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Show Results For
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All HBS Web
(4,268)
- People (13)
- News (878)
- Research (2,456)
- Events (10)
- Multimedia (6)
- Faculty Publications (1,398)
- March 2009
- Article
Customer Experience Creation: Determinants, Dynamics and Management Strategies
By: Leonard A. Schlesinger, Peter C. Verhoef, Katherine N. Lemon, A. Parasuraman, Anne Roggeveen and Michael Tsiros
Retailers, such as Starbucks and Victoria's Secret, aim to provide customers a great experience across channels. In this paper we provide an overview of the existing literature on customer experience and expand on it to examine the creation of a customer experience...
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Keywords:
Customer Focus and Relationships;
Business Strategy;
Growth and Development Strategy;
Retail Industry
Schlesinger, Leonard A., Peter C. Verhoef, Katherine N. Lemon, A. Parasuraman, Anne Roggeveen, and Michael Tsiros. "Customer Experience Creation: Determinants, Dynamics and Management Strategies." Journal of Retailing 85, no. 1 (March 2009).
- Web
About the Project - Managing the Future of Work
Business School’s Project on Managing the Future of Work pursues research that business and policy leaders can put into action to navigate this complex landscape. The Project’s current research areas focus...
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- 25 Nov 2013
- Research & Ideas
Hiding From Managers Can Increase Your Productivity
starts paying attention to something or someone, it happens in one of two ways: executive control (that person deliberately chooses what to focus on) or attentional capture (the attention is captured by a stimulus in the person's sensory...
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- 17 Nov 2003
- Research & Ideas
The Business Case for Diabetes Disease Management
whether it would be better economically to treat such a chronic disease on "one system" or just focus on the individual elements of diabetes. Some participants suggested that Medicare and society might have more of a stake in...
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- Web
Managing Customers for Growth - Course Catalog
HBS Course Catalog Managing Customers for Growth Course Number 1965 Associate Professor Eva Ascarza Fall; Q2; 1.5 credits 14 Sessions Project Introduction Without customers, there is no business! This course focuses on how firms design...
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- 2008
- Article
Linking Crisis Management and Leadership Competencies: The Role of Human Resources Development
The problem and the solution. Most executives are aware of the negative consequences associated with an organizational crisis and focus on communications and public relations as a reactive strategy. However, many neglect the other leadership responsibilities...
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- 15 Jan 2014
- Research & Ideas
Managing the Family Business: It Takes a Village
Editor's note: This is the first of occasional columns on managing the family business written by Senior Lecturer John A. Davis. In this first of two articles, Davis discusses leadership models. Part One: Global Norms And The One-leader...
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- 14 Sep 2012
- Working Paper Summaries
What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises
An abstract is unavailable at this time.
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Keywords:
by Robert Gibbons & Rebecca Henderson
- Web
Faculty & Researchers - Managing the Future of Work
Faculty & Researchers Faculty & Researchers Project Co-Chairs Joseph B. Fuller Professor of Management Practice Joseph Fuller is a Professor of Management Practice at the Harvard Business School, the...
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- February 2002 (Revised March 2002)
- Case
Customer Profitability and Customer Relationship Management at RBC Financial Group
By: V.G. Narayanan and Lisa Brem
The Royal Bank of Canada uses customer relationship management and customer profitability tools to gain a competitive advantage in Canada's increasingly crowded financial services market. The case presents two pricing and customer management issues: one from the point...
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Keywords:
Competitive Advantage;
Price;
Customer Relationship Management;
Marketing;
Customer Value and Value Chain;
Financial Services Industry;
Banking Industry;
Canada
Narayanan, V.G., and Lisa Brem. "Customer Profitability and Customer Relationship Management at RBC Financial Group." Harvard Business School Case 102-043, February 2002. (Revised March 2002.)
- Web
Partners - Managing the Future of Work
Partners Partners The Managing the Future of Work project thanks our partners, who play a key role in supporting our research helping business leaders, policy makers, and education and workforce institutions better navigate the unique...
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- March 2008
- Article
Linguistic Network Configurations: Management of Innovation in Design-intensive Firms
By: Claudio Dell'Era, Alessio Marchesi and Roberto Verganti
In today's business and academic arenas, design is more and more viewed as an important strategic resource. In fact, over the last couple of years, we have seen a real explosion in business and research literature that see scholars and companies alike trying to...
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- Research Summary
Clinical Trials as a setting for Health Policy and Management Research
The clinical trial marketplace is in flux. A decade ago, pharmaceutical firms almost exclusively conducted the study of their novel drug compounds within major academic medical centers. But today, industry-sponsored clinical trials are increasingly using community...
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- March 2009
- Case
The Home Depot: Leadership in Crisis Management
By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter
Examines the challenges The Home Depot faced in the aftermath of natural disasters such as Hurricanes Katrina, Rita, and Andrew. By providing 40,000 to 50,000 items sold by knowledgeable associates, The Home Depot became a destination place for customers in need of...
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Keywords:
Disruption;
Customer Focus and Relationships;
Leadership;
Crisis Management;
Logistics;
Natural Disasters;
Retail Industry
Leonard, Herman B., Marc J. Epstein, and Melissa Tritter. "The Home Depot: Leadership in Crisis Management." Harvard Business School Case 309-055, March 2009.
- 12 Mar 2012
- Research & Ideas
Crowded at the Top: The Rise of the Functional Manager
It's getting a little less lonely at the top. So says recent research that reports a dramatic change in the top management structure of large US firms. According to a survey of some 300 Fortune 500 companies, the number of View Details
Keywords:
by Carmen Nobel
- Article
Moving Beyond Schumpeter: Management Research on the Determinants of Technological Innovation
By: Gautam Ahuja, Curba Morris Lampert and Vivek Tandon
Schumpeter's conjecture that large monopolistic firms were the key source of innovation in modern industrial economies has been the underpinning for much work on the topic of innovation. In this review paper we consciously move beyond the Schumpeterian tradition of...
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Ahuja, Gautam, Curba Morris Lampert, and Vivek Tandon. "Moving Beyond Schumpeter: Management Research on the Determinants of Technological Innovation." Academy of Management Annals 2 (2008): 1–98.
- 03 Nov 2015
- HBS Seminar
Avi Goldfarb, University of Toronto, Rotman School of Management
- 30 Mar 2015
- Research & Ideas
Managing the Family Business: Preparing to Sell
the family business. The portrait of the business would also typically represent more than 90 percent of the owners' wealth. “If this transition is not managed well, the family has a higher risk of losing its wealth through bad investment...
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- 1997
- Simulation
Managing Customers For Profits - Interactive CD-ROM Simulation
By: N. Narayandas and Steve Peterson