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Show Results For
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All HBS Web
(2,843)
- People (2)
- News (970)
- Research (1,481)
- Events (4)
- Multimedia (21)
- Faculty Publications (725)
- Book Review
In margine a un bilancio sui lumi europei." A review of The Case for the Enlightenment: Scotland and Naples, 1680–1760, by John Robertson
Reinert, Sophus A. In margine a un bilancio sui lumi europei." A review of The Case for the Enlightenment: Scotland and Naples, 1680–1760, by John Robertson." Rivista storica italiana 118 (2006): 975–986.
- 20 Sep 2004
- Research & Ideas
How Consumers Value Global Brands
by the victors. A focus-group participant in Russia told us: "The more people who buy [a] brand the better quality it is." A Spanish consumer agreed: "I like [global] brands because they usually offer more quality and...
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- Web
My HBS Student Loan Story: John Cortines (MBA 2015) - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year...
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- 24 Aug 2016
- Research & Ideas
Can Obamacare Be Saved?
On August 15th, Aetna announced that it would reduce by 80 percent its participation in the Obama administration’s public exchanges for health insurance policies in 2017, citing significant financial losses. The move came just a few weeks...
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- 05 Jul 2006
- Working Paper Summaries
The Presentation of Self in the Information Age
- 01 Oct 1996
- News
Kid at Heart — John H. Eyler (MBA 1971)
dolls, elaborate board games, and thousands of unique and trendsetting kid pleasers -- all of which can be fiddled with by hopeful little hands and more than a few big hands as well. The wizard behind the curtains orchestrating all this...
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Marguerite Rigoglioso
- June 2013 (Revised November 2013)
- Case
Bluefin Labs: The Acquisition by Twitter
By: John Deighton and Leora Kornfeld
What is the value of Bluefin Labs's social listening data to Twitter? Acquired by Twitter in 2013, Bluefin had built a system that gathered millions of online comments in an effort to develop new metrics for TV programs and brand advertising. With data from Twitter...
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Keywords:
Measurement and Metrics;
Data and Data Sets;
Internet;
Software;
Communication Technology;
Advertising;
Social and Collaborative Networks;
Acquisition;
Television Entertainment;
Advertising Industry;
Media and Broadcasting Industry;
United States
Deighton, John, and Leora Kornfeld. "Bluefin Labs: The Acquisition by Twitter." Harvard Business School Case 513-091, June 2013. (Revised November 2013.) (request a courtesy copy.)
- Web
The John H. McArthur Fellowship for Canadian MBA Students - Global
note that this fellowship is a non-need based award and is incremental to any existing HBS Fellowship*. By helping to defray the costs of the MBA program, the John H. McArthur Canadian Fellowship seeks to...
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- 29 May 2008
- Working Paper Summaries
Some Neglected Axioms in Fair Division
Keywords:
by John W. Pratt
- April 2013
- Teaching Note
Bluefin Labs: The Acquisition by Twitter
By: John Deighton and Leora Kornfeld
What is the value of Bluefin Labs's social listening data to Twitter? Acquired by Twitter in 2013, Bluefin had built a system that gathered millions of online comments in an effort to develop new metrics for TV programs and brand advertising. With data from Twitter and...
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- 28 Jan 2010
- Working Paper Summaries
Does Product Market Competition Lead Firms To Decentralize?
- 01 Nov 1999
- Lessons from the Classroom
What’s Next & So What? Leading in the 21st Century
Leading in the 21st Century is an HBS Executive Education program being held in January 2000. Professors Gary Hamel and John Kotter talk about the course and the new realities of leadership and competitive...
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by Staff
- Web
Courses by Faculty Unit - Course Catalog
Elective Curriculum: Course Descriptions Last Updated: 30 Sep 2024 By Unit View by Unit | View by Course Title | View by Faculty | Print View...
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- Web
Courses by Title - Course Catalog
Elective Curriculum: Course Descriptions Last Updated: 30 Sep 2024 By Course Title View by Unit | View by Course Title | View by Faculty | Print...
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- 01 Oct 2001
- News
Peter W. Olson: By the Book
world literature, including Salman Rushdie, Toni Morrison, and John Updike. In a volatile industry known for the intelligence, passion, and eccentricity of its publishers, Olson emphasizes the importance of face-to-face meetings over...
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- Web
Courses by Faculty - Course Catalog
Elective Curriculum: Course Descriptions Last Updated: 30 Sep 2024 By Faculty View by Unit | View by Course Title | View by Faculty | Print View...
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- 2016
- Blog
Building A Culture of Health - John A. Quelch: The Marketing of Prevention
By: John A. Quelch
The US will devote 17.5% of GDP to health care this year, around $3 trillion. Yet only 3 percent of that will be spent on prevention, including both primary prevention (preventing illness in the first place) and secondary prevention (preventing sick people getting...
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Keywords:
Healthcare;
Healthcare Marketing;
Prevention;
Wellbeing;
Health;
Marketing;
Health Industry;
Insurance Industry;
Public Administration Industry;
Europe;
North and Central America
Quelch, John A. "The Marketing of Prevention." Building A Culture of Health - John A. Quelch (blog). May 12, 2016. http://johnquelch.org/the-marketing-of-prevention/.
- 11 Feb 2019
- Blog Post
John Bracaglia, MBA 2020: “I Want to Find the Machine Learning Strategy That Avoids the Pitfalls While Fulfilling the Promise.”
For John Bracaglia, his academic and professional careers have been driven by two themes: “machine learning and behavioral economics,” he says. “The two work together. Machine learning is about how computers...
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