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Show Results For
- All HBS Web
(3,381)
- People (9)
- News (695)
- Research (2,163)
- Events (34)
- Multimedia (26)
- Faculty Publications (1,256)
- 06 Jul 2015
- Research & Ideas
Money and Quotas Motivate the Sales Force Best
randomly by branch, interspersed with control weeks. At the beginning of a test week, the company would send a text message to members of the sales force in a given branch, telling those employees they were getting a certain bonus. The... View Details
- 09 Sep 2009
- First Look
First Look: September 9
Many organizations have implemented incident reporting systems to highlight actual and potential operational failures in order to encourage problem solving and prevent subsequent failures. Our study is among the first to develop and empirically View Details
Keywords: Martha Lagace
- 2008
- Chapter
Where is the Pharmacy to the World? Pharmaceutical Industry Location and International Regulatory Variation
By: Arthur A. Daemmrich
A consumer-oriented model for drug development and use has attracted attention in recent years as an alternative to the much-maligned approach of mass-marketing blockbuster drugs. In a parallel development, patients and disease-based organizations have assumed greater... View Details
Keywords: Geographic Location; Governing Rules, Regulations, and Reforms; Health Testing and Trials; Demand and Consumers; Pharmaceutical Industry; European Union; Germany; United States
Daemmrich, Arthur A. "Where is the Pharmacy to the World? Pharmaceutical Industry Location and International Regulatory Variation." Chap. 16 in Ways of Regulating: Therapeutic Agents between Plants, Shops, and Consulting Rooms. Vol. 363, edited by Jean Paul Gaudillière and Volker Hess, 271–290. Berlin, Germany: Max-Planck-Institut für Wissenschaftsgeschichte, 2008.
- February 2020
- Teaching Note
Theranos: Who Has Blood on Their Hands? (A) and (B)
By: Nien-he Hsieh and Christina R. Wing
Teaching Note for HBS Nos. 619-039 and 320-091. View Details
- November 2009 (Revised March 2010)
- Case
Managing Drugs on the Forefront of Personalized Medicine: The Erbitux and Vectibix Story
By: Richard G. Hamermesh, Raju Kucherlapati and Rachel Gordon
In May 2007, Amgen Inc. (Amgen) received disappointing news from the European Medicines Agency (EMEA) that its drug Vectibix, developed to fight metastatic colorectal cancer, had been rejected. This was especially surprising news given that a similar rival drug had... View Details
Keywords: Entrepreneurship; Governing Rules, Regulations, and Reforms; Health Testing and Trials; Marketing Strategy; Product Positioning; Genetics; Biotechnology Industry; Europe; United States
Hamermesh, Richard G., Raju Kucherlapati, and Rachel Gordon. "Managing Drugs on the Forefront of Personalized Medicine: The Erbitux and Vectibix Story." Harvard Business School Case 810-066, November 2009. (Revised March 2010.)
- Student-Profile
Ximena Garcia-Rada
which suggested that research would be a good fit for me.” Ximena put her theory to the test by accepting a position as a Research Associate at the Center for Advanced Hindsight at Duke University, working with Professor Dan Ariely on... View Details
- 06 Jan 2012
- News
Where Are They Now?
says Mahesh. “I think our bed, in a very Adam Smithian way, showed how capitalism, when it focuses on basic human needs, means doing well results in doing good,” he adds. The start-up has completed two rounds of in-hospital tests and is... View Details
- 01 Jun 2024
- News
Decoding the Promise and Perils of Generative AI
ChatGPT burst into the public consciousness on November 30, 2022. Within two months, the generative artificial intelligence (GenAI) software, which leverages a large language model (LLM) to produce human-like, text-based conversations, had reached an estimated 100... View Details
Keywords: April White
- 01 Dec 2015
- News
Truth in Lending
30-minute credit test is based on research in psychometrics conducted at Harvard’s Center for International Development to help lenders understand both the skills and the personality of loan applicants. The questions on the View Details
Keywords: April White
- Profile
Avi Kremer
could convince them that ALS is a good investment, market forces will do more than all the ALS foundations worldwide can do.” In 2011 and 2012, Prize4Life awarded million-dollar prizes for tests that measure the disease’s progression... View Details
- Portrait Project
Valentina Zarya
ended in puberty, but my hair tells the real story. It’s been a dozen different colors over the years: Raven black during a goth phase in high school; varying shades of copper in college; and blonde to test the “they have more fun”... View Details
- 22 Mar 2017
- Research & Ideas
What's the Ideal Frequency for a Sales Quota?
saw this effect in the modeling world, but I wanted to test it in the real world,” says Chung, an assistant professor. “The best way to do that was to perform a field experiment.” For real-world proof of how quotas affect sales... View Details
Keywords: by Carmen Nobel
- 01 Jun 2022
- News
Vision: Into the Breach
large, established carriers, which write policies to cover cyberattacks but do little to preempt them, At-Bay takes a preventive approach to cyber insurance. Before signing up a new policyholder, the company performs non-intrusive penetration View Details
Keywords: Alexander Gelfand
- Portrait Project
Aditya Dhanrajani
for its maiden test drive. As I got in, the car gave way to my weight and collapsed. Later, in my engineering classes, I learned that I had executed a "catastrophic failure," but I had already learned the bigger lesson that day... View Details
- 29 May 2013
- Blog Post
It’s going to be a beautiful summer…
to the technology side of things. Specifically, I am interning in the Direct (dot com) Marketing group and working on developing an A/B testing and targeting strategy for the company. In simple terms, A/B View Details
Keywords: Consumer Products / Retail
- 21 Sep 2011
- Research & Ideas
Gender and Competition: What Companies Need to Know
2011, using cooperative and competitive scenarios in which participants performed both a verbal and a math test at Harvard Business School's Computer Lab for Experimental Research. Each participant was given a pseudonym, with women... View Details
Keywords: by Kim Girard
- 04 Apr 2018
- Op-Ed
Op-Ed: Why Private Investors Must Fund 'New Nuclear' Power Right Now
nuclear designs are subject to rigorous casualty testing and national licensing, there is no reason to think of nuclear power any differently than we think of other technologies and their use in civil society, such as civil aircraft and... View Details
- 06 Jun 2023
- Blog Post
Van den Ende Rozen: Greenhouse Rose Production
2.5 weeks). Count the petals, are there really 60? Image source: The authors. Five years ago, the brothers started to test the optimal intensity and spectrum of LED lighting on rose cultivation in an experimental site, recognizing that... View Details
- 01 Mar 2010
- News
Hunting Red Balloons
In December, the government agency DARPA tethered to the ground ten red weather balloons at random locations around the United States in a test to see how social networks might mobilize and use the Internet for rapid problem-solving. In... View Details
- 01 Dec 2001
- News
Effective Leadership and Decision-Making
down to allow moral instincts to emerge); "Pick your battles" (don't waste political capital on lost causes); "Bend the rules, don't break them" (in order to resolve a complicated dilemma); and "Find a compromise" (view situations as prone to responsible and workable... View Details