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  • All HBS Web  (1,197)
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    • News  (599)
    • Research  (478)
    • Events  (3)
    • Multimedia  (3)
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  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

main classes, and so we can sort of carry the social significance from Sunday into our classroom on Monday and just talk about the ads as consumers, but also turning the tables and examining them as brand managers, and so examining, what... View Details
Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting
  • 07 Aug 2013
  • What Do You Think?

Is There Still a Role for Judgment in Decision-Making?

'gut check' on big decisions is always prudent. I realize that is the sort of bias these authors warn about, but the application of their methods shouldn't reduce decision-making to a formula " Phil Clark had a more encompassing view... View Details
Keywords: by James Heskett
  • 18 Dec 2017
  • Op-Ed

Why Employers Must Stop Requiring College Degrees For Middle-Skill Jobs

Credit:  Pixsooz American companies have a problem. Over the past decade, they have begun to demand a bachelor’s degree in hiring workers for jobs that traditionally haven’t required one. This uptick in credentialing, or “degree inflation,” rested on the belief that... View Details
Keywords: by Joseph Fuller
  • 10 Sep 2012
  • HBS Case

HBS Cases: Branding Yoga

positions taken by a number of people. It wasn't just a descriptive story." “There are two elements of brand authenticity, and they appeal to two different sorts of people” Deshpandé decided that the business of yoga would make a... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 25 Oct 2022
  • Research & Ideas

Is Baseball Ready to Compete for the Next Generation of Fans?

will take maybe two or three years to sort out whether betting is a medium- to long-term phenomenon versus something that could be viewed as a fad. Also, I think that when betting is an endemic part of any sport, it raises the ante for... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Media & Broadcasting; Sports
  • 15 Dec 2003
  • Research & Ideas

Women Leaders and Organizational Change

which they have been successful at demonstrating their competence and getting rewarded for it. Yet, these are the very people who, because they have achieved success and hold positions of power, may be best positioned to lead the sorts of... View Details
Keywords: by Mallory Stark
  • 28 May 2019
  • Research & Ideas

Investor Lawsuits Against Auditors Are Falling, and That's Bad News for Capital Markets

to 80 in 2014. Another example: Some 70 percent of auditors in 1996 were likely to settle claims with some sort of cash payment. By 2016 the percentage of paid settlements had dropped to a little over 30 percent. “Reducing the bite, the... View Details
Keywords: by Martha Lagace; Financial Services; Accounting
  • 27 Jun 2011
  • Research & Ideas

Recovering from the Need to Achieve

It's what gives them the impetus to learn, to change, and to grow. Before continuing with Jeff's story, I'd like you to pause and engage in the same sort of reflection that Jeff did. The following are questions that... View Details
Keywords: by Kim Girard
  • 18 Aug 2003
  • Research & Ideas

How New Managers Become Great Managers

subsidiary in an international market. These sorts of assignments, almost by definition, require individuals to establish direction, communicate that direction (vision and strategies) to diverse stakeholders, and figure out how to... View Details
Keywords: by Linda Hill
  • 20 Jul 2021
  • Research & Ideas

Bankruptcy Spells Death for Too Many Businesses

Antill advises. “Get them to sign some sort of restructuring support agreement, maybe even a prepackaged bankruptcy plan before filing,” Antill says. “It allows the managers and creditors that signed the agreement to take advantage of one... View Details
Keywords: by Rachel Layne
  • 01 Dec 2014
  • Research & Ideas

The Big Influence of Small Countries in the United Nations Secretariat

Who really runs the world? We're not talking in a power-brokers-conspiring-in-the-back-room sort of way. Rather, by looking at the institutions that countries themselves have set up to organize the world's affairs, can we determine who is... View Details
Keywords: by Michael Blanding
  • 07 May 2007
  • Research & Ideas

Rediscovering Schumpeter: The Power of Capitalism

elaborate shell game. As Jonathan Swift, the greatest satirist writing in the English language put it, "Satire is a sort of glass wherein beholders do generally discover everybody's face but their own." Some readers actually... View Details
Keywords: by Sean Silverthorne; Education
  • 03 Dec 2014
  • What Do You Think?

Can the Brilliant Jerk Be Managed Effectively?

month's question elicited responses across the spectrum of recommended ways of managing them. At one extreme was Sherpa, who said, "Any sort of 'brilliant jerk" is simply another form of psychopath. Psychopaths have no place in... View Details
Keywords: by James Heskett
  • 24 Nov 2003
  • Research & Ideas

Boards and Corporate Governance: A Balanced Scorecard Approach

capital to the best ideas, weeding out the bad ones. Investors have the challenge of sorting through the overwhelming number of ideas to discern the good ones, a process compared to finding a needle in a haystack. They often lack the... View Details
Keywords: Re: Robert S. Kaplan & Krishna G. Palepu
  • 18 Aug 2008
  • Research & Ideas

How Disruptive Innovation Changes Education

improving public education. The book is titled Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns. According to the authors, "Our goal in writing this book was to dig beneath the sorts of surface... View Details
Keywords: by Martha Lagace; Education
  • 12 Jul 2004
  • Research & Ideas

Enron’s Lessons for Managers

widespread and so toxic in Enron." Salter, a specialist in corporate strategy and corporate governance who is also writing a book on Enron, said he is trying to operate as a sort of forensic analyst. Forensic scientists usually fill... View Details
Keywords: by Martha Lagace
  • 20 Sep 2022
  • Research & Ideas

How Partisan Politics Play Out in American Boardrooms

sort into boards of predominantly Republican or Democrat, increasingly, they’re shifting right, the researchers found. Already Republican-leaning to begin with, the share of Republican executives in the companies studied increased from 63... View Details
Keywords: by Pamela Reynolds
  • 06 Feb 2013
  • What Do You Think?

Is ‘Conscious Capitalism’ an Antidote to Income Inequality?

Kapil Kumar Sopory raised a caution: "The idea of developing a conscious culture with shared values that reflect the higher purpose is very laudable, but it needs a lot of close attention to what sort of high values are to be focused on "... View Details
Keywords: by James Heskett
  • 21 May 2012
  • Research & Ideas

OSHA Inspections: Protecting Employees or Killing Jobs?

help with the data analysis. Thus began the long saga of extracting statistics on inspections and sorting out which were randomly assigned, which followed accidents, and which followed complaints. In addition, Toffel and Levine... View Details
Keywords: by Michael Blanding
  • 18 Jul 2022
  • Research & Ideas

After the 'Crypto Crash,' What's Next for Digital Currencies?

lot of tech firms make big investments in growth upfront, and then the payoff is long-term in the future. In our current macroeconomic climate, it’s harder for them to find money for those sorts of investments, and so that type of... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Financial Services; Technology
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