 2020
  • News

Research Brief: May I Ask Your Advice?

Research by Whillans and three HBS doctoral students—Jaewon Yoon, Hayley Blunden, and Ariella Kristal—found that people who go seeking advice receive information that’s far more useful than those who request... View Details
Keywords: Jen McFarland Flint
  • 05 Aug 2014
  • First Look

First Look: August 5

decision score. This allows us to observe the local effect of samples in which we drop the best recipients and the worst non-recipients. Our results suggest that while receiving the grant does bring an... View Details
Keywords: Sean Silverthorne
  • 10 Oct 2018
  • Research & Ideas

The Legacy of Boaty McBoatface: Beware of Customers Who Vote

McBoatface. Overruling the public’s wishes, NERC named the craft after British naturalist Sir David Attenborough. The public was outraged; newspaper editorials decried the lack of democracy, and citizens protested the unfairness of it all... View Details
Keywords: by Michael Blanding; Advertising
  • 23 Aug 2016
  • First Look

August 23, 2016

agents, and this tension presents a boundary condition for when a group decision is superior to an individual decision. We test the implications of the model for a particular... View Details
Keywords: Sean Silverthorne
  • 12 Apr 2010
  • Research & Ideas

One Report: Better Strategy through Integrated Reporting

financial and society demands intensify." Rather than ignoring them or pretending that they do not exist, managers need to directly confront these trade-offs and be clear on the View Details
Keywords: by Martha Lagace